Thule Group AB (publ) is a leading global organizer of active lifestyles, headquartered in Malmö, Sweden. The company designs, develops and markets a broad portfolio of products that enable the transport, protection and storage of sports equipment and travel gear. Its core offerings include roof racks, bike racks, roof boxes, towbars and accessories for automobiles, as well as luggage, backpacks and other travel solutions.
Founded in 1942, Thule has evolved from a Swedish family enterprise into a multinational business with a presence in more than 140 countries. Its manufacturing operations span Europe and North America, while its commercial activities reach customers through a combination of wholesale distributors, specialty retailers and direct‐to‐consumer digital channels. Thule’s products cater to enthusiasts of cycling, skiing, hiking, water sports and other outdoor pursuits.
Under the leadership of CEO Magnus Welander, who took the helm in 2017, Thule Group is supported by an experienced executive team focused on product innovation, global supply chain efficiency and brand development. The company places a strong emphasis on functional design, safety and durability, ensuring that its products meet stringent performance standards and consumer expectations.
Committed to sustainability and continuous improvement, Thule invests in research and development to address evolving lifestyles and environmental considerations. With a clear strategic focus on expanding its geographic reach and reinforcing its reputation for quality and innovation, the company remains a trusted provider of premium transport and travel solutions worldwide.
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