Go Pro

Adidas (OTCMKTS:ADDYY) Share Price Passes Below 50-Day Moving Average - Here's What Happened

Adidas logo with Consumer Discretionary background
Image from MarketBeat Media, LLC.

Key Points

  • Adidas shares fell below their 50-day moving average, trading as low as $92.99 versus the $100.08 average, and last changing hands at $93.23.
  • Analyst sentiment remains broadly positive, with a consensus “Moderate Buy” rating and an average price target of $146.02 from 13 analysts.
  • In its latest quarter, Adidas reported EPS of $1.22, missing estimates of $1.38, while revenue of $7.76 billion exceeded expectations of $7.55 billion.
  • Five stocks we like better than Adidas.

Shares of Adidas AG (OTCMKTS:ADDYY - Get Free Report) crossed below its 50 day moving average during trading on Tuesday . The stock has a 50 day moving average of $100.08 and traded as low as $92.9887. Adidas shares last traded at $93.23, with a volume of 34,944 shares trading hands.

Wall Street Analysts Forecast Growth

A number of research analysts have issued reports on ADDYY shares. Royal Bank Of Canada upgraded shares of Adidas from a "sector perform" rating to an "outperform" rating in a report on Wednesday, June 10th. Piper Sandler reissued an "overweight" rating on shares of Adidas in a research report on Wednesday, July 15th. UBS Group lowered shares of Adidas from a "buy" rating to a "neutral" rating in a research report on Tuesday, August 4th. Zacks Research raised shares of Adidas from a "strong sell" rating to a "hold" rating in a research note on Monday, May 4th. Finally, Deutsche Bank Aktiengesellschaft restated a "buy" rating on shares of Adidas in a research report on Tuesday, June 30th. Nine analysts have rated the stock with a Buy rating, three have issued a Hold rating and one has assigned a Sell rating to the stock. According to MarketBeat, the stock currently has a consensus rating of "Moderate Buy" and an average price target of $146.02.

Check Out Our Latest Stock Report on Adidas

Adidas Price Performance

The company has a 50 day moving average of $100.08 and a 200 day moving average of $90.80. The stock has a market capitalization of $33.31 billion, a price-to-earnings ratio of 20.54, a price-to-earnings-growth ratio of 1.31 and a beta of 1.26. The company has a quick ratio of 0.71, a current ratio of 1.35 and a debt-to-equity ratio of 0.31.

Adidas (OTCMKTS:ADDYY - Get Free Report) last issued its quarterly earnings results on Thursday, July 30th. The company reported $1.22 earnings per share (EPS) for the quarter, missing analysts' consensus estimates of $1.38 by ($0.16). The business had revenue of $7.76 billion during the quarter, compared to analyst estimates of $7.55 billion. Adidas had a return on equity of 22.53% and a net margin of 5.30%. As a group, equities research analysts forecast that Adidas AG will post 5.35 EPS for the current fiscal year.

Institutional Investors Weigh In On Adidas

An institutional investor recently raised its position in Adidas stock. GAMMA Investing LLC raised its stake in shares of Adidas AG (OTCMKTS:ADDYY - Free Report) by 53.5% in the 2nd quarter, according to its most recent Form 13F filing with the SEC. The fund owned 2,101 shares of the company's stock after purchasing an additional 732 shares during the period. GAMMA Investing LLC's holdings in Adidas were worth $216,000 at the end of the most recent reporting period.

About Adidas

(Get Free Report)

Adidas AG is a global designer, manufacturer and marketer of athletic footwear, apparel and accessories, headquartered in Herzogenaurach, Germany. Founded by Adolf "Adi" Dassler in 1949, the company has grown into one of the world's leading sportswear brands, offering products for running, soccer, basketball and a wide range of other sports as well as lifestyle and fashion markets.

Adidas's product portfolio includes performance footwear, sports apparel, team uniforms, equipment and accessories sold under the Adidas brand and through various collaborations.

See Also

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

Continue following MarketBeat
Add MarketBeat as your preferred source on Google to see our latest stories in your feed.

Should You Invest $1,000 in Adidas Right Now?

Before you consider Adidas, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Adidas wasn't on the list.

While Adidas currently has a Moderate Buy rating among analysts, top-rated analysts believe these five stocks are better buys.

View The Five Stocks Here

7 Best Space Stocks to Own in 2026 Cover

The space race is growing fast, and you don’t have to have gotten in early on SpaceX to profit. This report shows seven space stocks you can buy today that may grow as rockets, satellites, defense, space internet, and new space technology become more important.

Get This Free Report
Like this article? Share it with a colleague.

Featured Articles and Offers

Recent Videos

Stock Lists

All Stock Lists

Investing Tools

Calendars and Tools

Search Headlines