Better Home & Finance (NASDAQ:BETR) operates a digital lending platform that connects homeowners with financing solutions for home improvement, energy efficiency upgrades and renewable energy projects. By leveraging proprietary underwriting technology and a network of banking partners, the company streamlines the loan application and approval process. Its primary offerings include unsecured installment loans and home equity lines of credit, designed to fund projects such as kitchen renovations, roof replacements and solar installations.
The company’s platform integrates with a nationwide network of contractors and product providers, enabling borrowers to receive real‐time cost estimates and financing approvals in a single digital workflow. Better Home & Finance also offers value‐added services such as project management tools and consumer education resources, helping homeowners make informed decisions about financing options and contractor selection. Through its renewable energy focus, the platform supports the transition to solar power and energy‐efficient upgrades, reflecting broader industry trends toward sustainability.
Since its founding in 2017, Better Home & Finance has expanded its geographic footprint to serve customers in more than 30 U.S. states, with plans for further market entry in the coming years. The company’s growth has been fueled by strategic partnerships with regional banks, credit unions and home improvement retailers, allowing it to underwrite loans efficiently while managing credit risk. Its proprietary credit assessment model integrates traditional credit bureau data with alternative data points related to project viability and borrower payment history.
Under the leadership of CEO Hope Davis, Better Home & Finance has focused on enhancing the digital borrower experience and broadening its product suite. The management team includes veteran executives in fintech, mortgage lending and consumer finance, supported by a board of directors with experience in banking regulation and technology innovation. As the home improvement financing market evolves, the company aims to leverage its technological capabilities and partner ecosystem to capture a growing share of the refinancing and renovation loan market.
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