Go Pro

HIMS Has Been a Roller Coaster Ride. Should Investors Hop On?

Hims and Hers Health logo positioned with telehealthcare provider in background.
Image from MarketBeat Media, LLC.

Key Points

  • Shares of HIMS have seen gains of 173% and 146% this year, but they’ve also seen massive double-digit corrections after each run-up in price. 
  • The company’s management was able to achieve profitability just three years after its IPO.
  • Analysts’ forecast an average 12-month price target nearly 25% higher than where the stock is trading today.
  • Five stocks we like better than Hims & Hers Health.

Most of the health care sector's headlines are dominated by Big Pharma giants. Legacy companies, including AbbVie NYSE: ABBV, Eli Lilly NYSE: LLY, Pfizer NYSE: PFE, and Merck NYSE: MRK—and their lineup of game-changing drugs—receive the lion’s share of attention. But one newcomer is making a splash, and investors looking for growth opportunities in the health space should be paying attention. 

Founded in November 2017, Hims & Hers Health NYSE: HIMS went public in January 2021. By the end of 2024, the consumer-focused health platform was able to post its first year of profitability, with net income of $126 million. 

While that figure pales in comparison to mega-cap giants like Pfizer, it demonstrates a level of discipline rarely seen among companies that are less than five years removed from their IPOs. That, combined with operations at the confluence of several high-demand industries, makes Hims & Hers Health an intriguing buy-and-hold prospect.  

A Turbulent Year for Shareholders 

Fundamentally, the young company’s debt management has been exemplary. That has been accentuated by a nearly 244% increase in net cash from operating activities from 2023 to 2024. 

When Hims & Hers Health reported Q3 financials on Nov. 3, it missed on earnings by just 3 cents and beat on revenue, with $598.98 million representing a 49.2% year-over-year increase.

Hims & Hers Health Today

Hims & Hers Health, Inc. stock logo
HIMSHIMS 90-day performance
Hims & Hers Health
$28.10 -4.64 (-14.16%)
As of 07/24/2026 03:59 PM Eastern
This is a fair market value price provided by Massive. Learn more.
52-Week Range
$13.74
$70.43
Price Target
$31.43

In his comments, CEO and cofounder Andrew Dudum highlighted that “At the end of the quarter, subscribers using personalized solutions grew 50% year-over-year, helping drive nearly 50% in year-over-year revenue growth.” 

Most notably, the company’s debt-to-equity ratio of 1.67 and its forward price-to-earnings (P/E) ratio of 52.79—a marked improvement of its trailing 12-month P/E of 67.33—suggests that earnings next year should grow by more than 79% from 29 cents per share to 52 cents per share. 

Since 2021, Hims & Hers Health has averaged annual earnings before interest, taxes, depreciation, and amortization (EBITDA) growth of 37.14%, revenue growth of 77.85%, and earnings per share (EPS) growth of 169.63%.

Despite these robust fundamentals, 2025 required a strong stomach for shareholders in HIMS. The stock’s performance has been nothing short of a roller coaster ride this year, featuring both meteoric rises and dramatic crashes in rapid succession. 

From Jan 2. to Feb. 19, HIMS gained nearly 173% before giving more than 63% back by April 22. By May 19, it had gained nearly 146% before plunging 36% lower by June 25. At the end of July, it had regained 60%, and at the time of writing, the stock is down another 45% from that high.

HIMS Is at the Center of Multiple High-Growth Industries 

Still, since going public, the stock is up almost 139%. Hims & Hers Health has shown exceptionally strong growth while its management has produced balance sheets that are nothing short of admirable. The company’s accessible, direct-to-consumer telehealth model has positioned it at the intersection of multiple high-growth industries.

According to market consultancy firm Grand View Research, the sexual health supplement market is projected to enjoy a compound annual growth rate (CAGR) of 10.4% from 2024 through 2030.

The hair thinning market’s projected CAGR during the same period is 10.85%, while the telehealth market is expected to grow by a CAGR of 24.68%. 

Perhaps most notably, Hims & Hers Health also offers compounded GLP-1 injections, which contain the same ingredients as Novo Nordisk’s NYSE: NVO Ozempic and Wegovy. The GLP-1 weight loss market during that forecast period is projected to be 18.54%. 

Additionally, Dudum noted in the company’s Q3 earnings call that Hims & Hers Health is in ongoing discussions with Novo Nordisk to distribute both injection and oral formulations of Wegovy on the Hims & Hers platform, pending FDA approval.

Here’s What Wall Street Thinks of HIMS

Hims & Hers Health Stock Forecast Today

12-Month Stock Price Forecast:
$31.43
11.85% Upside
Hold
Based on 16 Analyst Ratings
Current Price$28.10
High Forecast$60.00
Average Forecast$31.43
Low Forecast$21.00
Hims & Hers Health Stock Forecast Details

Ten of the 15 analysts covering Hims & Hers Health rate it a Hold, and the stock carries a consensus Reduce rating. Still, 15 analysts’ average 12-month price target is $45.27, which suggests potential upside performance of 24.51%. 

However, the current level of short interest may give prospective investors pause. That stands at a significant 37.54% of the company’s float. But for those who are considering HIMS as a long-term investment, institutional ownership—which remains strong at nearly 64%—provides a vote of confidence.

Underscoring the smart money’s bullish stance on Hims & Hers Health, over the past 12 months, 425 institutional buyers have injected $2.31 billion in inflows, compared to just 194 institutional sellers pulling out $1.17 billion.

Should You Invest $1,000 in Hims & Hers Health Right Now?

Before you consider Hims & Hers Health, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Hims & Hers Health wasn't on the list.

While Hims & Hers Health currently has a Hold rating among analysts, top-rated analysts believe these five stocks are better buys.

View The Five Stocks Here

7 Stocks to Buy And Hold Forever Cover

Click the link to see MarketBeat's list of seven stocks and why their long-term outlooks are very promising.

Get This Free Report
Jordan Chussler
About The Author

Jordan Chussler

Associate Editor & Contributing Author

Like this article? Share it with a colleague.

Companies Mentioned in This Article

CompanyMarketRank™Current PricePrice ChangeDividend YieldP/E RatioConsensus RatingConsensus Price Target
Hims & Hers Health (HIMS)
2.9312 of 5 stars
$28.10-14.2%N/AN/AHold$31.43
Novo Nordisk A/S (NVO)
4.2137 of 5 stars
$48.761.2%3.59%11.45Hold$65.56
Pfizer (PFE)
4.2912 of 5 stars
$24.53-1.9%7.01%18.72Hold$28.50
Eli Lilly and Company (LLY)
4.0622 of 5 stars
$1,196.180.9%0.58%42.49Moderate Buy$1,283.64
Merck & Co., Inc. (MRK)
4.5323 of 5 stars
$131.060.4%2.59%36.92Moderate Buy$133.94
AbbVie (ABBV)
4.3494 of 5 stars
$259.100.8%2.67%127.64Moderate Buy$268.10
Compare These Stocks  Add These Stocks to My Watchlist 

Featured Articles and Offers

Recent Videos

Stock Lists

All Stock Lists

Investing Tools

Calendars and Tools

Search Headlines