Equifax Q3 2021 Earnings Call Transcript

Key Takeaways

  • Equifax raised its full‐year 2021 guidance after delivering Q3 revenue of $1.223 billion (+14.5%) and now expects ~19% revenue growth and adjusted EPS of $7.57.
  • Core revenue growth accelerated to 20% in Q3 (excluding mortgage, UC and ERC) and is on track for 21% in 2021—the third consecutive quarter above 20%.
  • Cloud transformation near completion in North America by early 2022 (2023 internationally), with $45 million of Q3 cloud costs dragging margins ~500 bps but expected to yield ~200 bps of EBITDA margin expansion in 2022.
  • Workforce Solutions outperformed again with Q3 revenue up 35% to $508 million, driven by a 12% increase in Twin database records (now 125 million) and achieving 54.3% EBITDA margins.
  • Mortgage market headwind persisted as US mortgage credit inquiries fell 21% in Q3, dragging USIS mortgage revenue down 17%, and the firm anticipates a ~15% inquiry decline in 2022.
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Earnings Conference Call
Equifax Q3 2021
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Operator

Greetings, and welcome to the Equifax 3rd quarter 2021 earnings conference call. It is now my pleasure to introduce Dorian Hare, Senior Vice President and Head of Corporate Investor Relations. Thank you. You may begin.

Dorian Hare
Dorian Hare
SVP and Head of Corporate Investor Relations at Equifax

Thanks. Good morning. Welcome to today's conference call. I'm Dorian Hare. With me today are Mark Begor, Chief Executive Officer, and John Gamble, Chief Financial Officer. Today's call is being recorded. An archive of the recording will be available later today in the IR Calendar section of the News and Events tab on our IR website, investor.equifax.com. During the call today, we will be making reference to certain materials that can be also found in the Presentations section of the News and Events tab at our IR website. These materials are labeled Q3 2021 Earnings Conference Call. We will be making certain forward-looking statements, including fourth quarter and full year 2021 guidance, as well as a framework for 2022, to help you understand Equifax and its business environment.

Dorian Hare
Dorian Hare
SVP and Head of Corporate Investor Relations at Equifax

These statements involve a number of risks, uncertainties, and other factors that could cause actual results to differ materially from our expectations. Certain risk factors that may impact our business are set forth in our filings with the SEC, including our 2020 Form 10-K and subsequent filings. Also, we'll be referring to certain non-GAAP financial measures, including adjusted EPS attributable to Equifax and adjusted EBITDA, which will be adjusted for certain items that affect the comparability of our underlying operational performance. These non-GAAP measures are detailed in reconciliation tables, which are included with our earnings release and also posted on our website. Now, I'd like to turn it over to Mark.

Mark Begor
Mark Begor
CEO at Equifax

Thanks, Dorian. Good morning. We had a very strong third quarter and first nine months of 2021, a continuation of our strong outperformance last year, with record revenue in the quarter of $1.223 billion, which was up over 14%, with core non-mortgage market and non-UC ERC claims revenue growth of 20%. We are executing extremely well against the critical priorities of our EFX2023 Strategy, as we highlighted on slide four. Our focus on leveraging the new Equifax Cloud for innovation, new products, and growth is clearly driving our strong financial results. Our revenue growth has accelerated from 3% in 2019 as we were recovering from the 2017 cyber event and investing heavily in our EFX Cloud transformation to 17% last year. We are on track to deliver 19% core growth this year at the midpoint of our revised 2021 guidance.

Mark Begor
Mark Begor
CEO at Equifax

More importantly, our core growth, which excludes the impact of the mortgage market, unemployment claims and ERC-related revenues, is expected to accelerate to 21% this year. A powerful figure that reflects the strength of our underlying business model and EFX 2023 growth strategy. Not only is our core growth accelerating above historical levels during 2020 and 2021 in challenging COVID markets, and more recently in a declining mortgage market, we are also expanding EFX beyond our traditional credit bureau roots to a more diverse data analytics and technology company with our investments in the Equifax Cloud, new data assets, and NPIs, along with reinvesting our outperformance in bolt-on M&A in areas such as talent, government, and ID and fraud. We are quickly pivoting from building the Equifax Cloud to leveraging it for innovation, new products that will position the new Equifax for stronger and more diversified growth in the future.

Mark Begor
Mark Begor
CEO at Equifax

Our EFX2023 growth strategy remains our compass for the future and drives all of our top and bottom-line growth initiatives as we move towards 2022 and beyond. Turning to slide 5, Equifax had a very strong quarter. Revenue at $1.22 billion was up 14.5%, with organic constant currency growth up a strong 12%. The almost 15% top-line growth was off a strong 19% growth last year in a much stronger mortgage market. This was our seventh consecutive quarter of double-digit revenue growth. More importantly, our core growth was up a strong 20%. Our U.S. B2B businesses of Workforce Solutions and USIS, which together represent almost 75% of Equifax revenue, again drove our growth, delivering 17% revenue growth despite the 21% decline in the mortgage market in the quarter.

Mark Begor
Mark Begor
CEO at Equifax

Non-mortgage revenue was up over 30%, and organic non-mortgage revenue was up 24%, strengthening sequentially from the 16% and 20% we saw in the first two quarters of the year. Third quarter Equifax adjusted EBITDA totaled $404 million, up slightly from third quarter last year, with margins of 33%. As expected, margins were down versus 2020 due to the inclusion of cloud technology transformation costs of $45 million in our adjusted results in the quarter, which were excluded last year, and redundant cloud transformation systems costs of $15 million. These costs related to cloud tech transformation negatively impacted EBITDA margins by almost 500 basis points. Adjusted EPS of $1.85 a share was down slightly from last year. Adjusting for the cloud transformation costs of $45 million, or $0.27 a share, adjusted EPS would have been up a strong 11%.

Mark Begor
Mark Begor
CEO at Equifax

We continue to make significant progress executing the EFX Cloud data and technology transformation. In the quarter, we completed 4,000 B2B customer migrations for a total of 15,400 migrations completed so far this year. In September alone, USIS completed over 900 customer migrations. Since the beginning of the transformation, we've completed almost 97,000 B2B migrations, 3.5 million consumer migrations, and one million data contributor migrations. We remain on track and confident in our plan. We continue to expect the North American transformation to be principally complete in early 2022, with the remaining customer migrations broadly completing by the end of next year. International transformation will follow, being principally completed by the end of 2023, with some customer migrations continuing into 2024.

Mark Begor
Mark Begor
CEO at Equifax

We're still in the early days of leveraging the cloud, remain confident it will differentiate us commercially, expand our NPI capabilities, accelerate our top line, and expand our margins from the growth in cost savings in 2022 and beyond. Our NPI performance also continues to accelerate. In the quarter, we released 30 new products, we still expect our Vitality Index to accelerate from 5% last year to over 8% in 2021. Given our very strong third quarter performance, we are increasing our full year revenue guidance by approximately 320 basis points or $131 million at the midpoint of a range between $4.9 billion-$4.921 billion, up 19% from last year. Increasing our full year adjusted EPS guidance by $0.22 per share to a midpoint of $7.57 per share, which adjusting for Technology Transformation cost implies a 23% growth in EPS.

Mark Begor
Mark Begor
CEO at Equifax

This includes our expectation that the U.S. mortgage market, as measured by credit inquiries, will decline just over 7% this year with the bulk of the return to normalization in the second half, which we expect to be down around 20%. Roughly two-thirds of the 320 basis point increase in our revenue growth framework to 19% is from organic business performance. With the balance from the acquisitions of Appriss, Health e(fx), and Teletrack, which we expect to add about $45 million to revenue in the fourth quarter. In the third quarter, Equifax core revenue growth, the green sections of the bars on slide six, grew a very strong 20%, the third consecutive quarter of core growth at or above 20%.

Mark Begor
Mark Begor
CEO at Equifax

Non-mortgage growth in EWS and USIS and growth in international drove about 900 basis points of the core revenue growth, excluding acquisitions and FX, with mortgage outperforms primarily in Workforce Solutions, driving about 800 basis points of organic core growth in the quarter. As we move through 2022 and 2023, we expect to continue to see strong and balanced core growth, reflecting the benefits of the new Equifax Cloud, accelerated NPIs, continued strong non-mortgage growth, both from organic growth and acquisitions, as well as continued strong outperformance from Workforce Solutions. Turning to slide seven,Workforce Solutions had another exceptional quarter, delivering revenue of $508 million, which was up 35%. This is the first quarter Workforce Solutions has delivered over a half a billion dollar of revenue in a single quarter, a big milestone. This was against a very strong 57% growth last year. Adjusted EBITDA margins were 54%.

Mark Begor
Mark Begor
CEO at Equifax

Non-mortgage revenue at Workforce Solutions was up over 48%, with organic non-mortgage revenue up 41%. The strength of Workforce Solutions and uniqueness of their twin income and employment data set was clear again in the third quarter. Workforce's verification services revenue of $403 million was up a strong 34%. Verification services mortgage revenue grew 22% in the quarter, despite the 21% decline in the mortgage market, with the EWS outperformance driven by increased records, penetration, and new products. Importantly, verification services non-mortgage revenue was up 55% in the quarter, consistent with the very strong growth we saw last quarter. Our government vertical, which provides solutions to federal and state governments in support of assistance programs, including food and rental support, grew over 20% in the quarter. Government remains one of our largest non-mortgage segments with attractive growth potential in the future and represents about one-third of non-mortgage verification revenue.

Mark Begor
Mark Begor
CEO at Equifax

Our new SSA contract went live this quarter at relatively low startup volumes, and we expect to see it ramp as we move through 2022. We expect new products, the addition of Appriss, and expanded federal and state social services to fuel growth in our government vertical in the future. Talent Solutions, which provides income employment verifications as well as other information for the hiring and onboarding processes through our EWS data hub, had another outstanding quarter from customer expansion and NPIs growing over 100%. Talent Solutions now represents almost 30% of non-mortgage verification revenue. As you know, over 75 million people change jobs in the U.S. annually, with the vast majority having some level of screening as a part of the hiring process. The addition of Appriss Insights and our new partnership with the National Student Clearinghouse will fuel growth and new products in this important vertical.

Mark Begor
Mark Begor
CEO at Equifax

The non-mortgage consumer lending business, principally in banking and auto, showed strong growth as well of about 90% in the quarter, both from deepening penetration with lenders and from some recovery in these markets, although auto has been impacted by inventory shortages. Employer services revenue of $105 million was up $30 million in the quarter. This is an important growth engine for Workforce Solutions that also delivers records. Combined, our Unemployment Claims and Employee Retention Credit businesses had revenue of about $65 million, up about $14 million from last year. Substantial declines in the UC revenue in the quarter were more than offset by ERC, which grew substantially sequentially as we support businesses in obtaining federal Employee Retention Credit payments. Employer services non-UC and ERC businesses had revenue of about $40 million, up 60%, with organic growth of about 35%.

