BARK Q2 2026 Earnings Report

BARK EPS Results

• Actual EPS: -$0.60
• Consensus EPS: -$0.20
• Beat/Miss: Missed by -$0.40
• One Year Ago EPS: N/A

BARK Revenue Results

• Actual Revenue: $106.97 million
• Expected Revenue: $103.57 million
• Beat/Miss: Beat by +$3.40 million
• YoY Revenue Growth: N/A

BARK Announcement Details

• Quarter: Q2 2026
• Date: 11/10/2025
• Time: Before Market Opens
• Conference Call Date: Monday, November 10, 2025
• Conference Call Time: 8:30AM ET

BARK (NYSE:BARK) is a pet products company focused on dogs and their owners. The company develops and sells toys, treats, food, dental products and other dog-related merchandise through its direct-to-consumer digital channels, subscription services and selected retail partners.

Its brands and services include BarkBox, a subscription program that delivers themed assortments of dog toys and treats; Super Chewer, which offers more durable toys and products; and BARK Bright, a line of dental care products. BARK has also offered dog food and related products through its BARK Eats service, expanding its business beyond toys and treats.

Founded in 2011, BARK is headquartered in New York City and primarily serves customers in the United States, with products and services also available in select additional markets. Co-founder Matt Meeker has served as the company’s chief executive officer. BARK became a publicly traded company in 2021 through a business combination with Northern Star Acquisition Corp.

BARK Q2 2026 Earnings Call Transcript

Key Takeaways

• Positive Sentiment: BARK paid off its $45 million convertible note in cash and is now debt‑free, while extending a $35 million credit line to boost financial flexibility.
• Positive Sentiment: Total revenue of $107 million came in above the high end of guidance and adjusted EBITDA was ‑$1.4M (within guidance), with management deploying an incremental ~$1M in efficient growth this quarter.
• Positive Sentiment: Commerce continued to scale, delivering $24.8 million (up 6% YoY) and a record 24% of total revenue, driven by expanded retail distribution (Walmart, Chewy, Amazon, Costco) and product sell‑outs.
• Positive Sentiment: BARK Air accelerated rapidly, generating $3.6 million in revenue (+138% YoY, +54% QoQ) with a 93% seat fill rate and a 99% five‑star review rate, signaling strong demand and unit economics.
• Negative Sentiment: Consolidated gross margin fell to 57.9% (‑250 bps YoY) largely from revenue mix and tariff headwinds—about $7M of tariff costs YTD and management now expects $12–13M for the full year—though they plan sourcing changes and a commerce price increase to offset.

Presentation

[Operator]

Thank you for standing by, and welcome to the BARK second quarter fiscal year 2026 earnings conference call. All lines have been placed on mute to prevent any background noise. After the speaker's remarks, there will be a question and answer session. If you would like to ask a question during this time, simply press star followed by the number one on your telephone keypad. If you would like to withdraw your question, again press star one. Thank you. I'd now like to turn the call over to Mike Mougias, VP of Investor Relations. You may begin.

[Mike Mougias, VP of Investor Relations at BARK]

Good morning, everyone, and welcome to BARK's second quarter fiscal year 2026 earnings call. Joining me today are Matt Meeker, Co-founder and Chief Executive Officer, and Zahir Ibrahim, Chief Financial Officer. Today's conference call will be webcast in its entirety on our website, and a replay will be made available shortly after the call. Additionally, a press release covering the company's financial results was issued this morning and can be found on our investor relations website. Before I pass it over to Matt, I want to remind you of the following information regarding forward-looking statements. The statements made on today's call are based on management's current expectations and are subject to risks and uncertainties that could cause actual future results and outcomes to differ. Please refer to our SEC filings for more information on some of the factors that could affect our future results and outcomes.

[Mike Mougias, VP of Investor Relations at BARK]

We will also discuss certain non-GAAP financial measures on today's call. Reconciliation of our non-GAAP financial measures is contained in this morning's press release. With that, let me now pass it over to Matt.

