BIP Wealth LLC boosted its position in shares of Alphabet Inc. (NASDAQ:GOOG - Free Report) by 52.1% during the second quarter, according to the company in its most recent Form 13F filing with the SEC. The institutional investor owned 17,962 shares of the information services provider's stock after purchasing an additional 6,149 shares during the quarter. BIP Wealth LLC's holdings in Alphabet were worth $6,346,000 at the end of the most recent reporting period.
A number of other institutional investors also recently bought and sold shares of GOOG. Brighton Jones LLC raised its position in shares of Alphabet by 5.6% during the 4th quarter. Brighton Jones LLC now owns 120,253 shares of the information services provider's stock worth $22,901,000 after purchasing an additional 6,410 shares during the last quarter. Worldquant Millennium Advisors LLC grew its holdings in Alphabet by 76.2% during the 2nd quarter. Worldquant Millennium Advisors LLC now owns 1,865,304 shares of the information services provider's stock valued at $330,886,000 after buying an additional 806,681 shares during the last quarter. Darwin Wealth Management LLC acquired a new stake in Alphabet during the 2nd quarter valued at $658,000. Financial Advisors Network Inc. increased its position in Alphabet by 7.7% during the second quarter. Financial Advisors Network Inc. now owns 7,945 shares of the information services provider's stock worth $1,409,000 after buying an additional 565 shares in the last quarter. Finally, Ausdal Financial Partners Inc. increased its position in Alphabet by 10.7% during the second quarter. Ausdal Financial Partners Inc. now owns 37,310 shares of the information services provider's stock worth $6,618,000 after buying an additional 3,616 shares in the last quarter. 27.26% of the stock is currently owned by hedge funds and other institutional investors.
Alphabet Price Performance
GOOG stock opened at $343.54 on Monday. The stock has a market capitalization of $4.20 trillion, a price-to-earnings ratio of 17.25, a price-to-earnings-growth ratio of 0.96 and a beta of 1.23. The company has a quick ratio of 2.64, a current ratio of 2.72 and a debt-to-equity ratio of 0.16. Alphabet Inc. has a 52-week low of $197.46 and a 52-week high of $404.47. The stock's fifty day simple moving average is $352.09 and its 200-day simple moving average is $339.62.
Alphabet (NASDAQ:GOOG - Get Free Report) last released its earnings results on Thursday, July 23rd. The information services provider reported $9.11 EPS for the quarter, beating the consensus estimate of $2.87 by $6.24. Alphabet had a return on equity of 51.32% and a net margin of 54.77%.The firm had revenue of $119.80 billion during the quarter, compared to analyst estimates of $116.53 billion. During the same period in the prior year, the firm posted $2.31 earnings per share. The business's quarterly revenue was up 24.2% compared to the same quarter last year. Equities research analysts expect that Alphabet Inc. will post 20.51 EPS for the current year.
Alphabet Dividend Announcement
The firm also recently declared a quarterly dividend, which will be paid on Monday, September 14th. Shareholders of record on Monday, September 7th will be issued a $0.22 dividend. The ex-dividend date is Friday, September 4th. This represents a $0.88 annualized dividend and a yield of 0.3%. Alphabet's payout ratio is 4.42%.
Analyst Upgrades and Downgrades
GOOG has been the subject of a number of analyst reports. Barclays reissued an "overweight" rating and issued a $425.00 price target (up from $405.00) on shares of Alphabet in a report on Thursday, July 23rd. DZ Bank upgraded Alphabet to a "strong-buy" rating in a research report on Thursday, July 23rd. BMO Capital Markets lifted their price objective on Alphabet from $455.00 to $465.00 and gave the stock an "outperform" rating in a research report on Thursday, July 23rd. Truist Financial cut their target price on shares of Alphabet from $430.00 to $420.00 and set a "buy" rating for the company in a research note on Thursday, July 23rd. Finally, Roth Capital upped their target price on shares of Alphabet from $435.00 to $440.00 and gave the company a "buy" rating in a report on Thursday, July 23rd. Six investment analysts have rated the stock with a Strong Buy rating, twenty-nine have given a Buy rating and four have given a Hold rating to the company's stock. Based on data from MarketBeat, the stock has an average rating of "Buy" and a consensus price target of $415.55.
