Cumberland Partners Ltd Has $23.49 Million Holdings in Salesforce Inc. $CRM

Key Points

• Cumberland Partners Ltd increased its Salesforce stake by 583.8% in Q2 to 86,153 shares worth $23.49 million, making Salesforce about 1.6% of the fund's holdings and its 19th-largest position.
• Salesforce beat quarterly estimates with EPS of $2.91 (vs. $2.78 est.) and revenue of $10.24B (vs. $10.14B), and issued FY2026 EPS guidance of 11.33–11.37 and Q3 guidance of 2.84–2.86.
• The stock is trading down roughly 2.5%, has a market cap of $216.7B and a P/E of 33.08, carries an average analyst rating of "Moderate Buy" with a $323.51 average price target, and insiders have sold about 63,122 shares (~$15.6M) in the past three months.

Cumberland Partners Ltd increased its holdings in shares of Salesforce Inc. (NYSE:CRM - Free Report) by 583.8% during the second quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 86,153 shares of the CRM provider's stock after acquiring an additional 73,553 shares during the period. Salesforce comprises approximately 1.6% of Cumberland Partners Ltd's holdings, making the stock its 19th largest holding. Cumberland Partners Ltd's holdings in Salesforce were worth $23,493,000 at the end of the most recent quarter.

Several other institutional investors have also recently bought and sold shares of the business. Coign Capital Advisors LLC lifted its position in Salesforce by 1.7% during the 1st quarter. Coign Capital Advisors LLC now owns 2,183 shares of the CRM provider's stock worth $586,000 after buying an additional 37 shares in the last quarter. Staley Capital Advisers Inc. increased its holdings in shares of Salesforce by 1.1% in the first quarter. Staley Capital Advisers Inc. now owns 3,343 shares of the CRM provider's stock valued at $897,000 after purchasing an additional 38 shares in the last quarter. KDT Advisors LLC raised its position in Salesforce by 4.1% in the 1st quarter. KDT Advisors LLC now owns 967 shares of the CRM provider's stock worth $260,000 after purchasing an additional 38 shares during the last quarter. Mendel Money Management lifted its holdings in Salesforce by 3.6% during the 1st quarter. Mendel Money Management now owns 1,112 shares of the CRM provider's stock worth $298,000 after buying an additional 39 shares in the last quarter. Finally, Scott & Selber Inc. boosted its position in Salesforce by 0.7% in the 2nd quarter. Scott & Selber Inc. now owns 5,850 shares of the CRM provider's stock valued at $1,595,000 after buying an additional 39 shares during the last quarter. Institutional investors own 80.43% of the company's stock.

Salesforce Trading Down 2.5%

Shares of NYSE:CRM opened at $227.59 on Thursday. Salesforce Inc. has a one year low of $225.06 and a one year high of $369.00. The stock has a market capitalization of $216.67 billion, a PE ratio of 33.08, a price-to-earnings-growth ratio of 2.11 and a beta of 1.19. The company has a debt-to-equity ratio of 0.14, a current ratio of 1.12 and a quick ratio of 1.12. The company's 50-day moving average price is $245.53 and its two-hundred day moving average price is $256.75.

Salesforce (NYSE:CRM - Get Free Report) last posted its quarterly earnings results on Wednesday, September 3rd. The CRM provider reported $2.91 earnings per share for the quarter, beating analysts' consensus estimates of $2.78 by $0.13. Salesforce had a return on equity of 13.27% and a net margin of 16.87%.The firm had revenue of $10.24 billion during the quarter, compared to the consensus estimate of $10.14 billion. During the same period last year, the company earned $2.56 earnings per share. The business's revenue was up 9.8% compared to the same quarter last year. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. On average, equities analysts forecast that Salesforce Inc. will post 7.46 EPS for the current fiscal year.

Salesforce Dividend Announcement

The company also recently announced a quarterly dividend, which was paid on Thursday, October 9th. Stockholders of record on Wednesday, September 17th were issued a $0.416 dividend. This represents a $1.66 dividend on an annualized basis and a dividend yield of 0.7%. The ex-dividend date of this dividend was Wednesday, September 17th. Salesforce's dividend payout ratio is presently 24.13%.

Analyst Ratings Changes

CRM has been the subject of a number of research reports. Oppenheimer lowered their price objective on Salesforce from $370.00 to $315.00 and set an "outperform" rating for the company in a research report on Tuesday, August 26th. Sanford C. Bernstein dropped their price objective on Salesforce from $255.00 to $221.00 and set an "underperform" rating for the company in a report on Thursday, September 4th. Wedbush restated an "outperform" rating and set a $375.00 target price on shares of Salesforce in a report on Thursday, October 16th. Piper Sandler reaffirmed an "overweight" rating and issued a $315.00 price target on shares of Salesforce in a research note on Thursday, October 16th. Finally, Royal Bank Of Canada dropped their price objective on Salesforce from $275.00 to $250.00 and set a "sector perform" rating on the stock in a research note on Thursday, September 4th. Twenty-five equities research analysts have rated the stock with a Buy rating, thirteen have issued a Hold rating and one has issued a Sell rating to the company's stock. Based on data from MarketBeat.com, Salesforce currently has an average rating of "Moderate Buy" and an average price target of $323.51.

Insider Transactions at Salesforce

In other Salesforce news, CEO Marc Benioff sold 122 shares of the company's stock in a transaction that occurred on Monday, November 3rd. The stock was sold at an average price of $259.00, for a total value of $31,598.00. Following the sale, the chief executive officer owned 11,911,571 shares in the company, valued at $3,085,096,889. This represents a 0.00% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this link. In the last three months, insiders have sold 63,122 shares of company stock valued at $15,615,413. Company insiders own 3.00% of the company's stock.

About Salesforce

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.

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