[Matt Meeker, Co-founder and CEO at BARK]

Thanks, Mike, and good morning, everyone. Midway through the year, we're on track with expectations and gaining confidence and momentum as we go. First, I'm happy to start this call with an important update. Last week, we paid off our $45 million convertible note using cash from our balance sheet. BARK is now debt-free. We're proud of our decision and our ability to pay this off in cash rather than refinance it, which reflects our long-term confidence in the business. In addition, we extended our $35 million credit line with Western Alliance Bank, continuing a nearly decade-long partnership that gives us added flexibility on competitive terms. Together, these actions strengthen our balance sheet and position BARK to grow and create long-term value, even in a volatile macro environment.

[Matt Meeker, Co-founder and CEO at BARK]

Our confidence comes from how well we've executed on the plan we set at the start of the fiscal year to drive revenue diversification and maintain bottom-line discipline. This quarter reflects that progress, with total revenue of $107 million above the high end of our guidance range and adjusted EBITDA of negative $1.4 million within our guidance range. Adjusted EBITDA would have been stronger, but we chose to invest roughly $1 million in incremental efficient growth during the quarter, an investment we expect will pay off as the year goes on. Let's talk about our progress this quarter on diversification and the bottom line. First, our commerce segment delivered another standout quarter with $24.8 million in revenue, up 6% year-over-year, and representing 24% of total revenue, an all-time high revenue mix contribution.

[Matt Meeker, Co-founder and CEO at BARK]

Year to date, we're seeing strong traction across key partners, including Walmart, Chewy, Amazon, and Costco, where our popular Advent calendar is already sold out for the holiday season. Speaking of Chewy and Amazon, you can now find our BARK in the Belly kibble on both of their digital shelves following its August launch. Second, when it comes to diversification, BARK Air continues to exceed expectations, delivering $3.6 million in revenue this quarter, up more than 138% from last year and 54% from the prior quarter. We also maintained a 99% five-star review rate, which speaks volumes about the quality of experience we're delivering. This quarter, we achieved our highest gross margin, driven by a 93% seat fill rate. BARK Air continues to validate the incredible demand for dog-first travel and reinforces our belief that we're solving a real problem for dog parents.

[Matt Meeker, Co-founder and CEO at BARK]

Finally, as a reminder, we received the green light from the Girl Scouts to participate in their annual cookie program and will begin shipping products next summer. This partnership represents a huge opportunity not just for revenue, but for awareness. Millions of families will see BARK alongside one of the most iconic brands in the country, and we're thrilled to partner with the Girl Scouts. Each of these are initiatives that only BARK can do. When we do BARK things, we excel. We made great progress on diversification this quarter. Now let's talk about our bottom-line performance. This has been a challenging year with tariffs, changes at the U.S. Postal Service, and a volatile macro environment. As planned, we're emerging stronger. A meaningful milestone this quarter was moving our last-mile delivery to Amazon. That means your BARK box now arrives on those Amazon Blue trucks.

[Matt Meeker, Co-founder and CEO at BARK]

We're off to a great start with this partnership, which reduces our last-mile delivery costs and gets packages to customers about a day faster. That's a meaningful improvement to the customer experience. In addition, this quarter marked the lowest customer acquisition cost we've seen since fiscal 2023. With that efficiency, we saw an opportunity to deploy an additional $1 million beyond our plan at a highly efficient rate to drive both short and long-term growth. For the second quarter in a row, two-thirds of our new subscribers opted into our more premium Superchewer and Combo Box offerings. On top of that, we've seen six consecutive months of improvement in subscriber retention as we continue to capitalize on the Shopify platform. One driver of that progress is finding new ways to deepen our relationship with dog parents and strengthen our core offering.

