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Alex Straton Analyst Performance

Analyst at Morgan Stanley

Alex Straton is a stock analyst at Morgan Stanley focused in the retail/wholesale sector, covering 14 publicly traded companies. Over the past year, Alex Straton has issued 36 stock ratings, including buy, hold, and sell recommendations. While full access to Alex Straton's proprietary MarketBeat Analyst Rating is reserved for MarketBeat All Access subscribers, the rating is updated daily to reflect the most recent analyst activity. This profile highlights Alex Straton's coverage history, rating activity, and performance tendencies — helping individual investors make more informed trading decisions.

Analyst Ratings, Coverage, and Performance Statistics

Average Return
00.00% 12-Month ROI
Success Rate
00.00% Profitable Ratings
Total Ratings
36 Last 0 Years
Buy Recommendations
36.11% 13 Buy Ratings
Companies Covered
14 Unique Companies

Ratings Distribution

RatingPercentageCount
Strong Buy0.0%0 ratings
Buy36.1%13 ratings
Hold58.3%21 ratings
Sell5.6%2 ratings

Out of 36 total stock ratings issued by Alex Straton at Morgan Stanley, the majority (58.3%) have been Hold recommendations, followed by 36.1% Buy and 5.6% Sell.

Best & Worst Calls

This analyst does not have any ratings with enough history to determine best and worst calls.

Exchange Coverage

ExchangePercentageCount
NYSE
85.7% of companies on NYSE
12 companies
NASDAQ
14.3% of companies on NASDAQ
2 companies

Alex Straton, an analyst at Morgan Stanley, currently covers 14 companies listed on NYSE and NASDAQ, with the majority traded on NYSE.

Coverage Focus

Sector IconSectorPercentage
Retail/Wholesale
11 companies
78.6%
Consumer Discretionary
3 companies
21.4%

Alex Straton of Morgan Stanley specializes in stock coverage within the Retail/Wholesale sector, with additional focus on Consumer Discretionary companies.

Coverage Industries

IndustryPercentage
RETAIL - APP/SHOE
8 companies
57.1%
RETAIL - DISCOUNT
2 companies
14.3%
SHOES&REL APPRL
2 companies
14.3%
LEISURE&REC PRD
1 company
7.1%
RETAIL - RGN DEPT
1 company
7.1%

Alex Straton's Ratings History at Morgan Stanley

Recommendation ROI is the percentage between the price on the Report Date to the price 12 months after the report date.
Available with a MarketBeat All Access Subscription
12-Month ROIUpgrade to All Access to use the All ROI Filter
CompanyReport DateActionReport Date Price12-Month
Price Target
Rating12-Month
Price & ROI
Details
Burlington Stores, Inc. stock logo
BURL
Burlington Stores
8/29/2025Boost Price Target$282.83$328.00Overweight
Urban Outfitters, Inc. stock logo
URBN
Urban Outfitters
8/28/2025Boost Price Target$73.20$84.00Overweight
Ross Stores, Inc. stock logo
ROST
Ross Stores
8/22/2025Boost Price Target$146.32$130.00Equal Weight
On Holding AG stock logo
ONON
ON
8/13/2025Boost Price Target$47.90$65.00Overweight
Levi Strauss & Co. stock logo
LEVI
Levi Strauss & Co.
7/11/2025Boost Price Target$19.74$19.00Equal Weight
NIKE, Inc. stock logo
NKE
NIKE
6/27/2025Boost Price Target$73.26$64.00Equal Weight
NIKE, Inc. stock logo
NKE
NIKE
6/17/2025Lower Price Target$61.09$61.00Equal Weight
Ross Stores, Inc. stock logo
ROST
Ross Stores
5/23/2025Lower Price Target$130.30$126.00Equal Weight
Urban Outfitters, Inc. stock logo
URBN
Urban Outfitters
5/22/2025Boost Price Target$73.06$77.00Overweight
Amer Sports, Inc. stock logo
AS
Amer Sports
5/21/2025Boost Price Target$38.16$33.00Equal Weight
Skechers U.S.A., Inc. stock logo
SKX
Skechers U.S.A.
5/7/2025Reiterated Rating$61.38$63.00Equal Weight
On Holding AG stock logo
ONON
ON
5/6/2025Lower Price Target$48.58$62.00Overweight
Victoria's Secret & Co. stock logo
VSCO
Victoria's Secret & Co.
5/6/2025Lower Price Target$19.26$19.00Equal Weight
The Gap, Inc. stock logo
GAP
GAP
5/6/2025Lower Price Target$22.68$27.00Overweight
Foot Locker, Inc. stock logo
FL
Foot Locker
5/6/2025Lower Price Target$11.71$14.00Underweight
Burlington Stores, Inc. stock logo
BURL
Burlington Stores
5/6/2025Lower Price Target$237.99$269.00Overweight
Macy's, Inc. stock logo
M
Macy's
5/6/2025Lower Price Target$11.66$12.00Equal Weight
Urban Outfitters, Inc. stock logo
URBN
Urban Outfitters
5/6/2025Lower Price Target$52.30$62.00Overweight
Ross Stores, Inc. stock logo
ROST
Ross Stores
5/6/2025Lower Price Target$141.29$128.00Equal Weight
Skechers U.S.A., Inc. stock logo
SKX
Skechers U.S.A.
4/25/2025Lower Price Target$47.95$73.00Overweight
Levi Strauss & Co. stock logo
LEVI
Levi Strauss & Co.
4/9/2025Lower Price Target$12.52$16.00Equal Weight
NIKE, Inc. stock logo
NKE
NIKE
3/21/2025Lower Price Target$71.61$70.00Equal Weight
NIKE, Inc. stock logo
NKE
NIKE
3/13/2025Lower Price Target$72.54$72.00Equal Weight
Burlington Stores, Inc. stock logo
BURL
Burlington Stores
3/7/2025Boost Price Target$231.15$297.00Overweight
Victoria's Secret & Co. stock logo
VSCO
Victoria's Secret & Co.
3/7/2025Lower Price Target$19.16$23.00Equal Weight
Ross Stores, Inc. stock logo
ROST
Ross Stores
3/5/2025Lower Price Target$135.97$130.00Equal Weight
On Holding AG stock logo
ONON
ON
3/5/2025Boost Price Target$52.36$66.00Overweight
Levi Strauss & Co. stock logo
LEVI
Levi Strauss & Co.
1/30/2025Lower Price Target$18.11$17.00Equal Weight
On Holding AG stock logo
ONON
ON
1/21/2025Boost Price Target$59.79$65.00Overweight
Levi Strauss & Co. stock logo
LEVI
Levi Strauss & Co.
1/21/2025Lower Price Target$17.61$18.00Equal Weight
American Eagle Outfitters, Inc. stock logo
AEO
American Eagle Outfitters
1/21/2025Upgrade$16.07$16.00Equal Weight
Ross Stores, Inc. stock logo
ROST
Ross Stores
1/21/2025Reiterated Rating$149.15$140.00Equal Weight
Urban Outfitters, Inc. stock logo
URBN
Urban Outfitters
1/21/2025Upgrade$55.01$63.00Overweight
Torrid Holdings Inc. stock logo
CURV
Torrid
1/21/2025Boost Price Target$6.07$4.00Underweight
Amer Sports, Inc. stock logo
AS
Amer Sports
1/21/2025Boost Price Target$30.44$27.00Equal Weight
Victoria's Secret & Co. stock logo
VSCO
Victoria's Secret & Co.
1/21/2025Lower Price Target$38.28$40.00Equal Weight