Fluent Financial LLC Reduces Holdings in Roku, Inc. $ROKU

Key Points

• Fluent Financial LLC reduced its stake in Roku, Inc. by 52.8%, now holding 8,369 shares worth approximately $736,000 after selling 9,358 shares in the second quarter.
• Several hedge funds have increased their positions in Roku, with Highland Capital Management increasing holdings by 153.2%, now owning 65,770 shares valued at $5,781,000.
• Analysts have varied ratings for Roku, with a consensus price target of $101.33, indicating a "Moderate Buy" outlook based on current market ratings.

Fluent Financial LLC cut its stake in Roku, Inc. (NASDAQ:ROKU - Free Report) by 52.8% in the second quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission (SEC). The fund owned 8,369 shares of the company's stock after selling 9,358 shares during the period. Fluent Financial LLC's holdings in Roku were worth $736,000 as of its most recent SEC filing.

Several other hedge funds also recently made changes to their positions in the company. True Vision MN LLC lifted its holdings in shares of Roku by 3.3% in the 2nd quarter. True Vision MN LLC now owns 5,544 shares of the company's stock valued at $487,000 after purchasing an additional 179 shares during the last quarter. Prime Capital Investment Advisors LLC grew its position in shares of Roku by 12.5% during the second quarter. Prime Capital Investment Advisors LLC now owns 3,794 shares of the company's stock worth $333,000 after acquiring an additional 422 shares during the last quarter. Highland Capital Management LLC increased its holdings in shares of Roku by 153.2% in the 2nd quarter. Highland Capital Management LLC now owns 65,770 shares of the company's stock valued at $5,781,000 after acquiring an additional 39,797 shares during the period. O Keefe Stevens Advisory Inc. raised its position in Roku by 23.3% in the 2nd quarter. O Keefe Stevens Advisory Inc. now owns 6,120 shares of the company's stock valued at $538,000 after purchasing an additional 1,155 shares during the last quarter. Finally, QRG Capital Management Inc. boosted its stake in Roku by 62.5% during the 2nd quarter. QRG Capital Management Inc. now owns 5,800 shares of the company's stock worth $510,000 after purchasing an additional 2,231 shares during the period. Hedge funds and other institutional investors own 86.30% of the company's stock.

Analysts Set New Price Targets

A number of research analysts have commented on ROKU shares. Loop Capital upgraded shares of Roku from a "hold" rating to a "buy" rating and lifted their price objective for the company from $80.00 to $100.00 in a research note on Tuesday, June 17th. KeyCorp upped their price objective on Roku from $115.00 to $116.00 and gave the company an "overweight" rating in a research note on Friday, August 1st. Weiss Ratings reaffirmed a "sell (d-)" rating on shares of Roku in a research report on Wednesday. Rosenblatt Securities upped their price target on Roku from $75.00 to $101.00 and gave the stock a "neutral" rating in a research note on Friday, August 1st. Finally, Wedbush reaffirmed an "outperform" rating and set a $100.00 price target on shares of Roku in a report on Monday, July 28th. Two equities research analysts have rated the stock with a Strong Buy rating, seventeen have given a Buy rating, seven have assigned a Hold rating and two have assigned a Sell rating to the company's stock. According to MarketBeat.com, Roku currently has an average rating of "Moderate Buy" and a consensus price target of $101.33.

Insiders Place Their Bets

In related news, insider Mustafa Ozgen sold 50,527 shares of the firm's stock in a transaction that occurred on Tuesday, September 9th. The stock was sold at an average price of $100.00, for a total value of $5,052,700.00. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, CEO Anthony J. Wood sold 25,000 shares of Roku stock in a transaction on Thursday, September 18th. The stock was sold at an average price of $100.00, for a total value of $2,500,000.00. The disclosure for this sale can be found here. Over the last quarter, insiders have sold 518,890 shares of company stock worth $50,737,151. 13.98% of the stock is owned by insiders.

Roku Stock Performance

Roku stock opened at $99.93 on Thursday. The company has a market cap of $14.72 billion, a P/E ratio of -237.93, a price-to-earnings-growth ratio of 14.25 and a beta of 2.13. Roku, Inc. has a one year low of $52.43 and a one year high of $107.25. The business has a fifty day moving average of $94.60 and a two-hundred day moving average of $81.54.

Roku (NASDAQ:ROKU - Get Free Report) last announced its quarterly earnings results on Thursday, July 31st. The company reported $0.07 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of ($0.16) by $0.23. Roku had a negative net margin of 1.40% and a negative return on equity of 2.44%. The business had revenue of $1.11 billion during the quarter, compared to the consensus estimate of $1.07 billion. During the same quarter last year, the firm posted ($0.18) EPS. The business's revenue was up 14.7% compared to the same quarter last year. Roku has set its Q3 2025 guidance at EPS. FY 2025 guidance at EPS. Sell-side analysts predict that Roku, Inc. will post -0.3 EPS for the current year.

About Roku

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.

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