Mark Begor
Mark Begor
CEO at Equifax

Our I-9 business, driven by our new I-9 Anywhere product, continued to show very strong growth, up about 80%. Our I-9 business is now almost half of employer services non-UC and ERC revenue. Reflecting the growth in I-9 and the return to growth of Workforce Analytics, we expect employer services non-UC and ERC businesses to deliver total growth of about 40% and organic growth of about 25% in the year. Reflecting the uniqueness of the TWN data, strong verifier revenue growth and operating leverage resulted in adjusted Workforce Solutions EBITDA margins of 54.3%. The decline versus last year is driven by investments in the tech transformation, as well as redundant systems costs, and significant investments in data onboarding, sales, and marketing to continue to drive Workforce Solutions growth.

Mark Begor
Mark Begor
CEO at Equifax

Rudy Ploder and the Workforce Solutions team delivered another outstanding quarter and are positioned to deliver a very strong 2021, 2022, and beyond. Turning now to USIS, their revenue of $380 million was up slightly from last year. Total USIS mortgage revenue of $148 million was down 17%, while mortgage credit inquiries were down 21%, slightly better than the down 23% we expected in July. USIS outperformance versus the overall market was driven by growth in marketing and debt monitoring products. Importantly, non-mortgage revenue of $240 million grew almost 16%, with organic growth of over 9%. Year-to-date, non-mortgage revenue is up a strong 17%, and organic non-mortgage revenue growth is over 10%. Banking, insurance, commercial, and direct-to-consumer were all up over 10% in the quarter. Fraud was up almost 10% organically and up over 75% in total with the inclusion of our Kount acquisition.

Mark Begor
Mark Begor
CEO at Equifax

Auto was up mid-single digits despite supply pressures, and telco was down just over 5%. Financial marketing service revenue, which is broadly speaking our offline or batch business, was $55 million in the quarter and up about 20%. The strong performance was driven by marketing-related revenue, which was up over 20%, and ID and fraud revenue, which grew over 15%. In 2021, marketing-related revenue is expected to represent about 40% of FMS revenue, identity and fraud above 20%, and risk decisioning about 35%. The USIS sales team delivered record wins up over 20% versus last year and 40% sequentially in the quarter. The new deal pipeline in USIS remains very strong. During the quarter, USIS acquired Teletrack, a U.S. leader in alternative credit data.

Mark Begor
Mark Begor
CEO at Equifax

Teletrack is being consolidated with DataX, our specialty finance credit reporting agency that we acquired in 2018, to expand our capabilities in the fast-growing alternative data space, serving unbanked and underbanked U.S. consumers. In USIS, adjusted EBITDA margins were 40% in the quarter, flat sequentially with second quarter. Similar to second quarter, the decline in margins in the quarter versus last year was due to both costs related to cloud transformation, which include the cost of redundant systems and inclusion of our adjusted results of the technology transformation costs, which were being excluded in 2020, and the expansion of our investments in sales and marketing, as well as new products to leverage both the strengthening U.S. market and accelerate new product introductions to drive revenue growth in 2022 and beyond.

Mark Begor
Mark Begor
CEO at Equifax

Turning to international, their revenue of $245 million was up 10% on a local currency basis and up 100 basis points sequentially. This was the fourth consecutive quarter of growth in our global markets following the COVID pandemic impacts. Asia Pacific, which is principally our Australia business, performed well in the quarter, with revenue of $89 million, up about 7% in local currency. Australia delivered this growth despite the extended COVID lockdowns in many portions of that country. Australia consumer revenue continued to recover, up 3% versus last year and about flat sequentially. Our commercial businesses combined online and offline revenue was up 8% in the quarter. Fraud and identity was up 13%, following 22% growth in the first half. European revenues of $68 million were up 9% in local currency in the quarter and flat sequentially.

Mark Begor
Mark Begor
CEO at Equifax

Our European credit reporting business was up about 5%, with continued growth in both the U.K. and Spain. Our European debt management business revenue increased by about 21% in local currency, off the lows we saw last year during the COVID recession. Canada delivered revenue of $44 million in the quarter, up over 8% in local currency, despite a weakening Canadian mortgage market that was down 15%. Canada experienced strong growth in Fintech, while supply issues continued to impact their auto business. Latin American revenues of $45 million grew 16% in the quarter in local currency, which was the third consecutive quarter of growth coming out of COVID. We continue to see the benefit in LATAM of the strong new product introductions introduced over the past three years. International adjusted EBITDA margins at 26.7% were down slightly from 27.3% in the second quarter.

Mark Begor
Mark Begor
CEO at Equifax

The sequential decline was driven by incremental technology costs in Australia and Canada as they accelerate their cloud transformation programs. The decline in the quarter was principally due to costs related to the cloud transformation, both the cost of redundant systems and the inclusion in our adjusted results of the technology transformation costs, which were being excluded last year. Margins were also negatively impacting the quarter by our increased investments in sales and marketing and new products. Global Consumer Solutions revenue of $82 million was down 6% on a reported basis and 7% on a local currency basis in the quarter, slightly above our expectations. We saw growth of about 2% in our global consumer direct business, which sells directly to consumers through equifax.com and represents a little over half of GCS revenue. The decline in GCS revenue in the quarter was again driven by our U.S. lead gen partner business.

Mark Begor
Mark Begor
CEO at Equifax

We expect the GCS partner business and GCS business overall to return to growth in the fourth quarter. GCS adjusted EBITDA margins of 23.4% were up sequentially, reflecting lower operating costs. The decline versus last year was principally driven by revenue declines. Turning now to slide eight, Workforce Solutions continues to power Equifax as clearly our strongest, fastest-growing, and most valuable business. With strong 35% growth in the quarter off 57% growth a year ago. Core revenue growth was 42%, driven by the uniqueness of The Work Number income and employment data scale of The Work Number database and consistent execution by Rudy and his team. EWS's ability to consistently and substantially outgrow their underlying markets is driven by three factors. First, growing The Work Number database.

Mark Begor
Mark Begor
CEO at Equifax

At the end of the third quarter, TWN reached 125 million active records, an increase of 12% or 13 million records from a year ago, and included 97 million unique records. At 97 million uniques, we now have over 60% of non-farm payroll, which makes our TWN dataset more valuable to our customers with higher hit rates. We are now receiving records every pay period from 1.9 million companies, up from one million when we started the year, and 27,000 contributors a short two years ago. The exclusive agreement with a major payroll processor that we announced on our February call went live in the third quarter and contributed to this growth. Our strong momentum continues as we signed another large payroll processor last week on an exclusive basis that will come online in the coming months. We also expect to add further payroll processors in the coming months.

Mark Begor
Mark Begor
CEO at Equifax

As a reminder, almost 60% of our records are contributed directly by employers to which EWS provides comprehensive employer services like UC claims, W2 management, I-9, WOTC, ERC, HSA, and other HR and compliance solutions. Our acquisitions of HIREtech, i2verify, and Health e(fx) this year strengthen our ability to deliver these unique HR services, particularly through relationships with payroll processors and HR software companies. These partnerships have been built up over the past decade by the Workforce Solutions team. The remaining 40% of our records are contributed through partnerships with payroll providers and HR software companies, most of which are exclusive. We still have substantial room to grow our income and employment database and expect to continue to add new data contributors, as well as reach agreements with several additional payroll processors in the fourth quarter to add their records on an exclusive basis to The Work Number in 2022.

Mark Begor
Mark Begor
CEO at Equifax

Beyond the over 50 million non-farm payroll records not yet in the TWN database, we're focused on data records from the 40 million-50 million gig workers and around 30 million pension recipients in the U.S. marketplace to further broaden the TWN database. We have plenty of room to grow TWN. Second, increasing our average revenue per transaction through new products and pricing our existing products to value, recognizing the depth of information TWN allows us to deliver to customers. Workforce Solutions' new product pipeline is rapidly expanding as our teams leverage the power of our new Equifax Cloud capabilities. Third, by increasing our penetration in the markets we serve and expanding into new markets. For example, we continue to increase our penetration in the mortgage market. At the end of 2020, Workforce Solutions received an inquiry in almost 60% of completed mortgages, up from 55% in 2019.

Mark Begor
Mark Begor
CEO at Equifax

This 500 basis point increase is a big step forward, but we still have plenty of runway to expand to customers using The Work Number in mortgage. We're also seeing substantial growth in The Work Number in other credit markets, including card and auto, as these verticals take advantage of the unique lift from The Work Number income and employment data in the 60% hit rates with our database. Growing system-to-system integrations is another key lever in driving both increased penetration and increasing the number of pulls per transaction. During the quarter, about 75% of The Work Number mortgage transactions were fulfilled system to system, up over 2x from 32% in 2019. Again, we still have plenty of growth potential here. Workforce Solutions is performing exceptionally well with attractive above-market and above Equifax growth rates and margins that we expect to continue in the future.

Mark Begor
Mark Begor
CEO at Equifax

Slide 9 highlights the core growth performance of our U.S. B2B mortgage businesses, Workforce Solutions, and USIS. Our combined U.S. B2B businesses delivered 3% revenue growth in mortgage in the third quarter, outperforming the mortgage market by 24 basis points, with the market down 21%. This strong outperformance was again driven by Workforce Solutions, with core mortgage growth of 43%, enabled by the multiple drivers that I just discussed. Slide 10 provides an update on new product innovation leveraging the Equifax Cloud and our differentiated data, a key driver of our current and future growth. In the quarter, we delivered 30 new products with 150 new products in the market so far this year, which is up 18% from the 96 we delivered in the same time frame last year.

Mark Begor
Mark Begor
CEO at Equifax

We continue to expect our 2021 Vitality Index, defined as a percentage of revenue delivered from NPIs launched in the past three years, to be over 8%. In the third quarter, we launched significant new products we expect to continue to drive growth in 2022 and beyond. The SSA Payroll Exchange that went live is an EWS product that supports verifications of SSI and SSDI social services, delivering critical income and employment status based on program requirements. OneView with DataX is a new integrated consumer credit report that redefines how we deliver, display, and provide insights to our customers. It also sets the stage for integrating non-traditional credit data in a single-view solution for our customers. Alternative data from DataX, Teletrack, NCTUE Plus, rental payments, and other sources are a critical priority for Equifax, and we expect to continue to drive NPIs in this space in the future.

Mark Begor
Mark Begor
CEO at Equifax

Digital Identity Trust 2.0 product provides businesses with a comprehensive passive identity verification service that delivers a trust/do not trust recommendation across both physical and digital identity vectors. This product will leverage Kount data by year-end. MarketMix Premier solution enables the ability for FIs to access market share and size of liquidity across geographics. This provides quick identification of targeted growth markets to deploy spend across branch sales and marketing efforts. Lastly, the new Equifax Affordability product in Australia uses bank transaction data and sophisticated categorization to provide an affordability view to customers while removing friction for the consumer. We're clearly focused on leveraging our new Equifax Cloud capabilities to drive our NPI rollouts and new product revenue in 2021 and beyond. Growing that NPI is central to our EFX2023 Strategy.

