Apple Inc. $AAPL Stock Holdings Boosted by RPg Family Wealth Advisory LLC

Key Points

• RPg Family Wealth Advisory increased its Apple stake by 30% in the second quarter, bringing its holdings to 57,280 shares valued at approximately $16.6 million. Institutional investors and hedge funds collectively own 67.73% of Apple.
• Apple reported quarterly earnings of $2.02 per share, exceeding estimates of $1.89, while revenue rose 16.4% year over year to $109.42 billion. The company also paid a quarterly dividend of $0.27 per share.
• Apple shares opened at $341.07, near their 12-month high, and analysts maintain a “Moderate Buy” consensus with an average price target of $340.14. Key risks include elevated valuation, rising component costs, AI competition, and ongoing legal and product issues.

RPg Family Wealth Advisory LLC raised its stake in Apple Inc. (NASDAQ:AAPL - Free Report) by 30.0% during the 2nd quarter, according to its most recent filing with the Securities and Exchange Commission. The fund owned 57,280 shares of the iPhone maker's stock after purchasing an additional 13,206 shares during the quarter. Apple accounts for 2.6% of RPg Family Wealth Advisory LLC's investment portfolio, making the stock its 7th biggest holding. RPg Family Wealth Advisory LLC's holdings in Apple were worth $16,575,000 as of its most recent filing with the Securities and Exchange Commission.

Other institutional investors have also modified their holdings of the company. Avenir Tech Ltd purchased a new stake in shares of Apple in the second quarter valued at about $29,000. Longfellow Investment Management Co. LLC purchased a new position in Apple during the second quarter worth about $30,000. Lifetime Wealth Management P.C. purchased a new position in Apple during the fourth quarter worth about $41,000. Ascentis Wealth Management LLC lifted its position in Apple by 822.7% in the second quarter. Ascentis Wealth Management LLC now owns 292,493 shares of the iPhone maker's stock valued at $85,000 after purchasing an additional 260,792 shares during the period. Finally, Basso Capital Management L.P. acquired a new stake in Apple in the fourth quarter valued at about $88,000. Institutional investors and hedge funds own 67.73% of the company's stock.

Apple Stock Up 1.5%

AAPL opened at $341.07 on Friday. The company has a debt-to-equity ratio of 0.66, a current ratio of 1.00 and a quick ratio of 0.93. The stock has a market capitalization of $4.98 trillion, a price-to-earnings ratio of 39.11, a price-to-earnings-growth ratio of 2.96 and a beta of 1.08. The business has a 50-day moving average of $321.56 and a two-hundred day moving average of $297.37. Apple Inc. has a 12 month low of $243.42 and a 12 month high of $345.34.

Apple (NASDAQ:AAPL - Get Free Report) last announced its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share for the quarter, topping the consensus estimate of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The business had revenue of $109.42 billion for the quarter, compared to analyst estimates of $109.04 billion. During the same period in the prior year, the firm posted $1.57 EPS. The company's revenue was up 16.4% on a year-over-year basis. On average, research analysts expect that Apple Inc. will post 8.74 earnings per share for the current year.

Apple Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were paid a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 annualized dividend and a dividend yield of 0.3%. Apple's payout ratio is currently 12.39%.

Insider Activity at Apple

In other news, SVP Jennifer Newstead sold 2,399 shares of the company's stock in a transaction on Tuesday, September 22nd. The stock was sold at an average price of $340.06, for a total transaction of $815,803.94. Following the completion of the sale, the senior vice president directly owned 44,391 shares in the company, valued at $15,095,603.46. This represents a 5.13% decrease in their position. The transaction was disclosed in a filing with the SEC, which is available at this link. In the last three months, insiders sold 11,031 shares of company stock worth $3,535,759. Corporate insiders own 0.06% of the company's stock.

Apple News Summary

Here are the key news stories impacting Apple this week:

• Positive Sentiment: iPhone 18 demand remains encouraging. Long lines in India and strong interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing is holding up in an important growth market. Evercore ISI raised its price target to $380 from $365 while maintaining an outperform rating. Apple iPhone demand in India
• Positive Sentiment: Momentum and technical positioning remain supportive. AAPL has gained roughly 10% over the past month and is approaching a potential buy point, helping sustain investor interest. Bank of America and JPMorgan have reiterated bullish ratings, while several analysts maintain targets above the current trading range. Apple stock approaches buy point
• Neutral Sentiment: Apple is expanding its product ecosystem. The company plans a refreshed HomePod mini, while reports suggest it may develop its own AI server chips. These initiatives could support future ecosystem engagement and infrastructure efficiency, but they are not yet material earnings drivers. Apple to release new HomePod mini
• Negative Sentiment: Rising component costs could pressure margins. Bernstein warned that surging memory and other smartphone component costs may weigh on gross margins and earnings in the December quarter, particularly as Apple introduces more expensive iPhones. Apple’s expensive new iPhones and margins
• Negative Sentiment: Valuation and AI execution remain key risks. At nearly $5 trillion in market value and about 38–39 times earnings, Apple requires continued earnings growth to justify its valuation. Analysts argue Alphabet’s Gemini ecosystem and monetization progress currently give it an edge in consumer AI, while Meta’s AI devices add competitive pressure. Alphabet versus Apple in consumer AI
• Negative Sentiment: Legal and product issues add uncertainty. A judge certified a class of payment card issuers in an Apple Pay antitrust lawsuit alleging improper fees. Separately, Apple is preparing a software fix for an iPhone 18 Pro reboot problem. Apple Pay class-action lawsuit

Wall Street Analyst Weigh In

Several equities analysts have issued reports on AAPL shares. TD Cowen reiterated a "buy" rating and set a $400.00 target price on shares of Apple in a research report on Thursday, September 10th. Needham & Company LLC reissued a "hold" rating on shares of Apple in a report on Tuesday, September 8th. Bank of America reiterated a "buy" rating and issued a $370.00 price objective on shares of Apple in a research note on Wednesday. Seaport Research Partners downgraded shares of Apple from a "buy" rating to a "neutral" rating in a report on Monday, August 17th. Finally, Oppenheimer restated a "market perform" rating on shares of Apple in a research report on Thursday, September 10th. One analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have given a Hold rating and two have assigned a Sell rating to the company's stock. According to data from MarketBeat.com, Apple presently has an average rating of "Moderate Buy" and an average price target of $340.14.

Apple Company Profile

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple's services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company's ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

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