Baozun (NASDAQ:BZUN) CEO Buys $30,057.00 in Stock

Key Points

• CEO Wenbin Qiu acquired a total of 47,650 Baozun shares across April 7–10, spending about $120,237 on purchases (individual buys ~11.6k–12.4k shares at $2.43–$2.58), raising his holdings to roughly 1,353,372 shares.
• BZUN trades near $2.42 (50-day MA $2.49, 200-day MA $2.88) with a market cap of ~$140M and a 1-year range of $2.07–$4.88, while analyst consensus is an average rating of "Reduce" and institutional investors own about 47.3% of the stock.

Baozun Inc. (NASDAQ:BZUN - Get Free Report) CEO Wenbin Qiu acquired 11,650 shares of the company's stock in a transaction on Thursday, April 9th. The shares were purchased at an average cost of $2.58 per share, for a total transaction of $30,057.00. Following the acquisition, the chief executive officer owned 1,353,372 shares of the company's stock, valued at approximately $3,491,699.76. The trade was a 0.87% increase in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this link.

Wenbin Qiu also recently made the following trade(s):

• On Friday, April 10th, Wenbin Qiu acquired 12,400 shares of Baozun stock. The shares were purchased at an average cost of $2.43 per share, for a total transaction of $30,132.00.
• On Wednesday, April 8th, Wenbin Qiu acquired 11,600 shares of Baozun stock. The shares were purchased at an average cost of $2.58 per share, for a total transaction of $29,928.00.
• On Tuesday, April 7th, Wenbin Qiu acquired 12,000 shares of Baozun stock. The shares were purchased at an average cost of $2.51 per share, for a total transaction of $30,120.00.

Baozun Stock Performance

Shares of BZUN stock opened at $2.42 on Monday. The stock's 50-day moving average is $2.49 and its two-hundred day moving average is $2.88. The firm has a market cap of $140.00 million, a price-to-earnings ratio of -4.17 and a beta of 0.40. Baozun Inc. has a 1 year low of $2.07 and a 1 year high of $4.88.

Wall Street Analysts Forecast Growth

BZUN has been the subject of several recent research reports. Zacks Research upgraded shares of Baozun to a "hold" rating in a research note on Wednesday, February 18th. Weiss Ratings reiterated a "sell (d-)" rating on shares of Baozun in a research note on Wednesday, January 21st. One analyst has rated the stock with a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat.com, the stock presently has an average rating of "Reduce".

Institutional Investors Weigh In On Baozun

Several hedge funds have recently made changes to their positions in BZUN. Northwestern Mutual Wealth Management Co. boosted its stake in shares of Baozun by 75,465,800.0% during the fourth quarter. Northwestern Mutual Wealth Management Co. now owns 754,659 shares of the technology company's stock worth $2,007,000 after buying an additional 754,658 shares during the period. Millennium Management LLC lifted its position in Baozun by 579.9% in the fourth quarter. Millennium Management LLC now owns 144,052 shares of the technology company's stock valued at $383,000 after purchasing an additional 122,865 shares during the period. Schroder Investment Management Group lifted its position in Baozun by 4.9% in the fourth quarter. Schroder Investment Management Group now owns 2,414,558 shares of the technology company's stock valued at $6,423,000 after purchasing an additional 113,058 shares during the period. Polunin Capital Partners Ltd acquired a new stake in Baozun in the third quarter valued at about $424,000. Finally, Marex Group plc acquired a new stake in Baozun in the second quarter valued at about $262,000. Institutional investors and hedge funds own 47.29% of the company's stock.

Baozun Company Profile

Baozun Inc is a leading pure-play e-commerce solutions provider based in Shanghai, China. The company specializes in helping global and domestic brands establish and manage their online stores across major Chinese platforms, including Tmall, JD.com, and WeChat. By offering a one-stop service model, Baozun enables brand owners to outsource the complexities of digital retail operations and focus on product development and customer engagement.

The company's suite of services encompasses store design and setup, digital marketing and promotion, technology integration, order fulfillment, warehousing and logistics, customer care, and data analytics.

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