[Matt Meeker, Co-founder and CEO at BARK]

Last month, we launched BARK Subscriber Perks, a new membership benefit that gives BARK Box subscribers access to exclusive discounts and offers from BARK and our partners, delivering up to $1,500 in annual value at no additional cost. It's another way we're rewarding loyalty and adding everyday value for our most engaged customers. Bringing all of that together, we acquired more new subscribers and plans at our most efficient rate in several years. Those subscribers are retaining longer, and with partnerships like Amazon for last-mile delivery, they'll generate higher margins for us while enjoying an even better customer experience. Our brand now extends well beyond subscriptions, with strong sales across 50,000 retail locations and record passengers and revenue for BARK Air. Finally, we feel so good about our performance that we paid off our convertible debt in cash ahead of schedule without refinancing or selling equity to do it.

[Matt Meeker, Co-founder and CEO at BARK]

Our strategy is working. We're balancing growth and profitability, expanding into new categories and channels, and doing it with a debt-free balance sheet. I'm excited about what's ahead in the second half of the fiscal year. With that, I'll turn it over to Zahir.

[Zahir Ibrahim, CFO at BARK]

Thanks, Matt, and good morning, everyone. We've made solid progress executing our plan through the first half of fiscal 2026. We're diversifying revenue beyond our subscription business. Our profitability discipline remains strong. As Matt highlighted, BARK is debt-free for the first time as a public company. A tremendous milestone for our team and our shareholders. Let me walk you through the quarter in more detail. Total revenue for the second quarter was $107 million, above the high end of our guidance range. This outperformance was driven by stronger-than-expected D2C performance and a modest timing benefit in commerce. Excluding BARK Air, D2C revenue was $78.5 million, down versus last year, primarily from entering the year with a smaller subscriber base and our decision to moderate marketing spend in light of tariff and macro uncertainty.

[Zahir Ibrahim, CFO at BARK]

However, as we saw stronger new subscriber momentum in the quarter at highly efficient acquisition costs, we leaned in and invested an incremental $1 million on marketing spend. Even with the incremental spend, total marketing expense will still be down 18% versus last year, and we expect H2 to decline at a greater pace. While total subscribers are down year-over-year, retention remains strong, and the customers we are acquiring today are higher value. This improvement reflects our deliberate shift away from discount-driven acquisition toward higher value, loyal customers supported by ongoing Shopify enhancements and initiatives like Amazon last-mile delivery. Our commerce segment delivered another strong quarter with $24.8 million in revenue, up 6% year-over-year, and reaching 24% of total revenue.

[Zahir Ibrahim, CFO at BARK]

This segment continues to be a highlight, and we expect sustained growth in the years ahead as we expand both retail distribution and product assortment over time. BARK Air also continued to outperform expectations, contributing $3.6 million in revenue, our strongest quarter yet. Consolidated gross margin was 57.9%, down 250 basis points year-over-year. Two primary factors impacted the quarter. First, revenue mix, as commerce and Air represented a larger share of total revenue, 26.5% versus 20% last year. Second, higher tariff-related costs. Through the first half, we've incurred roughly $7 million in elevated tariff-related costs, and we expect to incur between $12 million and $13 million for the full year. Vendor pricing, productivity improvements, and the move in D2C from box to bag have partially offset these costs.

[Zahir Ibrahim, CFO at BARK]

In addition, in the second half of fiscal 2026, we'll further mitigate these headwinds by sourcing products from other geographies and implementing a price increase in commerce. As a result, we expect gross margins in both D2C and commerce to improve in the balance of the year. Turning to operating expenses, marketing was $15.4 million, down 18% year-over-year, reflecting continued discipline and a focus on efficient customer acquisition. Shipping and fulfillment expense was $31.5 million, down about 8% year-over-year, driven by lower D2C volume. G&A expense was $25.7 million, down over 11%, benefiting from lower headcount and ongoing cost management. Adjusted EBITDA for the quarter was negative $1.4 million, within our guidance range. As I mentioned, this includes the additional $1 million investment to acquire customers more efficiently, which we expect will contribute to near-term and long-term growth.

