111,492 Shares in Amazon.com, Inc. $AMZN Purchased by Simplicity Wealth LLC

Key Points

• Simplicity Wealth LLC bought 111,492 Amazon shares worth approximately $26.6 million in the second quarter, making Amazon its 21st-largest holding. Institutional investors collectively own 72.2% of the stock.
• Wall Street sentiment remains positive, with Amazon receiving a “Moderate Buy” consensus rating and an average price target of $323.26; several analysts recently raised their targets.
• Amazon reported strong quarterly results, including $5.75 in EPS and $200.61 billion in revenue, but insiders have sold shares and investors remain concerned about heavy AI-related capital spending, debt financing and potential tax-related cost increases.

Simplicity Wealth LLC acquired a new stake in Amazon.com, Inc. (NASDAQ:AMZN) during the second quarter, according to its most recent 13F filing with the SEC. The fund acquired 111,492 shares of the e-commerce giant's stock, valued at approximately $26,573,000. Amazon.com accounts for 0.9% of Simplicity Wealth LLC's portfolio, making the stock its 21st largest holding.

Other institutional investors have also added to or reduced their stakes in the company. Norges Bank purchased a new stake in shares of Amazon.com during the fourth quarter worth $32,868,735,000. Auto Owners Insurance Co grew its position in shares of Amazon.com by 27,376.7% in the fourth quarter. Auto Owners Insurance Co now owns 98,448,885 shares of the e-commerce giant's stock valued at $2,272,397,000 after purchasing an additional 98,090,585 shares in the last quarter. J. Stern & Co. LLP grew its position in shares of Amazon.com by 20,598.0% in the fourth quarter. J. Stern & Co. LLP now owns 87,982,814 shares of the e-commerce giant's stock valued at $20,308,193,000 after purchasing an additional 87,557,736 shares in the last quarter. Bank of New York Mellon Corp bought a new stake in shares of Amazon.com during the 2nd quarter valued at $16,341,405,000. Finally, Nuveen LLC purchased a new stake in Amazon.com during the 1st quarter worth about $11,674,091,000. 72.20% of the stock is owned by hedge funds and other institutional investors.

Wall Street Analyst Weigh In

Several research analysts have commented on the company. Weiss Ratings restated a "buy (b)" rating on shares of Amazon.com in a research note on Monday, August 3rd. Bank of America upped their price target on shares of Amazon.com from $310.00 to $320.00 and gave the stock a "buy" rating in a report on Friday, July 31st. Needham & Company LLC reissued a "buy" rating and set a $300.00 price objective on shares of Amazon.com in a research note on Friday, July 31st. Sanford C. Bernstein restated an "outperform" rating and issued a $320.00 target price (up from $315.00) on shares of Amazon.com in a research note on Friday, July 31st. Finally, Barclays reaffirmed an "overweight" rating and issued a $365.00 price target (up from $330.00) on shares of Amazon.com in a report on Friday, July 31st. One research analyst has rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and two have given a Hold rating to the company's stock. According to data from MarketBeat, Amazon.com has an average rating of "Moderate Buy" and an average price target of $323.26.

Insider Activity

In other news, CEO Matthew S. Garman sold 14,541 shares of the stock in a transaction dated Friday, August 21st. The stock was sold at an average price of $259.06, for a total transaction of $3,766,991.46. Following the transaction, the chief executive officer directly owned 17,794 shares in the company, valued at approximately $4,609,713.64. This represents a 44.97% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO Brian Olsavsky sold 6,172 shares of the firm's stock in a transaction dated Friday, August 21st. The shares were sold at an average price of $260.31, for a total value of $1,606,633.32. Following the transaction, the chief financial officer directly owned 109,207 shares in the company, valued at approximately $28,427,674.17. This represents a 5.35% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last three months, insiders sold 71,589 shares of company stock worth $18,568,785. 8.90% of the stock is currently owned by insiders.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon agreed to purchase up to $60 billion of Qualcomm’s custom data-center chips through 2036, diversifying AWS’s AI hardware supply beyond Nvidia and potentially improving infrastructure flexibility. The deal also reinforces expectations for continued AWS expansion. Qualcomm’s Data Center Bet Looks More Real After Amazon’s AI Deal
• Positive Sentiment: Amazon is expanding its Quick AI assistant to iPhone and Android, adding a feed that prioritizes email, Slack, calendar and CRM updates. The move strengthens its enterprise AI offering against Microsoft and Google. Amazon expands its Quick AI assistant on mobile
• Positive Sentiment: New Prime Video shopping tools will let viewers discover products through X-Ray features, creating another potential advertising and commerce channel. Amazon is also allowing selected brands to advertise inside ChatGPT through a partnership with OpenAI. Amazon makes it easier to buy what you see on Prime Video
• Positive Sentiment: Amazon plans to invest more than $230 million in Whole Foods employee pay and benefits, while six additional Ariane 6 launches support the company’s Leo satellite-broadband expansion. These investments broaden Amazon’s retail and infrastructure growth opportunities. Amazon's Whole Foods Market Plans Over $230 Million for Worker Pay, Benefits
• Neutral Sentiment: Amazon added cybersecurity executive Kevin Mandia to its board, bringing expertise from Mandiant and Google. The appointment is strategically relevant but unlikely to materially affect near-term earnings. Amazon adds cybersecurity veteran Kevin Mandia to board
• Negative Sentiment: Investors remain concerned about Amazon’s roughly $220 billion in 2026 capital expenditures and its first sterling bond offering to help fund AI infrastructure. Higher interest rates, negative free cash flow and uncertain returns could pressure valuation. Amazon starts selling first sterling bonds
• Negative Sentiment: Potential changes to Ohio data-center tax incentives could raise the cost of Amazon’s planned nearly $40 billion AI buildout. Separately, a lawsuit alleging violations of the Pregnant Workers Fairness Act adds legal and reputational risk. Amazon's $40 billion Ohio AI bet faces a tax shock

Amazon.com Stock Down 0.2%

Shares of NASDAQ:AMZN opened at $251.89 on Friday. The firm has a market capitalization of $2.72 trillion, a PE ratio of 20.26, a price-to-earnings-growth ratio of 1.95 and a beta of 1.44. The company has a debt-to-equity ratio of 0.23, a quick ratio of 0.87 and a current ratio of 1.03. Amazon.com, Inc. has a 52-week low of $196.00 and a 52-week high of $287.20. The firm has a fifty day moving average of $255.28 and a 200 day moving average of $244.04.

Amazon.com (NASDAQ:AMZN - Get Free Report) last released its quarterly earnings results on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share for the quarter, beating analysts' consensus estimates of $1.82 by $3.93. Amazon.com had a return on equity of 18.00% and a net margin of 17.44%.The business had revenue of $200.61 billion for the quarter, compared to the consensus estimate of $197.03 billion. During the same quarter last year, the business posted $1.68 earnings per share. The company's revenue for the quarter was up 19.6% on a year-over-year basis. As a group, research analysts anticipate that Amazon.com, Inc. will post 8.05 EPS for the current fiscal year.

Amazon.com Company Profile

Amazon.com, Inc is a global technology and e-commerce company that operates online marketplaces and provides a broad range of consumer products and services. Its retail business sells merchandise directly to customers and enables third-party sellers to offer products through Amazon's websites and applications. The company also operates physical stores and provides services such as digital content, subscriptions, and consumer devices, including Kindle and Echo products.

Amazon Web Services (AWS) provides cloud computing, storage, database, analytics, artificial intelligence, machine learning, and other technology services to businesses, governments, and organizations.

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