Mark Begor
Mark Begor
CEO at Equifax

As detailed on slide 11, in 2021, we reinvested our strong outperformance in strategic and accretive bolt-on acquisitions that strengthen our position in existing growth markets and allow us to enter new markets with new capabilities. Our 2021 acquisitions add $300 million plus synergies to our run rate revenue. We are focused on executing acquisitions that are accretive to our long-term revenue growth and margins and deliver attractive shareholder returns. Our priorities for M&A are clear and aligned around, number one, expanding our differentiated data, which is at the core of Equifax. We have scale and unique data sets that we want to expand and leverage with new data elements to drive enhanced decisioning for our customers. All of our acquisitions deliver new and differentiated data, and more data drives better decisions. Second, expanding and widening our largest and fastest-growing business Workforce Solutions is a priority for our M&A.

Mark Begor
Mark Begor
CEO at Equifax

The Appriss Insights, HIREtech, Health e(fx), and i2verify acquisitions strengthen Workforce and position EWS for future outperformance. Last, broadening our ID and fraud capabilities in the fast-growing digital and e-commerce space is another M&A priority. Kount strongly advanced our capabilities in this fast-growing space. We closed the Appriss acquisition on October 1st and are focused on integration, new solutions, and growth. Appriss Insights and our new partnership with the National Student Clearinghouse are big step forwards in our strategy to build out an EWS data hub centered off our almost 500 million historical TWN data records to address the fast-growing talent in government markets.

Mark Begor
Mark Begor
CEO at Equifax

As detailed on slide 12, combining our scale twin data with Appriss Insights' criminal and healthcare credentialing and sanctions data, along with other partner data assets, including the exclusive partnership for college and university data we entered into in the third quarter with the National Student Clearinghouse, allows Workforce Solutions to deliver the most complete real-time 360-degree view of the prospective employee or applicant for government benefits available in the market. The Talent Solutions and government verticals offer large and growing markets for our Workforce Solutions business through the EWS data hub. We estimate an addressable market of $5 billion in the U.S. hiring space and onboarding process, with around 75 million new employees onboarded annually in the U.S. Workforce Solutions government vertical is focused on delivering data and solutions to support federal and state benefit programs as well as law enforcement agencies.

Mark Begor
Mark Begor
CEO at Equifax

This is a substantial and growing sector that we estimate to have an addressable market of about $2 billion. Appriss Insights strongly accelerates our ability to penetrate these large and fast-growing TAMs. Insights is anticipated to generate $150 million of run-rate revenue during 2021, and to grow on a standalone basis at over 15% annually. We also anticipate building towards approximately $75 million in revenue synergies by 2025, leveraging the EFX Cloud to integrate Appriss Insights' rich people-based risk intelligence data in the EWS data hub to formulate new multi-data solutions and through cross-selling efforts. Acquiring Appriss Insights and partnering with the National Student Clearinghouse provides strong pillars for Workforce Solutions growth in fast-growing markets going forward. Slide 13 highlights our focus on adding alternative data to our database focused on the 60 million un or underbanked population in the U.S.

Mark Begor
Mark Begor
CEO at Equifax

According to a Federal Reserve study, 6% of U.S. adults do not have a checking, savings, or money market account. Although two-fifths use some form of alternative financial service. Moreover, 16% of adults have a bank account but also use an alternative financial service product, generally at much higher costs. Providing services that help bring these underserved populations into the financial mainstream is core to our purpose of helping people live their financial best and is an important priority for our customers. Our acquisition of Teletrack in September, which we are combining with our DataX business, creates a leading U.S. specialty consumer reporting agency with data on more than 80 million thin-file, unbanked, and underbanked, and credit rebuilding consumers.

Mark Begor
Mark Begor
CEO at Equifax

Our National Consumer Telecom and utilities exchange partnership is another unique data set focused on this space that has more than 420 million records and 250 million consumers, helping our customers to expand underwriting to no-hit or thin-file customers. We are focused on expanding our unique alternative data from sources including specialty finance companies, alternative lenders, telco companies, cable and satellite TV providers, municipalities, and utilities to drive growth in the fast-growing alternative data markets. We will continue to look for opportunities to strengthen our alternative databases through partnerships and M&A. Now I'd like to turn it over to John to discuss our outlook for the rest of the year, our increasing guidance for 2021, as well as share our early read on 2022 assumptions and our financial framework for 2022.

John Gamble
John Gamble
CFO at Equifax

Thanks, Mark. As Mark discussed, our Q3 results were very strong and much stronger than we discussed with you in July, with revenue about $50 million higher than the midpoint of the expectation we shared. For perspective, the strength was driven by our U.S. B2B businesses, principally Workforce Solutions and also USIS. Workforce Solutions verification services was stronger than discussed in July, principally in non-mortgage, in Talent Solutions, card, and auto, as well as to a lesser extent in mortgage. Workforce Solutions Employee Retention Credit and Unemployment Claims revenue was stronger than we discussed in July. We expect the strength in ERC to continue in the fourth quarter. USIS was also somewhat stronger than we discussed in July. The strength in mortgage relative to our discussion in July was partially a reflection of the mortgage market being down 21% versus the down 23% we discussed in July.

John Gamble
John Gamble
CFO at Equifax

Workforce Solutions' outperformance relative to the mortgage market was also stronger than we expected. This strong revenue drove upside in adjusted EPS relative to the expectations that we shared in July. Before discussing our increased guidance for 2021 and providing a framework for you to consider for 2022, let's briefly discuss our assumptions for the U.S. mortgage market. As shown on slide 14, we are expecting the 21% year-over-year decline in U.S. mortgage credit inquiries that we saw in the third quarter to continue in the fourth quarter, with the fourth quarter down about 20%. This results in 2021 U.S. mortgage market credit inquiries being down just over 7% from 2020, slightly better than the down somewhat under 8% we discussed with you in July.

John Gamble
John Gamble
CFO at Equifax

For 2022, based on trends we are seeing in new purchase and refinance that I will discuss shortly, our 2022 framework assumes the U.S. mortgage market, as measured by total credit market inquiries, will decline about 15% from 2021. The 15% decline versus 2021 is most substantial in the first half of 2022, given the significant slowing we have seen in the U.S. mortgage market already in the second half of 2021. Our assumed level of 2022 U.S. mortgage market credit inquiries remains over 10% above the average levels we saw over the 2015 to 2019 period. The left side of slide 15 provides perspective on the number of homes that would benefit by 75 basis points or more from refinancing their mortgage at current rates.

John Gamble
John Gamble
CFO at Equifax

Despite the substantial refinancing activity that's occurred over the past year and current increases in U.S. Treasuries, the number of U.S. mortgages that could benefit from a refinancing remains at a relatively strong level of about 12 million. Home prices have appreciated significantly over the past 18 months, which has provided many homeowners with cash-out refinancing opportunities, which in past cycles has led to increased refinancing activity from borrowers. For perspective, based upon our most recent data from April, mortgage refinancings remain at just under 1 million a month. As shown on the right side of slide 15, the pace of existing home purchases continues at historically very high levels. This strong new purchase market is expected to continue throughout 2021 and 2022.

John Gamble
John Gamble
CFO at Equifax

Our 2022 assumption for U.S. mortgage credit inquiries assumes that we see purchase mortgage financings at levels above the levels we saw in 2020, with refinancings declining significantly from the levels we saw in both 2020 and 2021. Slide 16 provides our guidance for 4Q21. We expect revenue in the range of $1.23 billion-$1.25 billion, reflecting revenue growth of about 10%-11.8%, including a 0.1% benefit from FX. Acquisitions are expected to positively impact revenue by 5.4%. We're expecting adjusted EPS in 4Q21 to be $1.72-$1.82 per share, compared to 4Q20 adjusted EPS of $2 per share. In 4Q21, technology transformation costs are expected to be around $45 million, or $0.27 per share. Excluding these costs, which were excluded from 4Q20 adjusted EPS, 4Q21 adjusted EPS would be $1.99-$2.09 per share. Slide 17 provides the specifics on our 2021 full-year guidance.

John Gamble
John Gamble
CFO at Equifax

We are increasing guidance substantially, reflecting our very strong 3Q21 performance. The acquisitions of Appriss, Health e(fx), and Teletrack are expected to add about $45 million of revenue in the quarter. 2021 revenue of between $4.901 billion and $4.921 billion reflects growth of about 18.7%-19.2% versus 2020, including a 1.4% benefit from FX. Acquisitions are expected to positively impact revenue by about 3.1%. EWS is expected to deliver over 38% revenue growth, with continued very strong growth in verification services. USIS revenue is expected to be up mid to high single digits, driven by growth in non-mortgage. Combined EWS and USIS mortgage revenue is expected to be up over 18% in 2021, about 25 percentage points stronger than the overall market decline of just over 7%. International revenue is expected to deliver constant currency growth of about 10%, and GCS revenue is expected to be down mid-single digits in 2021.

John Gamble
John Gamble
CFO at Equifax

GCS revenue is expected to be up over 5% in the fourth quarter. As a reminder, in 2021, Equifax is including all cloud technology transformation costs in adjusted operating income, adjusted EBITDA, and adjusted EPS. These one-time costs were excluded from adjusted operating income, adjusted EBITDA, and adjusted EPS in 2017 through 2020. In 2021, Equifax expects to incur one-time cloud technology transformation costs of approximately $165 million, a reduction of over 50% from the $358 million incurred in 2020. The inclusion in 2021 of these one-time costs would reduce adjusted EPS by about $1.01 per share. 2021 adjusted EPS of $7.52-$7.62 per share, which includes these tech transformation costs, is up 7.8%-9.3% from 2020. Excluding the impact of tech transformation costs of $1.01 per share, adjusted EPS in 2021 would show growth of about 22%-24% versus 2020.

John Gamble
John Gamble
CFO at Equifax

2021 is also negatively impacted by redundant system costs of about $80 million relative to 2020. These redundant system costs are expected to negatively impact adjusted EPS by approximately $0.50 per share and negatively impact adjusted EPS growth by about seven percentage points in 2021. We remain confident in our cloud transformation plan and the savings in 2022 and beyond that we have discussed previously with you. Let's turn to a discussion of an early framework for 2022. Slide 18 provides the macro assumptions behind our 2022 framework. Given the continued significant uncertainties in the overall U.S. and global economy, as well as in the U.S. mortgage market, we wanted to provide you with the assumptions we've been using at this stage in developing our framework for 2022.