[Zahir Ibrahim, CFO at BARK]

We ended the quarter with $63 million in cash, down $22 million sequentially, primarily due to working capital timing, including higher receivables tied to stronger commerce sales and inventory build ahead of the holiday season. We expect to exit the year with lower inventory than the prior year end, despite carrying the impact of added tariff costs. As mentioned, we also repaid our $45 million convertible note in cash days ago, which will be reflected on our balance sheet next quarter. With the debt fully repaid and our $35 million credit facility extended, we've strengthened our financial flexibility and simplified our balance sheet. Turning to guidance, we're continuing to maintain a cautious stance as many external variables remain fluid, including supplier transitions and tariff developments. As such, and consistent with previous quarters, we'll only be providing this quarter's guidance.

[Zahir Ibrahim, CFO at BARK]

For the fiscal third quarter, we expect total revenue between $101 million and $104 million, and adjusted EBITDA between negative $5 million and negative $1 million. In conclusion, we're in a strong position entering the second half of fiscal 2026. Revenue is tracking well to expectations. We're maintaining strong cost discipline. We're building strong momentum across each segment, and our gross margin should improve thanks to a number of measures we have taken this year. We're proud to be debt-free and with our ongoing focus on profitability and diversification. We're confident that BARK will exit fiscal 2026 as a stronger, more resilient, and more diversified company. I'll turn the call over to the operator for Q&A.

[Operator]

Thank you. We will now begin the question-and-answer session. If you'd like to ask a question, please press star one on your telephone keypad. If you would like to withdraw your question, simply press star one again. Your first question today comes from the line of Ryan Meyers from Lake Street Capital Markets. Your line is open.

[Ryan Meyers, Senior Research Analyst at Lake Street Capital Markets]

Hey, good morning, guys. Thanks for taking my questions. First one for me, congrats on getting the convertible debt paid off. I'm just curious, what kind of flexibility do you think that now provides you guys with? Are you able to go out and invest more in the business, drive more subscriber growth, drive more of the commerce business? Just kind of at a high level now that you guys don't have to worry about that potential overhang, how does that really change things for you?

[Matt Meeker, Co-founder and CEO at BARK]

Hey, Ryan. It's Matt. Thanks for the question. I think you heard some of it. We ended the quarter, ended September with $63 million in cash on the balance sheet, paid off $45 million. That gives you a sense of where the cash is right now, which, as we've executed through the year, that's been our plan all along, was to not dilute the shareholders any further by issuing equity to raise capital and pay off that debt, to pay it off the balance sheet as we did, not to burden our financials with interest payments in order to service it by refinancing it. That's played out exactly as we hoped, or even better than we hoped.

[Matt Meeker, Co-founder and CEO at BARK]

That kind of carries forward into the answer here, which is keep going, keep executing, because we're just, as the year goes on, we're executing well and a little bit ahead of the plan in a pretty tumultuous environment. We're happy about that, but not yet because of the external environment and a place to take really big swings or risks, because you never know where, like in the, I think in the past 30 days, the tariffs from China were 30%, 130%, and 20%. We really have to look around those corners and not get too far over our skis. The simple answer is keep delivering, keep executing our plan, get the bottom line stronger and stronger, reinvest that back into growth as we go on, but it's keep executing.

[Ryan Meyers, Senior Research Analyst at Lake Street Capital Markets]

Okay. Got it. I just want to circle back to commentary that you guys had provided last quarter as far as for the full year expecting to be profitable on an adjusted EBITDA basis by the end of the year. I know you guys gave the third quarter guidance, but what's your level of confidence or comfortability and kind of that full year profitability that you guys communicated last quarter?

[Matt Meeker, Co-founder and CEO at BARK]

I mean, that's our.

[Matt Meeker, Co-founder and CEO at BARK]

Good morning.

