Greenwood Capital Associates LLC Acquires 39,497 Shares of NIKE, Inc. $NKE

Key Points

• Greenwood Capital increased its NIKE stake by 41.6%, buying 39,497 shares to hold 134,410 shares worth about $8.56M, representing ~0.9% of its portfolio and its 28th largest holding.
• Insiders and traders showed bullish activity: CEO Elliott Hill bought 23,660 shares (~$1.0M) and insiders purchased 64,441 shares over 90 days, while unusual call-option volume points to speculative upside interest.
• Analyst and market sentiment is mixed: NIKE’s recent quarter beat EPS expectations but revenue was flat, several firms cut price targets and the consensus rating is “Hold” with an average target of $62.34; the stock trades near its one‑year low and yields 3.6% (payout ratio 108.6%).

Greenwood Capital Associates LLC grew its holdings in NIKE, Inc. (NYSE:NKE - Free Report) by 41.6% in the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The institutional investor owned 134,410 shares of the footwear maker's stock after purchasing an additional 39,497 shares during the period. NIKE comprises about 0.9% of Greenwood Capital Associates LLC's investment portfolio, making the stock its 28th biggest holding. Greenwood Capital Associates LLC's holdings in NIKE were worth $8,563,000 at the end of the most recent quarter.

A number of other institutional investors and hedge funds have also modified their holdings of NKE. Brighton Jones LLC lifted its position in NIKE by 388.5% during the fourth quarter. Brighton Jones LLC now owns 202,411 shares of the footwear maker's stock valued at $15,316,000 after purchasing an additional 160,980 shares during the period. Caxton Associates LLP bought a new position in NIKE during the first quarter valued at approximately $311,000. United Bank lifted its position in NIKE by 11.3% during the second quarter. United Bank now owns 17,067 shares of the footwear maker's stock valued at $1,212,000 after purchasing an additional 1,736 shares during the period. NewEdge Advisors LLC lifted its position in NIKE by 0.3% during the second quarter. NewEdge Advisors LLC now owns 64,161 shares of the footwear maker's stock valued at $4,558,000 after purchasing an additional 197 shares during the period. Finally, CIBC Asset Management Inc lifted its position in NIKE by 6.5% during the second quarter. CIBC Asset Management Inc now owns 191,268 shares of the footwear maker's stock valued at $13,588,000 after purchasing an additional 11,646 shares during the period. Institutional investors own 64.25% of the company's stock.

Key NIKE News

Here are the key news stories impacting NIKE this week:

• Positive Sentiment: Large insider buys from CEO Elliott Hill (~23,660 shares) and Board Director Tim Cook (~25,000 shares) signaled management confidence and likely supported buying interest. Read More. Read More.
• Positive Sentiment: Unusual call-option volume (large purchases of near‑term calls) points to bullish speculative positioning that can amplify intraday upside. Read More.
• Positive Sentiment: Brand strength among younger consumers (surveys showing Nike as the top U.S. teen brand) provides a demand narrative that supports a longer-term turnaround thesis. Read More.
• Neutral Sentiment: Nike is shifting mix toward wholesale as digital sales soften — this could stabilize margins if wholesale execution is strong, but it raises near‑term top‑line uncertainty. Read More.
• Neutral Sentiment: Shelf registration for up to $2.332B in Class B shares (ESOP-related) is on file — worth monitoring for timing and any supply impact, though not an immediate dilution event. Read More.
• Negative Sentiment: Analyst downgrades and price‑target cuts (HSBC, Piper Sandler and others) and Zacks lowering near‑term EPS estimates increase selling pressure by highlighting execution, margin and macro risks. Read More. Read More.
• Negative Sentiment: Persisting bear narratives — delayed turnaround, China weakness, tariff headwinds and critical media/commentary — keep traction until clearer sales or margin inflection appears. Read More.

Insider Buying and Selling

In related news, CEO Elliott Hill purchased 23,660 shares of the business's stock in a transaction on Monday, April 13th. The stock was acquired at an average price of $42.27 per share, with a total value of $1,000,108.20. Following the completion of the acquisition, the chief executive officer owned 265,247 shares of the company's stock, valued at approximately $11,211,990.69. This trade represents a 9.79% increase in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through the SEC website. Also, Director John W. Rogers, Jr. purchased 4,000 shares of the business's stock in a transaction on Thursday, April 9th. The shares were bought at an average cost of $43.34 per share, with a total value of $173,360.00. Following the acquisition, the director directly owned 41,022 shares of the company's stock, valued at $1,777,893.48. This trade represents a 10.80% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. Over the last ninety days, insiders acquired 64,441 shares of company stock worth $2,734,204. Company insiders own 0.80% of the company's stock.

NIKE Stock Performance

Shares of NKE opened at $45.48 on Thursday. The business has a fifty day moving average of $55.36 and a 200 day moving average of $61.60. NIKE, Inc. has a one year low of $42.09 and a one year high of $80.17. The company has a debt-to-equity ratio of 0.50, a current ratio of 2.14 and a quick ratio of 1.45. The firm has a market capitalization of $67.34 billion, a P/E ratio of 30.12, a PEG ratio of 2.34 and a beta of 1.31.

NIKE (NYSE:NKE - Get Free Report) last released its quarterly earnings results on Tuesday, March 31st. The footwear maker reported $0.35 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.29 by $0.06. NIKE had a return on equity of 16.41% and a net margin of 4.84%.The business had revenue of $11.28 billion during the quarter, compared to analyst estimates of $11.23 billion. During the same quarter in the previous year, the company posted $0.54 earnings per share. NIKE's revenue for the quarter was up .1% on a year-over-year basis. As a group, sell-side analysts anticipate that NIKE, Inc. will post 2.05 EPS for the current year.

NIKE Announces Dividend

The business also recently declared a quarterly dividend, which was paid on Wednesday, April 1st. Shareholders of record on Monday, March 2nd were issued a dividend of $0.41 per share. This represents a $1.64 annualized dividend and a yield of 3.6%. The ex-dividend date of this dividend was Monday, March 2nd. NIKE's payout ratio is currently 108.61%.

Analysts Set New Price Targets

NKE has been the subject of several research analyst reports. BTIG Research cut their price objective on NIKE from $90.00 to $75.00 and set a "buy" rating for the company in a report on Wednesday, April 1st. Telsey Advisory Group cut their price objective on NIKE from $65.00 to $55.00 and set a "market perform" rating for the company in a report on Wednesday, April 1st. CICC Research lowered NIKE from an "outperform" rating to a "market perform" rating and cut their price objective for the stock from $69.00 to $58.00 in a report on Monday, April 6th. Sanford C. Bernstein reaffirmed a "buy" rating on shares of NIKE in a report on Wednesday, April 1st. Finally, China Renaissance cut their price objective on NIKE from $74.60 to $50.30 and set a "hold" rating for the company in a report on Thursday, April 2nd. Seventeen analysts have rated the stock with a Buy rating, seventeen have given a Hold rating and two have given a Sell rating to the company's stock. According to data from MarketBeat, NIKE presently has a consensus rating of "Hold" and an average price target of $62.34.

NIKE Profile

Nike, Inc NYSE: NKE is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.

The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).

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