John Gamble
John Gamble
CFO at Equifax

As I discussed previously, we expect the U.S. mortgage market, our proxy for which is U.S. mortgage credit inquiries, to decline about 15% in 2022 relative to 2021. Equifax U.S. B2B mortgage revenue is expected to continue to significantly outperform the overall mortgage market and show growth in 2022 relative to 2021. Our overall framework is based on a continued U.S. economic recovery that has 2022 GDP growth of about 4% for the full year. We expect our USIS and Workforce Solutions non-mortgage businesses to outperform their underlying markets. We expect Workforce Solutions UC and ERC businesses to decline by almost 30% in 2022. We also expect that international economies will continue to recover in 2022. Our international businesses are also expected to outperform their underlying markets. Slide 19 provides a view of Equifax total and core revenue growth from 2017 through the 2022 framework.

John Gamble
John Gamble
CFO at Equifax

In 4Q 2021, Equifax core revenue growth is expected to be a strong 17%, with core organic revenue growth of about 12%. Almost two-thirds of that core organic growth is driven by non-mortgage growth across all 4 BUs. In 2022, based on the assumptions I just shared, Equifax total revenue is expected to be up about 8%. We anticipate delivering strong core revenue growth of 14%, reflecting organic core growth of 11%, and a 3% benefit from acquisitions completed in 2021, which will more than offset the significant headwinds from the assumed declines in the U.S. mortgage market and the UC and ERC businesses. Slide 20 provides a revenue walk, detailing the drivers of the 8% revenue growth in 2022 from the midpoint of our 2021 revenue guidance to the midpoint of our 2022 revenue framework, 2022 revenue of $5.3 billion.

John Gamble
John Gamble
CFO at Equifax

The 15% decline in the U.S. mortgage market and the expected declines in the Workforce Solutions unemployment claims and ERC businesses are expected to negatively impact revenue in 2022 by five and three-quarter percentage points. Core organic revenue growth is anticipated to be over 11%. Non-mortgage core organic growth is expected to drive about two-thirds of the growth. The largest contributor is Workforce Solutions, with strong organic growth in Talent Solutions, government, and employee boarding solutions, including I-9. USIS non-mortgage, international, and GCS are also expected to drive core growth. Mortgage revenue outperformance relative to the overall mortgage market is expected to drive the remaining about a third of the organic core growth. This is driven by strong outperformance in Workforce Solutions. The acquisitions completed in 2021 are expected to contribute about three percentage points of growth to 2022.

John Gamble
John Gamble
CFO at Equifax

Slide 21 provides an adjusted EPS walk, detailing the drivers of the expected 14% growth from the midpoint of the 2021 guidance of $7.57 per share to the midpoint of our 2022 framework of $8.65 per share. Revenue growth of 8% at our 2021 EBITDA margins of about 33.8% would deliver 11% growth in adjusted EPS. In 2022, we expect to deliver EBITDA margin expansion of about 200 basis points. This margin expansion is expected to drive 9% growth in adjusted EPS. This margin expansion is expected to be delivered by the actions we have discussed with you throughout 2021. Our transformation investments will be reduced by about $100 million in 2022, with about half of this reduction, or about $50 million, being reinvested in new product and other development.

John Gamble
John Gamble
CFO at Equifax

We will begin to see net cloud cost savings in 2022, defined as the savings from improving production costs driven by the decommissioning of our legacy on-prem systems and other improvements in our operations, exceeding the cost of running our new cloud-native systems. Margins will also be enhanced by leverage on corporate and G&A. Partly offsetting these benefits to EBITDA are cost increases, particularly in salaries and contracted services, as the tight labor market drives costs higher, as well as lower EBITDA margins in 2022 from the 2021 acquisitions, as we will just be ramping synergies during 2022. Depreciation and amortization is expected to increase by about $45 million in 2022, which will negatively impact adjusted EPS by about 4%. D&A is increasing in 2022 as we accelerate putting cloud-native systems into production.

John Gamble
John Gamble
CFO at Equifax

The combined increase in interest expense and tax expense in 2022 is expected to negatively impact adjusted EPS by about two percentage points. The increase in interest expense reflects the increased debt from our 2021 acquisitions. Our estimated tax rate used in this framework of 24.5% does not assume any changes in the U.S. federal tax rate. Should that occur, we will let you know the estimated impact on our 2022 results. As there remains significant uncertainty in underlying market drivers, including the pace of normalization of the U.S. mortgage market and the pace of economic growth worldwide, what we've provided today for 2022 is a framework for you to consider. We'll provide formal guidance for 2022 in connection with our 4Q '21 earnings release early next year. Now I would like to turn it back over to Mark.

Mark Begor
Mark Begor
CEO at Equifax

Thanks, John. We hope this early view of our framework for 2022 is helpful and reinforces the power of the new Equifax to deliver 14% growth and 8% total growth at the midpoint of our range of thinking, assuming the mortgage market and UC and ERC declines impact our revenue growth by almost 6% in 2022. Stepping back and reviewing the macro trends outlined on slide 22, these macros have been driving information services for the last decade. Over the last 24 months, we believe most of the macro factors have substantially accelerated, and through our 2021 acquisitions of Appriss, Kount, and Teletrack and our Equifax Cloud investments, advantage Equifax to benefit from these macro trends.

Mark Begor
Mark Begor
CEO at Equifax

We believe we also have unique levers at Equifax to deliver strong future growth, including Workforce Solutions above market and EFX growth and margins, and our expanded focus on new data assets like Appriss Insights, the USIS recovery and non-mortgage growth, and Kount ID and fraud growth, the new Equifax Cloud, which is driving our competitiveness, NPIs top line and cost savings, and NPIs leveraging the Equifax Cloud in our expanded resources and focus on new products, then of course, M&A to broaden and strengthen Equifax. These attractive market macros, along with the broad Equifax growth levers and our strong core outperformance in the past few years, give us the confidence in our ability to deliver above-market growth in the future. Wrapping up on slide 23, Equifax delivered another strong and broad-based quarter, and we have strong momentum as we move into the fourth quarter in 2022.

Mark Begor
Mark Begor
CEO at Equifax

We've now delivered seven consecutive quarters of strong above-market double-digit growth, reflecting the power of the new Equifax business model and our execution against our EFX2023 Strategy strategic priorities. Equifax is on offense. We remain confident in our outlook for 2021 and raised our full-year midpoint revenue growth rate by approximately 300 basis points to 19% growth for the year. We also raised our midpoint EPS by $0.22 to $7.57 per year. Workforce Solutions had another outstanding quarter powering our results, delivering 35% revenue growth and 54% EBITDA margins. EWS is our largest, fastest-growing, and most valuable business, Rudy and his team remain focused on delivering outsized growth. USIS also delivered a strong quarter with 16% non-mortgage growth and 9% organic non-mortgage growth, offsetting the impact of a sharp over 20% decline in the mortgage market.

Mark Begor
Mark Begor
CEO at Equifax

Sid Singh and his USIS team remain competitive and are winning in the marketplace. International grew for the fourth consecutive quarter with 10% growth in local currency as economies reopen and business activity resumes outside the United States. We have high expectations for International as we move into 2022. We spent the past three years building the Equifax Cloud and are now in the early days of leveraging the new and uniquely Equifax cloud capabilities. We move into 2022 and beyond, we will increasingly realize the top line cost and cash benefits from these new only Equifax cloud capabilities. I mentioned earlier, our 2021 M&A has added $300 million of run rate revenue to Equifax. Reinvesting our strong cash flow in accretive and strategic bolt-on M&A is central to our EFX2023 Strategy growth strategy.

Mark Begor
Mark Begor
CEO at Equifax

We're now focused on integrating these acquisitions and executing our synergy and growth plans in order to leverage our new data products and capabilities. Our early look at a 2022 financial framework calls for 8% revenue growth and adjusted EPS growth of 14%, assuming a 15% decline in the mortgage market. More importantly, the framework includes strong 14% core EFX growth. 2022 will be a pivotal year for Equifax as we shift towards leveraging the Equifax Cloud for innovation, new products, and growth. Lastly, turning to slide 24, many of you have been closely following Equifax for many years and know we've been speaking to you for some time about our plan to have our first Investor Day, which will be our first Investor Day since 2012 and the cyber event. It's been a long time.

Mark Begor
Mark Begor
CEO at Equifax

Let me now turn it over to Dorian, who will give you the details on our November 10th meeting focused on the new Equifax, and then we'll take some questions.

Dorian Hare
Dorian Hare
SVP and Head of Corporate Investor Relations at Equifax

Thanks, Mark. I'm energized to announce that our Investor Day will take place on November 10th at 8:30 A.M. Eastern Time and will be held virtually. We've opened up online registration as of today, and the link to do so on slide 24 is live. We are very excited to have the opportunity to update you on the progress we have been making in executing our EFX2023 Strategy growth strategy, share with you our long-term financial framework, and also our capital allocation plan. Speak with you about how we are and will continue to leverage our Equifax Cloud capabilities, including by continuing to accelerate our new product innovations and provide you with overviews of the state of affairs of our business units relayed by their respective leaders. Investor Day will be an important day for our company and stakeholders, and we look forward to speaking with you then.

Dorian Hare
Dorian Hare
SVP and Head of Corporate Investor Relations at Equifax

With that, operator, let me open it up for questions.

Operator

Thank you. We will now begin the question and answer session. If you would like to ask a question please press star one on your telephone keypad. A confirmation tone indicator line is in the question queue. You may press star two if you would like to remove your question from the queue. Our first questions come from the line of David Togut with Evercore. Please proceed with your question.

David Togut
David Togut
Analyst at Evercore ISI

Thank you. Good morning. I appreciate the helpful detail in the initial 2022 framework. It appears that you're guiding above consensus for fourth quarter 2021 revenue and for 2022 revenue, but somewhat below consensus on earnings per share for both the fourth quarter and for next year. John, you walked through some of the sources of pressure on margin for 2022, but I'm wondering if you could talk more broadly about headwinds and tailwinds so we can understand the variance. Is it really the $50 million, for example, of tech transformation savings that you're reinvesting in the business next year?

John Gamble
John Gamble
CFO at Equifax

Happy to. Again, as a reminder, we're talking about increasing EBITDA margins by on the order of 200 basis points. A substantial increase in 2022 versus 2021. I think the drivers are what we've been talking about all year, as I mentioned in my prepared remarks. We are reducing substantially tech transformation costs, but we are taking a significant amount of that, on the order of $50 million, and reinvesting it in NPI and other initiatives to drive growth and to deliver the higher revenue growth you're talking about, that you referenced in your question. We do expect now to start seeing benefits, so net reductions in costs from decom exceeding our cloud costs, and that will ramp as we go through 2022.

Mark Begor
Mark Begor
CEO at Equifax

We are seeing some increased costs in our COGS, as you would normally expect, related to increased costs for people and increased costs for some systems costs that are reducing 2021 EBITDA margins to a degree. That's not actually that unusual. Generally speaking, we see increased costs every year that we manage through high growth. Next year, part of what's happening, obviously, is we're seeing substantial negative impacts on our revenue from the weaker mortgage market, as well as the reductions in the UC and ERC markets. That negative drive in revenue is also somewhat negatively impacting our margin expansion.

