VirTra, Inc. develops and markets high-fidelity simulator systems designed to improve judgmental use-of-force decision-making and firearms training. The company’s solution suite integrates interactive video scenarios, real-time target engagement and after-action review tools. Its core offerings include the V-100™, V-200™, V-300®, V-400™ and VRX™ series, delivering modular platforms suited to basic marksmanship, scenario-based assessment, de-escalation techniques and immersive virtual reality experiences.
VirTra’s products are used primarily by law enforcement agencies, military organizations, corrections departments, private security firms and educational institutions. By combining hardware such as touch-screen control stations and projector systems with proprietary software libraries, the company enables trainees to practice communication skills, threat recognition and critical decision-making in a controlled environment. Post-exercise analytics and video playback enhance instructor oversight and support continuous improvement in tactics, policy compliance and officer safety.
Founded in 2008 as Virtual Training Tools, Inc. and headquartered in Tempe, Arizona, VirTra adopted its current name in 2013. Over the years, the company has expanded distribution across North America, Europe, the Middle East and Asia, establishing channel partnerships and authorized dealerships in key markets. VirTra continues to update its scenario library and hardware options, incorporating advancements in artificial intelligence, augmented reality and simulation fidelity to address evolving training requirements and emerging threat profiles.
Under the leadership of Dr. Neil G. Maccoby, VirTra has focused on research-driven product development and strategic alliances within the public safety sector. The management team emphasizes rigorous testing, user feedback and compliance with industry standards to ensure solutions remain aligned with regulatory guidance and operational best practices. With a growing customer base of municipal, state and federal entities, the company positions itself as a specialist in realistic, scalable and data-rich training environments.
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