[Zahir Ibrahim, CFO at BARK]

Sorry, Matt.

[Matt Meeker, Co-founder and CEO at BARK]

Yeah.

[Zahir Ibrahim, CFO at BARK]

That's our goal still, Ryan, and we expect to be in that zip code. As Matt just said, obviously, there's a lot of volatility out there, a lot of unknowns still, particularly in respect to tariffs, but also the broader consumer sentiment. We're just bearing that in mind in terms of goal is still to deliver EBITDA positive, and we expect to be somewhere in that zip code.

[Ryan Meyers, Senior Research Analyst at Lake Street Capital Markets]

Okay. Got it. Lastly, the commerce growth for the quarter, obviously nice to see that business now of roughly 25% or so and growing. Can you unpack kind of the growth within the commerce business? Is that just increased demand at the retailers that you are selling? Is it more products? Is it more stores? Just so we can get a sense of that business.

[Zahir Ibrahim, CFO at BARK]

Yeah. It's a combination of factors, right? We continue to expand our toy distribution across existing customers as well as some new customers, but primarily existing customers. For example, we increased our footprint within Walmart in the quarter, and that will continue to benefit us in terms of growth. We continue to grow on Amazon and Chewy for the year to date. That's just a function of product being available online, level of reviews increasing, and therefore you continue to grow in terms of your momentum on those channels. Overall, the quarter benefited slightly from timing as well, from a couple of million of orders that shifted into Q2 from Q3. Yeah, we feel really good about the growth year to date on commerce and expect growth in the second half of the year to continue.

[Ryan Meyers, Senior Research Analyst at Lake Street Capital Markets]

Okay. Got it. Thanks for taking my questions.

[Operator]

Your next question comes from the line Maria Ripps from Canaccord. Your line is open.

[Maria Ripps, Senior Research Analyst at Canaccord]

Great. Good morning, and thanks for taking my questions. Matt, you talked about acquiring more new subscribers at an efficient cost and seeing improved retention. Can you maybe give us a little bit more color in terms of what's driving that? Are there any specific media channels or tactics that you would highlight? Secondly, can you maybe talk about retention within your existing subscriber base? At what point would you expect that to stabilize, sort of given all the improvements that you've outlined?

[Matt Meeker, Co-founder and CEO at BARK]

Let me take the first one, and I was not quite sure I heard or understood the second, but the first is there is a bit more of a favorable mix on channels and more so towards organic channels. Direct customers, those that we are acquiring via our email and SMS lists. Anything that would be more on the organic or brand side. As we have ramped up some of our brand activities, we have shifted those dollars away from the Meta channels, from Google channels, and that seems to be paying off. Instead of paying those very high rates to acquire a customer, you pay very, very little for someone who just shows up on the platform. It is a more favorable mix, and that seems to be pretty sustainable and should grow as time goes on.

[Matt Meeker, Co-founder and CEO at BARK]

We're happy that the rate has come down to the level it has and that there seems to be good momentum in customer acquisition. On the retention side, I wasn't quite sure I heard or understood the question properly.

[Maria Ripps, Senior Research Analyst at Canaccord]

Yeah, I was just trying to see if you can talk about retention within your existing subscriber base. You've talked about sort of all the improvements on the platform that are driving sort of high retention, at least within the new subscriber base. I was just wondering if you can talk about retention within your existing subscriber base.

[Matt Meeker, Co-founder and CEO at BARK]

Sure. I mean, overall, we've seen retention improve each month throughout the year as a whole. Some of the newer cohorts, they're still fairly new, obviously. If we start at the beginning of the fiscal year in April, they're maybe six months in here at most. What we see is certainly higher quality in terms of they are opting more for our Superchewer line, which has a higher AOV and a pretty similar retention. They are upgrading into higher value plans, like adding an extra toy to their plan, prepaying at higher rates. Instead of paying their 6 or 12-month commitment month to month over that term, they pay it all at once upfront for a discount. All those things are really, really good. We seem to be making just bits of improvement each month. As you mentioned, some of that is platform-related.