John Gamble
John Gamble
CFO at Equifax

Overall, 200 basis points of margin expansion next year we think is really an outstanding performance, especially given the fact that we're seeing such large declines in the mortgage market, and then also the declines in the UC and ERC revenue that we talked about on the order of 30%.

David Togut
David Togut
Analyst at Evercore ISI

Thanks for that. Just as a quick follow-up, in your initial 2022 financial framework, you're guiding to 11.3% core organic revenue growth. Within that number, what is your expectation for EWS organic growth, and how do you think about headwinds and tailwinds for EWS next year?

Mark Begor
Mark Begor
CEO at Equifax

Yeah. I think in terms of the details around how the BUs are going to perform next year, we're going to have to ask you to wait until November 10th. Obviously, we expect EWS to continue to perform extremely well. We've been quite clear that we expect Workforce Solutions to grow above the rest of Equifax, so I think you should think about it that way in 2022. I went through, and we've been through many, many times, the multiple levers that Workforce, for example, has as they finish up the year and go into 2022, and records starts at the top of that list. Adding substantial records in the third quarter, those become a benefit through the next year. Their new product introductions continue penetration. There's a lot of levers in that business. USIS, their new deal pipeline is a positive lever going forward.

Mark Begor
Mark Begor
CEO at Equifax

Workforce is clearly going to be above the rest of Equifax for really as long as we can see in the future from a growth rate standpoint.

David Togut
David Togut
Analyst at Evercore ISI

Understood. Thank you very much.

Mark Begor
Mark Begor
CEO at Equifax

Thanks.

Operator

Thank you. Our next questions come from the line of Kevin McVeigh with Credit Suisse. Please proceed with your questions.

Kevin McVeigh
Kevin McVeigh
Analyst at Credit Suisse

Great. Thanks so much. Hey, Mark, you talked about the Vitality Index up over 8%? Any sense of where you think that can go to? Obviously, there's been a really significant step up in the new product innovation and what that can mean to the organic growth longer term.

Mark Begor
Mark Begor
CEO at Equifax

It's clearly a priority, Kevin, as you know, since I joined almost four years ago. Really in the last, call it 24 months, we've really stepped up our focus on new products. As you know, we've expanded the team. John and I both talked about it in our comments this morning about continuing to invest there. Of course, the cloud transformation is central to that. We're going to get great benefits from the cloud around cost. We really did it to change our competitiveness, a big piece of that is the ability to bring new products to market that we couldn't do before through multi-data solutions. That's really what our focus is. We're in the early days of really leveraging that. We see real opportunities going forward.

Mark Begor
Mark Begor
CEO at Equifax

We'll certainly talk in depth in our investor day in a couple of weeks around our longer-term outlook for new products. It's an area that we've invested heavily foundationally in the cloud. You add to that our existing differentiated data assets, which we've expanded substantially this year with the addition of new data solutions from Appriss, from Kount, from Teletrack, and then our focus on new products. We believe it's an important lever for delivering strong future growth going forward. We'll give you much more detail during our investor day.

Kevin McVeigh
Kevin McVeigh
Analyst at Credit Suisse

Thank you so much. Then just real quick, on the customer migrations, it seems like you've made a lot of progress on that. Where are you in that process, and then are you seeing any incremental step up in revenue as these customers have cut over? Is there any way to think about what the revenue impact has been? I know it's a hard question, just what % step up you're seeing as these customers have converted.

Mark Begor
Mark Begor
CEO at Equifax

First on the progress, this is a big undertaking. I think you know that. We talk to you about it every quarter. We try to be quite transparent about the efforts. 2018, 2019, and parts of 2020 were building the technology. In 2020 and 2021, we've been heavily focused on implementing that with our customers. The migrations, you've seen the great progress. We've still got more to do, and we were clear that we expect North America, which is Canada, EWS, and USIS, and of course, GCS, to be substantially completed as we get into 2022 and really complete the migrations next year. We can see the finish line, but there's still plenty of work to do in the coming months to complete that.

Mark Begor
Mark Begor
CEO at Equifax

With regards to our impact commercially, there's a number of layers on that, and this is another area our intent is to go in substantial detail about how we think about that, what we're seeing during our Investor Day. We'll have our chief technology leader and product leader, Bryson Koehler, as well as the business unit leaders will talk about that. You're starting to see some of the early days of that in our view. The strong core growth, the ability to roll out new products are driving our competitiveness and are driving our ability to drive our core growth. There's no question, when we sit down with customers, we believe we're advantaged having a new tech stack that's in the cloud that can deliver nine nines of stability, meaning very high, always-on stability, deliver data more quickly to our customers.

Mark Begor
Mark Begor
CEO at Equifax

We can deliver new products to them more quickly. It just changes who we are as a company, and it allows us to be a different company. It's quite central to how we think about the new Equifax going forward, and it'll be central to our long-term growth framework that we share with you in a couple of weeks.

Kevin McVeigh
Kevin McVeigh
Analyst at Credit Suisse

Makes sense. Thanks so much.

Mark Begor
Mark Begor
CEO at Equifax

Thanks.

Operator

Thank you. Our next question has come from the line of Kyle Peterson with Needham & Company. Please proceed with your question.

Kyle Peterson
Kyle Peterson
Analyst at Needham & Company

Hey, good morning, guys. Thanks for taking the questions. Just wanted to touch on the U.S. auto market. I know there's been a lot of concerns over chip shortages and supply constraints potentially impacting auto credit. I think you guys said briefly that it's been a little bit of a headwind in Canada, but what are you guys seeing in the U.S., particularly in the USIS segment for auto credit?

Mark Begor
Mark Begor
CEO at Equifax

Yeah, similar. We could've and should've commented on that in the U.S. also. There's no question that the supply shortages are impacting the ability for consumers to identify cars or get cars, new and used, and then of course, the financing that comes with that and the business we get from that. What's been offsetting that to some regards, not fully, is our continued penetration of new products and new solutions, like Workforce Solutions continuing to grow the use of TWN data in the auto space has been a positive. Would you add anything, John?

John Gamble
John Gamble
CFO at Equifax

No, I'd say that covers it. The good news is we're continuing to grow in USIS and auto on an organic basis, even in the headwinds of the difficult market. Yeah, it certainly isn't at the pace that we expected when we started the year.

Kyle Peterson
Kyle Peterson
Analyst at Needham & Company

Got it. That's helpful. Then I guess just to follow up on EWS, obviously good to see really strong records growth in TWN and continued share gains. Moving forward, how should we think about records growth? I know you guys mentioned a few additional payroll processing partnerships in the pipeline, how should we think about records and kind of the green field between some of these alternative data sources, like gig workers and pension versus traditional W2 records that you guys see as prospects?

Mark Begor
Mark Begor
CEO at Equifax

Yeah. It's obviously an important focus of Rudy and the Workforce Solutions team. You've seen continued success there. Remember, we've got two really levers for growth. First, our employer services business, which is large and comprehensive, as we've delivered new solutions to HR managers around I-9 or HSA or W-2 or WOTC, all the other services, we access payroll records. That's a very powerful engine for us to go to individual companies to obtain records. Of course, we feel like we have some real momentum in adding the payroll processors that are not with us in going after the traditional non-farm payroll. There's still 60 million plus consumers or individuals that are available for us in the traditional non-farm, and we're chasing that. That's one.

Mark Begor
Mark Begor
CEO at Equifax

Of course, with records being up 12% in the quarter, that is a very strong lever for growth that translates pretty directly into revenue because of higher hit rates. As you point out, there's also a larger universe than non-farm payroll, the 160 million-170 million that are in non-farm payroll, the gig workers, as well as pension recipients. Those are two big areas. There's 40 million-50 million gig workers. We're working different strategies to obtain those records, and then the same with pension recipients. There's a long runway from our roughly 60% of non-farm payroll. If you include self-employed and gig in there, it's much less than the 60% to continue to grow our records, which is a very unique business growth lever for our business to continue to add new data assets.

Mark Begor
Mark Begor
CEO at Equifax

As you know, in our system and system integrations in Workforce Solutions, we're getting the inquiries. We can only fulfill those that we have records on. As we grow our records, they become monetized tomorrow afternoon. That's very powerful. The scale of Workforce gives us the ability to have large dedicated teams, both on the partnership side and on the direct side through employer services to continue to grow our records. We'll likely talk a little bit at Investor Day about our international expansion, which as you know, we're already in Canada, Australia, and India. Those businesses are also growing their records leveraging the core tech stack that we have from Workforce Solutions in the U.S., also relationships that we have either with multinationals or with payroll processors. Of course, growing those records locally. Big focus and big opportunity going forward.

Mark Begor
Mark Begor
CEO at Equifax

When you think about records, I think about us being in kind of middle innings still, as far as the opportunity for Workforce Solutions. These take time. The payroll processor we signed last week, we were probably talking to them for three years. It takes time to get organized around that, there's real momentum, particularly in that area of acquisition because so many others have signed up with Equifax and are having a positive experience. We're seeing real momentum there in adding other processors.

Kyle Peterson
Kyle Peterson
Analyst at Needham & Company

Got it. That makes sense and was a really helpful color. Makes sense.

Operator

Thank you. Our next questions come from the line of George Mihalos with Cowen and Company. Please proceed with your questions.

Mark Begor
Mark Begor
CEO at Equifax

Hey, George.

George Mihalos
George Mihalos
Analyst at Cowen and Company

Greg, good morning, guys, appreciate your willing to go out to 2022 in this environment. Very helpful as always. I guess first question from me, John, if we can kind of circle back to the first question, just as it relates around margins for 2022. I think you had said previously savings from redundancies and obviously the tech transformation were going to be about, call it $150 million. You're reinvesting $50 million of that now it sounds like, net $100 million. That roughly by my math gets us to kind of the 36% margin at sort of the high end, the 200 basis point increase. Is the reason why margins aren't expected to be higher than that the natural margin expansion within the business is being offset by some dilution from M&A and just sort of higher inflation-related expenses as it relates to wages?

George Mihalos
George Mihalos
Analyst at Cowen and Company

Is that roughly the way to think about it?

John Gamble
John Gamble
CFO at Equifax

Yeah. George, as I walked through in my comments, right. You're absolutely right. We indicated we would improve our cost structure on the order of $100 million by taking down transformation costs. We also said we'd improve our cost structure as we drove a net savings, right. As decom and other cost reduction efforts exceeded cloud. We absolutely have indicated we're going to deliver on those savings, and we're still committed to delivering substantial savings in both of those areas in 2022 and beyond. You are correct also, as I mentioned in my comments, we're reinvesting a substantial portion of that $50 million in new development and new development-related activities.

