6,300 Amazon.com, Inc. $AMZN Shares Bought by Ayalon Insurance Comp Ltd.

Key Points

• Ayalon Insurance increased its Amazon holdings by 15.5% in the third quarter, purchasing 6,300 shares for a total position of 47,017 shares valued at approximately $11.7 million.
• Institutional investors own 72.2% of Amazon, while analysts maintain a broadly positive outlook: 56 analysts rate the stock a Buy and three rate it a Hold, with a consensus price target of $322.53.
• Amazon’s latest quarter exceeded expectations, with $5.75 in earnings per share and $200.61 billion in revenue, but investors remain focused on whether AWS and AI growth can justify capital spending projected to exceed $220 billion.

Ayalon Insurance Comp Ltd. boosted its holdings in Amazon.com, Inc. (NASDAQ:AMZN - Free Report) by 15.5% in the third quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The institutional investor owned 47,017 shares of the e-commerce giant's stock after buying an additional 6,300 shares during the period. Amazon.com makes up 1.0% of Ayalon Insurance Comp Ltd.'s investment portfolio, making the stock its 26th biggest holding. Ayalon Insurance Comp Ltd.'s holdings in Amazon.com were worth $11,714,000 as of its most recent SEC filing.

A number of other hedge funds have also bought and sold shares of AMZN. TOP Private Wealth LLC. purchased a new position in shares of Amazon.com in the second quarter valued at $29,000. Bard Associates Inc. bought a new stake in shares of Amazon.com during the 2nd quarter valued at $32,000. Longfellow Investment Management Co. LLC purchased a new stake in Amazon.com during the 2nd quarter worth about $33,000. Atomic Invest LLC lifted its holdings in Amazon.com by 41.2% during the 2nd quarter. Atomic Invest LLC now owns 168 shares of the e-commerce giant's stock worth $40,000 after purchasing an additional 49 shares in the last quarter. Finally, Lifetime Wealth Management P.C. purchased a new position in Amazon.com during the 4th quarter valued at about $45,000. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Analyst Upgrades and Downgrades

AMZN has been the topic of several analyst reports. Weiss Ratings reiterated a "buy (b)" rating on shares of Amazon.com in a research report on Monday, August 3rd. Sanford C. Bernstein reissued an "outperform" rating and issued a $320.00 price target (up from $315.00) on shares of Amazon.com in a report on Friday, July 31st. DA Davidson restated a "neutral" rating and issued a $250.00 price objective on shares of Amazon.com in a research report on Friday, July 31st. Raymond James Financial reaffirmed an "outperform" rating and set a $390.00 price objective (up from $280.00) on shares of Amazon.com in a research note on Friday, July 31st. Finally, Royal Bank Of Canada boosted their price objective on shares of Amazon.com from $320.00 to $330.00 and gave the company an "outperform" rating in a research note on Friday, July 31st. Fifty-six equities research analysts have rated the stock with a Buy rating and three have given a Hold rating to the company. Based on data from MarketBeat, Amazon.com has an average rating of "Moderate Buy" and a consensus target price of $322.53.

Amazon.com Stock Down 0.4%

Shares of NASDAQ AMZN opened at $258.58 on Wednesday. Amazon.com, Inc. has a 12 month low of $196.00 and a 12 month high of $287.20. The company has a current ratio of 1.03, a quick ratio of 0.87 and a debt-to-equity ratio of 0.23. The firm has a market capitalization of $2.79 trillion, a price-to-earnings ratio of 35.36, a PEG ratio of 2.01 and a beta of 1.45. The business has a 50-day moving average of $257.96 and a 200-day moving average of $250.86.

Amazon.com (NASDAQ:AMZN - Get Free Report) last posted its quarterly earnings data on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share for the quarter, topping the consensus estimate of $1.82 by $3.93. The company had revenue of $200.61 billion for the quarter, compared to analysts' expectations of $197.03 billion. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. Amazon.com's revenue for the quarter was up 19.6% compared to the same quarter last year. During the same period in the prior year, the business earned $1.68 earnings per share. Sell-side analysts expect that Amazon.com, Inc. will post 8.03 earnings per share for the current fiscal year.

Insider Buying and Selling at Amazon.com

In other news, CEO Andrew R. Jassy sold 20,000 shares of the stock in a transaction on Friday, August 21st. The shares were sold at an average price of $259.01, for a total value of $5,180,200.00. Following the transaction, the chief executive officer owned 2,235,766 shares of the company's stock, valued at $579,085,751.66. This represents a 0.89% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Douglas J. Herrington sold 1,000 shares of the firm's stock in a transaction on Thursday, October 1st. The shares were sold at an average price of $251.50, for a total transaction of $251,500.00. Following the sale, the chief executive officer owned 474,681 shares in the company, valued at approximately $119,382,271.50. This trade represents a 0.21% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 71,589 shares of company stock valued at $18,580,515 over the last quarter. Company insiders own 8.90% of the company's stock.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon is reportedly in advanced discussions to acquire AI startup Decart for approximately $7 billion. Decart’s software helps developers switch workloads among different AI chips, potentially strengthening AWS, Amazon’s custom-chip strategy and its broader AI infrastructure offering. The deal remains unfinalized, but investors view it as a way to acquire specialized technology and talent. Amazon weighs Decart deal
• Positive Sentiment: A bullish fundamental case remains intact: AWS growth is reportedly above 35%, AI-related demand is supporting a cloud backlog approaching $500 billion, and operating cash flow has risen 33% to $161.4 billion. Analysts at Erste Group also raised their fiscal 2027 EPS forecast to $10.71 from $10.54. Amazon free cash flow outlook
• Neutral Sentiment: Investors are awaiting Q3 results later this month for evidence that AWS demand, advertising and revenue growth can offset the near-term impact of AI infrastructure spending. Analysts generally remain positive, although Cantor Fitzgerald recently reduced its price target to $310 from $320 while retaining an Overweight rating. Amazon Q3 earnings preview
• Negative Sentiment: Amazon’s planned capital spending could exceed $220 billion this year. Depreciation, energy costs and rapidly aging AI hardware are pressuring free cash flow, raising concerns that AWS growth and its large backlog may take time to produce adequate returns. The potential Decart purchase also adds to concerns about valuation and capital discipline.
• Negative Sentiment: The UK government is expected to target online marketplaces, including Amazon, in a tax crackdown. New fees or compliance requirements could increase costs for Amazon and third-party sellers. UK online marketplace tax crackdown
• Negative Sentiment: Apple’s new HomeView smart display, cameras, doorbell and smart lock expand competition with Amazon’s Echo and Ring businesses, potentially increasing pressure on Amazon’s consumer-device margins and market share. Apple challenges Amazon in smart home

Amazon.com Profile

Amazon.com, Inc is a global technology and commerce company that operates online marketplaces, physical stores, and a broad portfolio of digital and cloud-based services. The company offers consumer products across categories such as electronics, household goods, apparel, groceries, and entertainment, while also providing third-party sellers with tools for listing, selling, and fulfilling orders.

Amazon's major businesses include Amazon Web Services (AWS), which provides cloud computing, storage, database, analytics, and artificial intelligence services; Prime, a membership program that includes shipping, streaming, and other benefits; and digital entertainment services such as Prime Video, Amazon Music, Kindle, and Audible.

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