Definity Financial (DFY) Stock Price, News & Analysis

Company Overview

Definity Financial Corp is a multi-channel, property, and casualty insurance company. It offers auto, property, liability, and pet insurance products to individual customers.

Key Stats

• Today's Range: C$64.49 to C$64.99
• 50-Day Range: C$64.85 to C$74.55
• 52-Week Range: C$52.75 to C$79.95
• Volume: 142,835 shs
• Average Volume: 174,648 shs
• Market Capitalization: C$7.78 billion
• P/E Ratio: 19.47
• Dividend Yield: 1.07%
• Price Target: C$74.20
• Consensus Rating: Hold

Definity Financial Stock Analysis - MarketRank™

Definity Financial scored higher than 56% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 2.8 / 5
• Analyst Rating: Hold

Consensus Rating

Definity Financial has received a consensus rating of Hold. The company's average rating score is 2.14, and is based on 1 buy rating, 6 hold ratings, and no sell ratings.

Upside Potential

Definity Financial has a consensus price target of C$74.20, representing about 14.4% upside from its current price of C$64.85.

Amount of Analyst Coverage

Definity Financial has only been the subject of 3 research reports in the past 90 days.

Earnings and Valuation

• Score: 1.3 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of Definity Financial is 19.47, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 43.23.

Price to Earnings Ratio vs. Sector

The P/E ratio of Definity Financial is 19.47, which means that it is trading at a less expensive P/E ratio than the Financial Services sector average P/E ratio of about 70.26.

Price to Earnings Growth Ratio

Definity Financial has a PEG Ratio of 2.63. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Definity Financial has a P/B Ratio of 2.28. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: N/A
• Short Interest Level: N/A

Short Interest

There is no current short interest data available for DFY.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Yield

Definity Financial pays a meaningful dividend of 1.14%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Definity Financial does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Definity Financial is 20.87%. This payout ratio is at a healthy, sustainable level, below 75%.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Short Interest

There is no current short interest data available for DFY.

News and Social Media

• Score: 2.8 / 5
• News Sentiment: N/A

News Sentiment

Definity Financial has a news sentiment score of 1.02. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.49 average news sentiment score of Financial Services companies.

MarketBeat Follows

3 people have added Definity Financial to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Definity Financial insiders have sold 85.01% more of their company's stock than they have bought. Specifically, they have bought C$139,200.00 in company stock and sold C$257,530.00 in company stock.

Percentage Held by Insiders

Only 0.50% of the stock of Definity Financial is held by insiders.

Percentage Held by Institutions

54.39% of the stock of Definity Financial is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

DFY Stock Analysis - Frequently Asked Questions

How have DFY shares performed this year?

Definity Financial's stock was trading at C$58.45 at the beginning of 2025. Since then, DFY stock has increased by 10.9% and is now trading at C$64.85.

How do I buy shares of Definity Financial?

Shares of DFY stock and other Canadian stocks can be purchased through an online brokerage account. Popular online brokerages with access to the Canadian stock market include BMO InvestorLine, CIBC Investor's Edge, Desjardins Online Brokerage, HSBC InvestDirect, Laurentian Bank Discount Brokerage, National Bank Direct Brokerage, Qtrade Investor, Questrade, RBC Direct Investing, Scotia iTrade, TD Direct Investing, and Virtual Brokers.

What other stocks do shareholders of Definity Financial own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Definity Financial investors own include Royal Bank of Canada (RY), Northland Power (NPI), Toronto-Dominion Bank (TD), AbbVie (ABBV), Bank of America (BAC), General Motors (GM) and Johnson & Johnson (JNJ).

Industry, Sector and Symbol

• Stock Exchange: TSE
• Sector: Financial Services
• Industry: Insurance - Property & Casualty
• Sub-Industry: N/A
• Current Symbol: TSE:DFY
• CIK: N/A
• Web: www.definityfc.com
• Phone: 519-570-8200
• Fax: N/A
• Employees: 3,442
• Year Founded: N/A

Price Target and Rating

• Average Price Target for Definity Financial: C$74.20
• High Price Target: C$92.00
• Low Price Target: C$58.00
• Potential Upside/Downside: +14.4%
• Consensus Rating: Hold
• Rating Score (0-4): 2.14
• Research Coverage: 7 Analysts

Profitability

• EPS (Trailing Twelve Months): C$3.33
• Trailing P/E Ratio: 19.47
• Forward P/E Ratio: 20.74
• P/E Growth: 2.63
• Net Income: C$542.33 million
• Net Margins: 12.32%
• Pretax Margin: N/A
• Return on Equity: 18.19%
• Return on Assets: 4.81%

Debt

• Debt-to-Equity Ratio: 4.90
• Current Ratio: N/A
• Quick Ratio: 0.31

Sales & Book Value

• Annual Sales: C$4.78 billion
• Price / Sales: 1.63
• Cash Flow: C$5.27 per share
• Price / Cash Flow: 12.31
• Book Value: C$28.40 per share
• Price / Book: 2.28

Miscellaneous

• Outstanding Shares: 119,900,000
• Free Float: N/A
• Market Cap: C$7.78 billion
• Optionable: Not Optionable
• Beta: -0.15