John Gamble
John Gamble
CFO at Equifax

If you think about what's going on, given the fact that we're seeing a 600 basis point headwind, the natural growth that you'd see in our underlying business that has the very high variable margins, that's somewhat lower than you would see in a period in which mortgage is not as negative as you're talking about. You're correct, right? We're getting a nice bump from growth in acquisitions next year, but the EBITDA margins on those acquisitions in their first year substantially lower than the contribution margin we get by growing our internal data assets. When you kind of line all that stuff up and you include the fact that we are seeing cost increases as we do every year, right? That's certainly something we see every year.

John Gamble
John Gamble
CFO at Equifax

There is a tighter labor market, so there's an expectation that some of those cost increases will be greater. When you line all those items up, you end up at about a 200 basis point increase is where we're comfortable talking about right now. I just want to remind everybody, 200 basis points, right, on again a 6% reduction in mortgage and UC ERC is really a substantial improvement. We feel very good about delivering that.

John Gamble
John Gamble
CFO at Equifax

Hopefully the investment community can look at it in that vein.

Mark Begor
Mark Begor
CEO at Equifax

George, I would add to that, we'll obviously talk about a long-term framework for revenue and margins in a couple of weeks, and we've been quite clear that we're confident in our ability to grow our top line long term at above market level as well as expand our margins. We've also been very clear that while we have the ability to expand margins over the long-term basis, we're also going to invest in the business. We have the ability to invest in new products and obviously, the Tech Transformation which we're completing that has really high leverage in driving the top line. We'll continue to have that balance going forward of expanding margins while investing in the future of Equifax.

George Mihalos
George Mihalos
Analyst at Cowen and Company

Okay, great. Appreciate that because I think that's what's weighing on the stock this morning. Really appreciate your breaking it down like that. Just quickly, Mark, I think if I quote it correctly, you talked about as it relates to record growth, going after some more of these what I'd think of as more unbanked individuals, gig workers and the like. Can you talk about the challenges or how you go about sourcing data from that constituency as opposed to a traditional W2 worker and the like? Is it going to require sort of a different effort in terms of going after fintechs to partner with, or how are you thinking about that?

Mark Begor
Mark Begor
CEO at Equifax

Yeah. First our primary focus is to continue to grow W2 income kind of payroll records. You see that we've had strong success in that over the last couple of years and certainly again in the quarter, and we're continuing to add to that. There's still a long runway there. When you think about 60 million, 70 million of additional individuals that are not in our data set that are inside of that. That's kind of a primary focus. Then as you point out, we're expanding into gigs. Some of the same relationships we have, companies process on their own, contractor payroll will be able to pick that up. Some payroll processors have kind of self-employed solutions where there's an ability to pick up data that way. There's other HR software providers that will help us through partnerships lead to some of those kind of records.

Mark Begor
Mark Begor
CEO at Equifax

Of course, the pensioner income at $20 million-$30 million comes from individual companies that process their own pension income or other companies that do that for companies. We've got a multifaceted approach on that. Really the point we make in identifying that is that our lens is wider now and there's still a long runway of this important lever to grow records Workforce Solutions. As you know, we don't talk about adding data assets in our other businesses. What's unique about Workforce is that it's only a decade old and it only has 60% of non-farm payroll, so there's a ton of room to grow. Then that gets bigger as we both pointed out as you add gig and pension into that space.

George Mihalos
George Mihalos
Analyst at Cowen and Company

Great. Thank you guys.

Operator

Thank you. Our next questions come from the line of Toni Kaplan with Morgan Stanley. Please proceed with your questions.

Toni Kaplan
Toni Kaplan
Analyst at Morgan Stanley

Thanks so much. Wanted to start with Appriss. At the time of the acquisition, you had talked about strong accretion in 2022 from that deal along with the Health e(fx) and Teletrack acquisitions. I guess how much is embedded in your 2022 EPS expectations from the deals? Maybe you could help with some of the assumptions behind the significant accretion, because I think some investors and myself were getting a little bit more neutral.

Mark Begor
Mark Begor
CEO at Equifax

Yeah. It's absolutely accretive in 2022. Certainly I'm not going to give a specific number for the level accretion for the acquisitions, but kind of similar to the response I just gave with regard to margin movements. We do expect good EBITDA margins from those acquisitions. The level of margin that we're generating from that certainly exceeds the cost of the interest expense, which we also detail in our revenue walk. We're seeing nice accretion which would be consistent with strong from what we talked about back in August. Just in general, right, the level of margins we look at from an acquired company like Appriss or anybody else in the first year out, the incremental margin we generate from those companies isn't anywhere near the level of incremental margin we generate from incremental organic sales at Equifax.

Mark Begor
Mark Begor
CEO at Equifax

The reason why they're somewhat dilutive to our EBITDA margin in total is because of the fact that the variable margin we achieve on our direct sales is certainly substantially higher than the level of margin we generate from the acquired company in its first year out.

Toni Kaplan
Toni Kaplan
Analyst at Morgan Stanley

Got it. Just looking at the revenue trends in the appendix, looked like non-mortgage online info in U.S. was good at positive 15%, but it did decelerate relative to last quarter. Is that because of the auto softness or are there other verticals that are impacting that as well? It does seem like the banks are talking about the lending environment getting better. Are you expecting that in the fourth quarter or next year? It did look like in your levers page, your macro levers page that maybe it gets better, but I'm just trying to understand sort of how much is that going to be a driver and what you're seeing in the lending environment. Thanks.

John Gamble
John Gamble
CFO at Equifax

Yeah. I think the biggest driver of the growth rates that you're looking at really is the fact that in 2020 we saw meaningful improvement in the third quarter relative to the second, right? The growth rate in the second quarter of 2020, as we talked about when we did the release, was elevated partially because of the fact that it was such a weak quarter. We saw some improvements in the third quarter last year. That's a significant driver of what's driving the growth rates to be down. In terms of overall performance, I think as Mark referenced, we feel good about banking and lending. We had nice growth there in the quarter. Again, we had nice growth in insurance, nice growth in commercial. Identity and fraud was strong, and importantly, financial marketing services was very strong.

Mark Begor
Mark Begor
CEO at Equifax

Again, as you look into the fourth quarter, similarly to what I just talked about, the fourth quarter of last year was a nice improvement from the third quarter. We'll have some of the grow over effects that we talked about in the third quarter, but we continue to believe we're going to see nice non-mortgage growth in USIS in the fourth quarter.

Toni Kaplan
Toni Kaplan
Analyst at Morgan Stanley

Thank you.

Operator

Thank you. Our next questions come from the line of Andrew Nicholas with William Blair. Please proceed with your questions.

Andrew Nicholas
Andrew Nicholas
Analyst at William Blair

Thanks. Good morning. My first question was just going to be on the Talent Solutions business. Obviously, as it gets to become a bigger and bigger piece of Workforce Solutions, I think you said 30% of non-mortgage. Just wondering how you think about the cyclicality of that business. We've talked about the tight labor market. As you're thinking about 2022 in particular and embedding that type of growth or some level of growth for that business, how do you think about new product innovation relative to existing client growth or hiring activity and how that impacts performance in that business over a shorter time frame?

Mark Begor
Mark Begor
CEO at Equifax

Yeah. First, I think the underlying macro of 75 million people changing jobs every year, that macro doesn't really change much over time, meaning lots of people change jobs, and that may go up or down some. Underlying that is that there's some level of data used in each of those job moves. That's a macro that's quite good. The other thing that's changing that we think is going to be a permanent change is the desire by companies to complete that process more quickly. Meaning they've made an offer to someone, getting them on the floor in the warehouse or the factory or in the retail establishment or in the restaurant in hours or days versus weeks. The only way you do that is through instant decisioning.

Mark Begor
Mark Begor
CEO at Equifax

I think that's the fundamental structural change in the business, the ability to use data to speed up the process. For us, what we're really having the growth in is building out this data hub, which remember is only 1 year old or whatever. We're starting to leverage the 4.5 jobs we have in the average American from our The Work Number database. Remember, 0.5 billion of historical records, and then adding to it new data elements like Appriss Insights, like medical credentialing, the National Student Clearinghouse of Education. That's all new turf for Equifax as we combine those, and you're going to see products coming out. You already are. We're rolling out new products quite rapidly for Talent Solutions, where we have different solutions of more or less historical data.

Mark Begor
Mark Begor
CEO at Equifax

We'll move to, in the coming year, solutions that are more targeted to specific jobs. A job that requires what was your last employer? What was your last 2 employers? Verifying your licenses, verifying where'd you go to school. Some jobs require that, some don't. We'll come up with solutions that'll be packaged to speed up that process for the background screeners and the hiring managers in order to speed up the ability to hire that individual more quickly. We see a lot of opportunity for growth in that. That's a $5 billion TAM. Our business is quite small when you think about $5 billion worth of data. That's why we're investing through new products and through innovation and, of course, through the acquisitions that we've made or the new partnerships like the National Student Clearinghouse.

Andrew Nicholas
Andrew Nicholas
Analyst at William Blair

Great. Thank you. That's helpful. Then just 2 quick modeling questions. The first was, I think the legacy system savings that you had outlined in prior investor presentations was $85 million year-over-year. Just want to make sure that's still the number to think about. Also, if you wouldn't mind speaking to whether or not the SSA contract was fully ramped this quarter. Thank you.

John Gamble
John Gamble
CFO at Equifax

Yeah. In terms of modeling, again, for 2022, what I'd ask you to focus on is the guidance we just gave. What we tried to do is give you a fairly detailed walk from this year to next year. Obviously there's a lot of moving parts in what's driving our EBITDA margin movement, which was some of the questions we had earlier. My ask would be to focus on the walk we gave and the 200 basis points of margin expansion when you think about 2022 relative to 2021. On SSA, in our comments I noted that we had launched the program. We've started delivering data to them at early levels, and we expect that to ramp as we go through the fourth quarter and into 2022 and get to run rate sometime in 2022.

Mark Begor
Mark Begor
CEO at Equifax

A substantial and positive contract for us, but it's in the startup mode now, which is positive to have it started after a lot of years of building this new solution and getting it integrated with SSA.

Andrew Nicholas
Andrew Nicholas
Analyst at William Blair

Great. Thank you. Sorry for missing that second part. Appreciate it.

Operator

Thank you. Our next questions come from the line of Hamzah Mazari with Jefferies. Please proceed with your questions.

Hamzah Mazari
Hamzah Mazari
Analyst at Jefferies

Hey, good morning. Thank you. My question is just around the integration of the M&A you've done. You kind of talked about 2022 seeing synergies roll through. Could you just give us examples maybe what integration is yet to come, what's behind you? When do you reengage in the M&A market? Is it more of a can you do that next year, or is sort of we wait till this integration is done and then you get back more aggressive on M&A? Just any thoughts on that.