View Our Latest Stock Analysis on GOOG
Insiders Place Their Bets
In other news, CAO Marsida Saraci sold 449 shares of the company's stock in a transaction dated Wednesday, July 29th. The shares were sold at an average price of $333.20, for a total transaction of $149,606.80. Following the completion of the transaction, the chief accounting officer owned 27,386 shares of the company's stock, valued at $9,125,015.20. This represents a 1.61% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is available through this link. Also, major shareholder 2019 Gp L.L.C. Gv sold 118,138 shares of the stock in a transaction dated Tuesday, July 28th. The stock was sold at an average price of $18.90, for a total transaction of $2,232,808.20. The disclosure for this sale is available in the SEC filing. Insiders have sold 451,945 shares of company stock worth $12,382,714 over the last 90 days. Corporate insiders own 12.99% of the company's stock.
Key Alphabet News
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Berkshire Hathaway significantly increased its Alphabet position. Berkshire owned approximately 106 million shares worth $37.9 billion at the end of June after raising its stake by 83% during the second quarter. Alphabet is now Berkshire’s third-largest U.S.-listed equity holding, a notable vote of confidence under CEO Greg Abel. Berkshire Hathaway boosts Alphabet to a top three holding
- Positive Sentiment: Digital advertising estimates improved. July advertiser spending exceeded consensus expectations, supporting the outlook for Alphabet’s core advertising business. Alphabet also launched Gemini 3.7 Flash for coding and automated business workflows, potentially expanding monetization opportunities in enterprise AI. Internet stock advertising estimate revisions
- Positive Sentiment: Alphabet’s SpaceX investment has become a major unrealized asset. The company disclosed that its roughly $900 million investment in SpaceX is now worth about $94 billion, highlighting the value of Alphabet’s venture portfolio, although the gain does not directly represent operating revenue or cash flow. Alphabet’s SpaceX bet grows 100-fold
- Positive Sentiment: Other institutions also added exposure. UniSuper increased its GOOG and GOOGL holdings, while several major funds reported purchases, reinforcing the perception that Alphabet remains attractively valued after its recent pullback.
- Neutral Sentiment: Google expanded Gemini access in schools and introduced tools allowing users to remove visible watermarks from AI-generated content while retaining invisible SynthID protections. These moves could improve adoption but have uncertain near-term financial effects. Google turns on Gemini AI for students
- Negative Sentiment: Gemini lost chatbot-visit share to ChatGPT in July. Although Gemini surpassed one billion monthly active users, its share of chatbot visits fell to 28.8%, raising concerns about competitive momentum in consumer AI.
- Negative Sentiment: AI investment is pressuring cash flow. Analysts continue to flag Alphabet’s very high data-center and chip spending, with some estimates showing weaker free-cash-flow generation than Microsoft and Meta in 2027.
- Negative Sentiment: Several funds reduced Alphabet positions. Barclays, Franklin Resources, Magellan and other managers reported trimming GOOG or GOOGL holdings, partially offsetting Berkshire’s large purchase. Alphabet also faces reputational risk from a reported Google-ad phishing scam and a law-firm investigation of investor claims.
About Alphabet
(
Free Report)
Alphabet Inc NASDAQ: GOOG is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as "Other Bets." Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company's history.
Alphabet's core business centers on internet search and advertising, with Google Search and the company's ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.
Further Reading

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

Continue following MarketBeat
Add MarketBeat as your preferred source on Google to see our latest stories in your feed.
Before you consider Alphabet, you'll want to hear this.
MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Alphabet wasn't on the list.
While Alphabet currently has a Buy rating among analysts, top-rated analysts believe these five stocks are better buys.
View The Five Stocks Here
Tesla, Nvidia, and Google helped shape the last era of market growth, but the next wave could come from a new group of companies. Inside this report, you’ll find 7 stocks that could play a major role in the next tech-driven market boom.
Get This Free Report
Like this article? Share it with a colleague.
Link copied to clipboard.