Definity Financial (DFY) Competitors C$77.60 -0.08 (-0.10%) As of 07/4/2025 04:00 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesBuy This Stock DFY vs. KFS, IFC, FFH, POW, X, IAG, IGM, GLXY, ONEX, and CWBShould you be buying Definity Financial stock or one of its competitors? The main competitors of Definity Financial include Kingsway Financial Services Inc. (KFS.TO) (KFS), Intact Financial (IFC), Fairfax Financial (FFH), Power Co. of Canada (POW), TMX Group (X), iA Financial (IAG), IGM Financial (IGM), Galaxy Digital (GLXY), Onex (ONEX), and Canadian Western Bank (CWB). Definity Financial vs. Its Competitors Kingsway Financial Services Inc. (KFS.TO) Intact Financial Fairfax Financial Power Co. of Canada TMX Group iA Financial IGM Financial Galaxy Digital Onex Canadian Western Bank Definity Financial (TSE:DFY) and Kingsway Financial Services Inc. (KFS.TO) (TSE:KFS) are both insurance - property & casualty industry companies, but which is the superior business? We will compare the two companies based on the strength of their risk, valuation, media sentiment, analyst recommendations, dividends, earnings, institutional ownership and profitability. Does the media favor DFY or KFS? In the previous week, Definity Financial had 7 more articles in the media than Kingsway Financial Services Inc. (KFS.TO). MarketBeat recorded 7 mentions for Definity Financial and 0 mentions for Kingsway Financial Services Inc. (KFS.TO). Definity Financial's average media sentiment score of 0.35 beat Kingsway Financial Services Inc. (KFS.TO)'s score of 0.00 indicating that Definity Financial is being referred to more favorably in the media. Company Overall Sentiment Definity Financial Neutral Kingsway Financial Services Inc. (KFS.TO) Neutral Do analysts prefer DFY or KFS? Definity Financial presently has a consensus price target of C$71.64, indicating a potential downside of 7.69%. Given Kingsway Financial Services Inc. (KFS.TO)'s higher probable upside, analysts clearly believe Kingsway Financial Services Inc. (KFS.TO) is more favorable than Definity Financial.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Definity Financial 0 Sell rating(s) 6 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.14Kingsway Financial Services Inc. (KFS.TO) 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Do insiders & institutionals hold more shares of DFY or KFS? 61.2% of Definity Financial shares are held by institutional investors. 0.5% of Definity Financial shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth. Is DFY or KFS more profitable? Definity Financial has a net margin of 12.32% compared to Kingsway Financial Services Inc. (KFS.TO)'s net margin of 0.00%. Definity Financial's return on equity of 18.19% beat Kingsway Financial Services Inc. (KFS.TO)'s return on equity.Company Net Margins Return on Equity Return on Assets Definity Financial12.32% 18.19% 4.81% Kingsway Financial Services Inc. (KFS.TO) N/A N/A N/A Which has stronger valuation & earnings, DFY or KFS? Definity Financial has higher revenue and earnings than Kingsway Financial Services Inc. (KFS.TO). Kingsway Financial Services Inc. (KFS.TO) is trading at a lower price-to-earnings ratio than Definity Financial, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioDefinity FinancialC$4.40B2.03C$542.33MC$4.7216.43Kingsway Financial Services Inc. (KFS.TO)C$53.38M0.00-C$20.50M-C$0.92N/A SummaryDefinity Financial beats Kingsway Financial Services Inc. (KFS.TO) on 13 of the 14 factors compared between the two stocks. Get Definity Financial News Delivered to You Automatically Sign up to receive the latest news and ratings for DFY and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding DFY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of TSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart DFY vs. The Competition Export to ExcelMetricDefinity FinancialInsurance IndustryFinancial SectorTSE ExchangeMarket CapC$8.95BC$15.41BC$6.18BC$6.19BDividend Yield1.03%4.51%4.17%6.72%P/E Ratio16.4313.7013.2650.85Price / Sales2.03101.621,781.001,194.54Price / Cash12.315.1449.7283.29Price / Book2.733.041.914.69Net IncomeC$542.33MC$914.48MC$1.23BC$301.20M7 Day Performance-0.89%-0.01%0.57%2.29%1 Month Performance4.44%0.52%3.00%4.22%1 Year Performance76.08%28.64%15.69%26.94% Definity Financial Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)DFYDefinity Financial1.557 of 5 starsC$77.60-0.1%C$71.64-7.7%+76.1%C$8.95BC$4.40B16.433,442News CoverageKFSKingsway Financial Services Inc. (KFS.TO)N/AN/AN/AN/AC$61.55MC$53.38M-3.00280IFCIntact Financial1.6307 of 5 starsC$316.65+1.4%C$312.55-1.3%+35.2%C$56.33BC$26.64B24.5230,000FFHFairfax Financial1.8592 of 5 starsC$2,458.00+0.8%C$2,535.71+3.2%+56.8%C$39.42BC$21.14B9.4119,300POWPower Co. of Canada2.9185 of 5 starsC$53.19-1.6%C$55.38+4.1%+38.2%C$34.00BC$50.30B15.022XTMX Group1.0801 of 5 starsC$57.72+1.9%C$55.13-4.5%+44.8%C$16.05BC$1.87B33.3222,700News CoverageIAGiA Financial1.1438 of 5 starsC$149.29+1.3%C$139.75-6.4%+73.4%C$14.01BC$14.46B14.225,360IGMIGM Financial2.4064 of 5 starsC$43.02-0.4%C$48.71+13.2%+15.9%C$10.26BC$3.35B11.023,300News CoverageDividend CutGLXYGalaxy Digital0.8813 of 5 starsC$29.82+8.9%C$24.50-17.8%+90.0%C$7.02BC$540.07M2.46434Gap UpONEXOnex1.3785 of 5 starsC$112.10+0.9%C$130.50+16.4%+15.5%C$5.62BC$645.09M8.91492CWBCanadian Western BankN/AN/AC$57.94+∞N/AC$5.48BC$1.99B18.452,454News CoverageAnalyst UpgradeGap Up Related Companies and Tools Related Companies Kingsway Financial Services Inc. (KFS.TO) Alternatives Intact Financial Alternatives Fairfax Financial Alternatives Power Co. of Canada Alternatives TMX Group Alternatives iA Financial Alternatives IGM Financial Alternatives Galaxy Digital Alternatives Onex Alternatives Canadian Western Bank Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (TSE:DFY) was last updated on 7/6/2025 by MarketBeat.com Staff From Our PartnersINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredThis Signal Only Flashes Once Every 4 Years – And It Just TriggeredThis same signal has appeared twice before in the past 8 years — both times, it kicked off major moves in cryp...Crypto Swap Profits | SponsoredEveryone’s watching Nvidia right now. 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