Mark Begor
Mark Begor
CEO at Equifax

I know. As you know, we've completed eight acquisitions this year, and a couple of them substantial, particularly Kount and Appriss. We're much further along on integrating Kount, as you might imagine, because we completed that deal in the first quarter. Appriss was only completed a couple of weeks ago, so we're still early days of starting that integration. The Equifax Cloud allows us to integrate more quickly, and as you know, our focus is to bring their unique data into our single data fabric. That's underway with all of the acquisitions in order to drive their growth going forward. We're seeing in Kount early positive days of top-line synergies and very pleased with the plan on that acquisition. We're very energized about Appriss and of course, all the other acquisitions that we completed.

Mark Begor
Mark Begor
CEO at Equifax

The synergies from these acquisitions, I think we've been very clear when we announced the acquisitions, come in over multiple years. They start in year one, like in 2021. There's some early synergies they build in year two, in this case 2022 for those two acquisitions. They'll continue. We've talked about year five synergies in some of the acquisitions being quite substantial. Those build over time as you roll out the new solutions, the new products, and fully integrate the business into our Equifax Cloud capabilities and our single data fabric. With regards to your second question, we were clear when we announced Appriss a couple of months ago that we were going to pause on substantial M&A for a number of quarters. Number one, to focus on integration, and number two, to bring our leverage back in line.

Mark Begor
Mark Begor
CEO at Equifax

To answer your question, we would expect to be back doing M&A in the latter half of 2022 or somewhere in that timeframe. We haven't stopped our corporate dev team of continuing to be in the market to look for M&A that would be meaningful and accretive, and I hope you get a sense that we're quite disciplined about the kind of M&A we want to do. We've been very clear for a number of years about acquisitions we want to do around differentiated data, identity and fraud, and broadening and strengthening Workforce Solutions. The deals we've done this year have checked all those boxes, and you should expect the deals going forward to do the same. Also with a financial discipline that over the long term, they're accretive to our long-term growth rates and to our margins.

Mark Begor
Mark Begor
CEO at Equifax

We want to do deals that strengthen Equifax, broaden Equifax, but also enhance our financials and drive shareholder value.

Hamzah Mazari
Hamzah Mazari
Analyst at Jefferies

That's very helpful. Just a follow-up question. Just on the international business, I know you flagged your expectation of Australia GDP for 2022, do you expect to see benefits from the tech transformation on the international business as early as next year, or does that come a bit later? Thank you.

Mark Begor
Mark Begor
CEO at Equifax

Yeah, most of it comes later, although Canada is well down the path of their tech transformation. They should get some benefits in 2022, there's some early benefits in U.K. and Spain and Australia as we get into 2022. The bulk of that is going to really come, particularly in Latin America, in the latter parts of the year as we get into 2023.

Hamzah Mazari
Hamzah Mazari
Analyst at Jefferies

Got it. Thank you so much.

Operator

Thank you. Our next questions come from the line of Andrew Steinerman with JPMorgan. Please proceed with your questions.

Andrew Steinerman
Andrew Steinerman
Analyst at JPMorgan

Thanks. Two questions. The first one, could you just tell us how much mortgage revenues as a percentage of total third quarter Equifax revenues there was? My second question is about tech transformation expense. I want to know if you can indicate what the tech transformation expense drag on 2022 EPS is compared to the $1.01 for 2021, which is referenced on slide seven, footnote five.

John Gamble
John Gamble
CFO at Equifax

Yeah. In terms of the mortgage as a percent of total, it's just under 32%, and that's obviously down significantly from where it was last year. It'll go down again in the fourth quarter. In terms of tech transformation expense, I think what we've indicated is that this year we expect to incur about $165 million.

John Gamble
John Gamble
CFO at Equifax

Okay. That's how you get to the $1. We've indicated that we expect to reduce by about $100 million. It's not a perfect number, but by about $100 million next year. That would be on the order of $60 million-$65 million next year. Obviously, we'll refine that as we move through the fourth quarter and give you a really formal guidance as we get into early next year.

Andrew Steinerman
Andrew Steinerman
Analyst at JPMorgan

Okay. Thank you.

Operator

Thank you. Our next questions come from the line of George Tong with Goldman Sachs. Please proceed with your questions.

George Tong
George Tong
Analyst at Goldman Sachs

Hi, thanks. Good morning. Your 3Q revenues beat guidance by about $50 million, while your full year guidance increased by about $130 million at the midpoint. I know Appriss is adding $150 million in annual revenue, how much of the increase in the guide above the 3Q outperformance is due to contributions from Appriss and other acquisitions versus improved assumed performance in 4Q in the underlying business?

Mark Begor
Mark Begor
CEO at Equifax

Yeah, I think we indicated in our prepared remarks it's about $45 million in the fourth quarter, sorry, from acquisitions, George.

George Tong
George Tong
Analyst at Goldman Sachs

Okay, got it. The remainder from outperformance in the underlying business.

Mark Begor
Mark Begor
CEO at Equifax

Correct.

George Tong
George Tong
Analyst at Goldman Sachs

Okay. In your slides, you mentioned that USIS's non-mortgage is expected to outperform the underlying markets in 2022. How much of that outperformance is due to M&A, and how much of it is due to organic outperformance versus underlying markets?

Mark Begor
Mark Begor
CEO at Equifax

You're breaking up, but I think your question, George, was in 2022, our mortgage outperformance, how much is from M&A versus the core business? Is that right?

George Tong
George Tong
Analyst at Goldman Sachs

Yes. Just organic, yes.

Mark Begor
Mark Begor
CEO at Equifax

Yeah. It's substantially all organic.

John Gamble
John Gamble
CFO at Equifax

If the question was non-mortgage and USIS, then our statement was intended to be organic, right? We're expecting them to outperform their core market on an organic basis.

Mark Begor
Mark Begor
CEO at Equifax

The Workforce Solutions acquisitions really don't have an impact on their outperformance in mortgage.

George Tong
George Tong
Analyst at Goldman Sachs

Got it. Thank you.

Operator

Thank you. Our next questions come from the line of Jeffrey Meuler with Baird. Please proceed with your questions.

Jeffrey Meuler
Jeffrey Meuler
Analyst at Baird

Yeah. Thank you. On 2022 margins, are you viewing 2022 as a year where it's still pretty depressed by one-time expenses? Are you viewing it as a good kind of underlying baseline where there's always going to be some puts and takes? I guess there's still $65 million of TTI on top of that. I think even though the net cloud costs are going down, there's still probably some fairly material duplicative systems costs that you can work down over time. Not trying to ask if you're at peak margin, because I know you can increase margins at the acquired businesses. You have good incrementals on organic, just trying to understand if you're viewing 2022 as still a fairly depressed figure or if it's a good underlying for us to consider how we go forward from there on.

Mark Begor
Mark Begor
CEO at Equifax

Well, I'll start on that one, then John can jump in. In a couple of weeks, in our Investor Day presentation, we'll certainly give you our long-term framework around top line and margin growth. We've been very clear, you should expect that to include our ability to grow our margins going forward. 2022 is clearly, I don't know if you want to call it still a transitionary year. You've got the mortgage market impact, obviously. As you point out, we still have substantial cloud transformation costs in 2022. We're not at a normal runway in 2022. John?

John Gamble
John Gamble
CFO at Equifax

No, you covered it. I think we just had an earlier question about how much transformation expense investment was still in 2022. We gave a number of we're at $165 this year, and we said we'd reduce by about $100, so that's still in the P&L next year. Also we are delivering cloud savings, so our net cloud cost over decommissioning is a positive next year. We've given a long-term model where we expect to deliver substantial savings when the cloud transformation is complete. We're still committed to that, right? The exact timing as you move through any given year obviously moves around a lot based on decommissionings and the pace of ramp of individual systems.

John Gamble
John Gamble
CFO at Equifax

It's hard to be specific about any specific number as far as 15 months out, but we're absolutely committed to delivering a net savings next year versus the net cost this year. There's substantial savings still to come as we get through 2022 and into 2023 and 2024. Those don't complete until we complete the international transformation.

Jeffrey Meuler
Jeffrey Meuler
Analyst at Baird

Very helpful. We get asked a lot about BNPL and if it's cannibalistic to card, including from a bureau transaction or underwriting perspective. I would expect you to have a pretty unique view into that, given Australia's a more developed BNPL market, plus you obviously have a nice bureau share there. Would just love your thoughts on BNPL and, over time, if you'd expect it to be cannibalistic to card or not. Thanks.

Mark Begor
Mark Begor
CEO at Equifax

That's a different question about cannibalistic card. As far as a card issuer, I think some card issuers are probably seeing some pressure from BNPL, meaning consumers are using that instead of using their credit card to make purchases. When it comes to Equifax and our industry as providing data, BNPL, we sell a bunch of identity data to BNPL players around the globe, and increasingly they're starting to use alternative data as a part of their underwriting. Even in many cases, credit data, meaning credit file data, going forward. I think if you look at the total pie on consumers using cash or debit versus BNPL and credit, the pie is growing, meaning consumers are using this as another way to finance their purchases, which from an Equifax perspective we view as a good thing.

Mark Begor
Mark Begor
CEO at Equifax

We've got discussions with all of the BNPL players about using our data and our identity data because you have to verify the identity of the consumer before you offer them financing, even on a pair of jeans going forward. We view it as a net positive for the credit bureaus and Equifax.

Jeffrey Meuler
Jeffrey Meuler
Analyst at Baird

Thank you both.

Operator

Thank you. Our next questions come from the line of Manav Patnaik with Barclays. Please proceed with your questions.

Manav Patnaik
Manav Patnaik
Analyst at Barclays

Thank you. Good morning. John, I agree the 200 basis point margin expansion is obviously strong given all the headwinds. I was hoping you could just help us maybe with some order of magnitude. I heard three things. There was the tight labor market and that increase in cost, the acquisition impact, and then the 600 basis points decline in EC and UC revenues or whatever. How much of a headwind were each of those?

Mark Begor
Mark Begor
CEO at Equifax

I would start with number one is that, Manav, we're continuing to invest more next year than this year. We're intending to around new products innovation, D&A customer growth. We see real leverage in doing that. John talked about that. Go ahead, John.

John Gamble
John Gamble
CFO at Equifax

Absolutely. Look, Manav, I'm not going to size them specifically, but we reference them because they're all meaningful to us. They're all impacting margins. Again, 200 basis points increase in a market where there's

John Gamble
John Gamble
CFO at Equifax

600 basis points of headwinds from mortgage, then obviously UC and ERC, which we think is a very good outcome. We think we're delivering substantial savings from the reduction in transformation, and as we indicated, we will start delivering savings on net cloud relative to de-com and other cost savings. We feel good about the direction we're headed, and we feel good about delivering 200 basis points of growth.

Manav Patnaik
Manav Patnaik
Analyst at Barclays

Got it. Okay. Maybe just some modeling items, just so that we get the directional numbers right. Could you just give us what the 2021 EC and UC revenues were so that we can model that 30% decline? The same thing, I guess, with DMA interest expense and CapEx, please.

