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ASOS (LON:ASC) Stock Price Passes Below Two Hundred Day Moving Average - What's Next?

ASOS logo with Consumer Cyclical background

Key Points

  • ASOS Plc's stock price fell below its two hundred-day moving average, dipping to as low as GBX 301.50 ($4.06), while the last trade recorded was GBX 309.82 ($4.17).
  • Shore Capital maintained a "buy" rating on ASOS shares, despite the stock being rated as a "Hold" on average by analysts, with a price target of GBX 445.
  • The company has a significant debt-to-equity ratio of 187.55 and is currently trading down 4.6%, reflecting its volatile financial performance.
  • Interested in ASOS? Here are five stocks we like better.

ASOS Plc (LON:ASC - Get Free Report)'s stock price crossed below its 200-day moving average during trading on Monday . The stock has a 200-day moving average of GBX 309.17 ($4.18) and traded as low as GBX 301.50 ($4.07). ASOS shares last traded at GBX 309.82 ($4.18), with a volume of 138,794 shares changing hands.

Wall Street Analysts Forecast Growth

Separately, Shore Capital restated a "buy" rating on shares of ASOS in a research note on Monday, August 18th. Two investment analysts have rated the stock with a Buy rating and one has assigned a Sell rating to the stock. According to MarketBeat.com, ASOS currently has a consensus rating of "Hold" and an average target price of GBX 445.

Read Our Latest Research Report on ASC

ASOS Stock Performance

The company has a market capitalization of £330.74 million, a price-to-earnings ratio of -112.39, a price-to-earnings-growth ratio of -1.26 and a beta of 2.86. The company has a debt-to-equity ratio of 187.55, a current ratio of 1.61 and a quick ratio of 0.39. The stock has a 50 day moving average price of GBX 315.44 and a two-hundred day moving average price of GBX 306.58.

About ASOS

(Get Free Report)

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and internationally. It offers womenswear and menswear products. The company sells its products under the ASOS Design, ASOS Edition, ASOS Luxe, ASOS 4505, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge, HIIT, AsYou, Dark Future, UNRVLLD/SPPLY, Crooked Tongues, Daysocial, Actual, and Weekend Collective brands, as well as through third-party brands.

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