[Matt Meeker, Co-founder and CEO at BARK]

Some of that is returning value to the customer and making them happier with what we're delivering. We still see a lot of possibility in that, especially as some of these trends continue out over time. As I said, the newer customers who are in their first six months are showing pretty good signs, but they're certainly coming in at a different environment right now. We want to see how that plays out before getting too excited about it.

[Maria Ripps, Senior Research Analyst at Canaccord]

Great. Thank you so much for the call.

[Operator]

Your next question comes from the line Kaumil Gajrawala from Jefferies. Your line is open.

[Kaumil Gajrawala, Managing Director at Jefferies]

Hey, guys. Congratulations on being debt-free. Can you maybe just talk about are there areas of investment or things that you may want to do now that your balance sheet's in a different place? Are you thinking about buybacks as it relates to cash that you'll generate in the coming periods?

[Matt Meeker, Co-founder and CEO at BARK]

Yeah. Similar to what I had said to Ryan, really looking at continuing to execute the plan. As Zahir was talking about, our aim is still to be EBITDA break even for the year. In a year like this, that's a real challenge, but that's still the goal. That's still the aim. While we invest in the diversification, so more of the business moving over to commerce as it has, the air business, more than doubling revenue this year on a similar level of investment, and adding more services and new products into the mix. All of that has been part of the plan. We are meeting with our board next week, and we'll be talking about our long-range plan and the new state of our balance sheet and our investments and our plans for capital.

[Matt Meeker, Co-founder and CEO at BARK]

I'd say over the next six months or the rest of this year, execute the plan, try everything we can to keep this company on the positive side of EBITDA, and gear up and really understand what our long-term investments need to be.

[Kaumil S. Gajrawala, Analyst at Jefferies]

Okay. Got it. You said something very interesting when you asked me the last question of churn reducing. Is there something specific about those customers, or is there something related to your marketing or your execution that's sort of driving that?

[Matt Meeker, Co-founder and CEO at BARK]

I think it's a combination of factors. One is we've spent basically the last year getting our Shopify tools, the subscription-oriented Shopify tools or platform, to do what I would call a lot of little blocking and tackling things, put those in place that each one of them might contribute a tenth of a point, but you add up all of those, and all of a sudden you've got like a point and a half or two points of monthly retention. They're either silent wins or silent killers, depending on how you look at it. It is a lot of platform gains that we've made throughout the year. There are still more of those in front of us, but we've made great progress. That is one element of it.

[Matt Meeker, Co-founder and CEO at BARK]

Another is, as we've had really good wins over the years in our supply chain and getting our costs into a much better place, we're now able to, and we've started to, return some value to the customer that makes them happier, and therefore it leads to better retention. I'd say finally is when we're not, I guess that favorable mix of an organic customer coming in, hearing about BARK from word of mouth because we return value, because our customer is just happier with us overall, versus reaching to the furthest customer we can reach to on Meta with the most aggressive offer we can, the organic customer is going to return better. As we've shifted that mix, we've also brought in higher value customers that have a better retention profile and a better profile overall. It's kind of a mix of all those elements.

[Kaumil S. Gajrawala, Analyst at Jefferies]

Got it. Thank you.

[Operator]

That concludes our question and answer session and today's conference call. We thank you for your participation, and you may now disconnect.

Participants

Executives

• Matt Meeker, Co-founder and CEO
• Mike Mougias, VP of Investor Relations
• Zahir Ibrahim, CFO

Analysts

• Kaumil S. Gajrawala, Analyst at Jefferies
• Maria Ripps, Senior Research Analyst at Canaccord
• Kaumil Gajrawala, Managing Director at Jefferies
• Ryan Meyers, Senior Research Analyst at Lake Street Capital Markets