John Gamble
John Gamble
CFO at Equifax

For the third quarter? I think we gave it in the script.

Manav Patnaik
Manav Patnaik
Analyst at Barclays

For 2021, what is the number? Just so that we can do the 2022 modeling. You gave us some changes.

John Gamble
John Gamble
CFO at Equifax

Understand the question, we'll think about that. Obviously, we're going to be together again in a little over two weeks, and perhaps we can provide a bridge. I think we gave details on a 30% reduction. We said the 30% reduction was one-quarter percent of revenue. I think between those two numbers, you'll get pretty close to the exact number, but we haven't disclosed it yet. I apologize, I don't have it at my fingertips. I think with those 2 pieces of information, you can get really close to the UC and ERC revenue in 2021 and 2022.

Manav Patnaik
Manav Patnaik
Analyst at Barclays

Okay. Thank you.

Operator

Thank you. Our next question has come from the line of Ashish Sabadra with RBC Capital. Please proceed with your questions.

Ashish Sabadra
Ashish Sabadra
Analyst at RBC Capital Markets

Yeah, thanks for taking my question. Two questions. First one is on pricing. You obviously have a very strong pricing power, and there was some pretty good pricing increases in the verification business. How do we think about pricing increases going forward? Just second one, on the $50 million of investment, how do we think about that investment? I know you talked a lot about it, but is this like a one-time investment, or should we think about having these $50 million investment every year over the next several years? Color on both fronts. Thanks.

Mark Begor
Mark Begor
CEO at Equifax

Yeah. On the investment one, we'll continue to balance as we have since I've been here, balance growing our margins while investing in the business. The $50 million that was referenced is areas where we see opportunities to continue to grow our investments in new products and D&A in order to drive our top line, and that's really around leveraging the cloud. I'll leave the long-term discussion until a couple of weeks on November 10th during Investor Day, where we can talk in more detail about that balance. But we've been very clear that we expect to expand our margins going forward while investing in Equifax. There'll be a balance there that we think is the right thing for Equifax and for our shareholders over the long term. John, you want to take the first question? Your first question was around verification revenue. You want-

Ashish Sabadra
Ashish Sabadra
Analyst at RBC Capital Markets

That's right. Pricing power.

John Gamble
John Gamble
CFO at Equifax

Pricing. Pricing is one lever that we use across Equifax. Workforce clearly has more pricing power than our other businesses. We expect to have price be a positive for us in 2022, and that's inside our early framework. Of course, we've got many other levers that we focus even more strongly on. New products is a big one in verification. Of course, the number of polls, penetration, those all drive the business. Of course, records underlie driving verification.

Ashish Sabadra
Ashish Sabadra
Analyst at RBC Capital Markets

That's very helpful, sir. Thank you.

Mark Begor
Mark Begor
CEO at Equifax

Yep.

Operator

Thank you. Our next question has come from the line of Craig Huber with Huber Research Partners. Please proceed with your questions.

Craig Huber
Analyst at Huber Research Partners

Thank you. If you could touch on your personal finance area and the credit cards area within your traditional credit bureau business. How did that do in the quarter? What's your near-term outlook for that, please?

Mark Begor
Mark Begor
CEO at Equifax

Yeah, I don't think we gave any real specific details on it. I'll give you some color, is that, as we expected coming out of COVID, we expected cards and P loans to see some positive momentum, which we have, particularly around marketing. As you know, the card issuers and P loan issuers in 2020 really stopped a lot of the marketing because of the uncertainty around where the consumer was going to be. Now, as you got into 2021, and certainly through the third quarter, we've seen an increase in marketing. You've seen that in our numbers. A lot of our marketing performance in USIS is from cards and some from P loans. We expect to see issuers continue to try to acquire more customers and build up their balance sheets, which have come down as consumers have been paying down a lot of balances.

John Gamble
John Gamble
CFO at Equifax

There's quite a bit of marketing activity going on, and we expect that to continue in the future. The bulk of that business for us obviously is in banking and lending, and Mark talked about the growth we're seeing in banking in the third quarter and second quarter, right? We've seen double-digit growth both quarters.

Craig Huber
Analyst at Huber Research Partners

I appreciate that. My follow-up question on the Global Consumer Solutions area, maybe just touch on your outlook there the next couple of quarters, if you could, on the direct versus the indirect side. I think you just sort of touched on a little bit right there, just go a little further in detail on that. Thanks.

John Gamble
John Gamble
CFO at Equifax

Yeah. I think we talked in our comments that we expect the partner business to return to growth in the fourth quarter. That was clearly impacted by the tightening of originations by a lot of their customers, and on the direct business, we expect the same.

Craig Huber
Analyst at Huber Research Partners

Great. Thank you.

Operator

Thank you. Our next question has come from the line of Gary Bisbee with Bank of America.

Gary Bisbee
Gary Bisbee
Analyst at Bank of America

Hey, guys. Good morning. I wanted to go back to records growth for a minute. You've had tremendous success with the payroll channel, and it sounds like you've got, maybe at this point, the three major players. I know there's some reasonably chunky players after that, but then it fragments, my understanding, pretty quickly. Is that enough to continue to deliver double-digit records growth? I guess how meaningful, at the moment or over the next 12-24 months, are some of these other opportunities, like the 1099 workers or pensions? Are there other types of players beyond payroll that have data that you could do deals with to further support growth of records? We get why it's been unbelievable. I guess I'm just not certain if payroll being a big piece of that can drive the next few years like it has the last few.

Mark Begor
Mark Begor
CEO at Equifax

Gary, as we've talked about, we get the bulk of our records through our employer services business, that's a steady increase in records. 60% of our records come from that. That's clearly a base area of focus where we have a dedicated team. On the partnership side, they can be a little bit lumpy when you bring in a larger payroll processor. There's still a lot of runway in that vertical, if you want to call it that, of continuing to expand those partnerships. As we said, we've got continued momentum there and very active dialogues about them wanting to join. Another area for records is around HR software partnerships where they have access to records because of the software being embedded in an individual company. Most companies, as you know, process their own payroll.

Mark Begor
Mark Begor
CEO at Equifax

Some use their own systems, but most use some third-party system. That's another avenue for us in order to access records. We talked about our focus on Gig and pension to go even further as far as our record addition. We see a lot of runway in our ability to continue to grow records, which as you know, is a very valuable lever for top and bottom line growth at Workforce Solutions.

Gary Bisbee
Gary Bisbee
Analyst at Bank of America

Then just one more on that topic. You mention new products a lot, and I know a few times in the past you've talked about substantially higher-priced products, like $100, $150, $200 versus $10 and $20 or whatever the typical. Can you give us just maybe an example of one that is in the market driving revenue, what the price point is or what is unique about the new offering versus the traditional levels of income and employment?

Mark Begor
Mark Begor
CEO at Equifax

Yeah, sure. There's a bunch of them. I'll give you 2 in mortgage. In mortgage, our typical solution is a report that shows current income and employment, and it verifies that. That might sell for $20-$40, somewhere in that range. As you know, because we have the $0.5 billion of historical records, in some mortgage applications, the complexity of the consumer's income, let's say that they've changed jobs recently, so they don't have a lot of job history, or let's say that they get a lot of incentive-based income, is either a salesperson or some other incentive-based income, meaning it's lumpy when the income comes in. They get it at the end of the year. In many of those solutions, you require more history. We have it.

Mark Begor
Mark Begor
CEO at Equifax

Instead of selling that, call it $20 to $40 solution, we'll sell a solution that has 24 months or 36 months or even 48 months all different products. Those price points are in the $100, $150, $200 range, meaning substantially higher, and again, leveraging our historical data. Another mortgage solution is Mortgage Duo, which we rolled out in the last couple of months. Some mortgage applications have two income earners on it, a husband and wife using that example. In the old solution, and it's still used, the originator would pull on the husband for $20 to $40 and then on the wife for $20 to $40 using that kind of a couple. We have a solution now that's priced between, I think, $175 and $200.

Mark Begor
Mark Begor
CEO at Equifax

It provides both reports at the same time and also allows, I think in that solution, a second pull somewhere in the mortgage application process. Substantially above the price point and again, delivering value to the originator because they're looking for speed and looking to complete it quickly. That's really the solution there. Turning to I-9. We've got an I-9 solution that typically, John, the I-9 traditional is in the $10-$20 range?

John Gamble
John Gamble
CFO at Equifax

More like $30-$40.

Mark Begor
Mark Begor
CEO at Equifax

$30-$40.

John Gamble
John Gamble
CFO at Equifax

I-9. Sorry. You're right, $10-$20.

Mark Begor
Mark Begor
CEO at Equifax

$10-$20 range is I-9. We've got a new solution we've talked about the last couple of quarters that we rolled out. It's an I-9 Anywhere that allows the applicant to complete it on an Equifax app, the I-9 process, and then go verify it at 2,000 different sites across the U.S. that we do through a partnership. That solution, instead of being in, call it that $10 range, is in the $75-$100 range providing real value. Now the value is to that applicant and the employer to speed up the I-9 process so that individual can get on the job, on the floor, in the factory, in the restaurant. A couple of different solutions in Talent, same thing.

Mark Begor
Mark Begor
CEO at Equifax

We're starting to have solutions instead of just pulling a where does Mark work now solution, having more history because some employers want that. Some employers want where's Mark working now or the job that he's leaving. They want to verify that. Others will want to verify employment for the last two or three or four jobs. As we mentioned earlier, we're going to be productizing a more comprehensive solutions that combine not only work history from our TWN database, the half billion records that we have or the average four and a half jobs on the average American. That work history, we're going to be adding to it incarceration data from Appriss, medical licensing and credentialing data from Appriss, university and secondary education college degrees from National Student Clearinghouse.

Mark Begor
Mark Begor
CEO at Equifax

Those will all be productized in a solution that will deliver more value, deliver more speed and get a higher price point than the individual solutions because of the value that it adds in speeding up that process. Those are all some examples of where we're focused on, and these are all driven by the new Equifax Cloud. These are things that would have been very challenging to do with the pace that we're doing it. In this case, we're talking mostly about Workforce Solutions, but the same across Equifax.

Gary Bisbee
Gary Bisbee
Analyst at Bank of America

Thank you.

Operator

Thank you. There are no further questions at this time. I would like to turn the call back over to Dorian Hare for any closing remarks.

Dorian Hare
Dorian Hare
SVP and Head of Corporate Investor Relations at Equifax

Thank you for joining today's call. We look forward to joining you again for a robust discussion when we have our Investor Day on November 10th. Once again, the registration is currently open. There is a link to the slide 24 where you can register for our Investor Day. We'll also be releasing a press release later today with those details. This does conclude the call.

Operator

Thank you for your participation. This does conclude today's teleconference. You may disconnect your lines at this time.

Executives
    • Dorian Hare
      Dorian Hare
      SVP and Head of Corporate Investor Relations
    • John Gamble
      John Gamble
      CFO
Analysts