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NIKE (NKE) Stock Forecast, Price & News

+0.53 (+0.56%)
(As of 10/3/2023 ET)
Today's Range
50-Day Range
52-Week Range
10.95 million shs
Average Volume
7.25 million shs
Market Capitalization
$145.48 billion
P/E Ratio
Dividend Yield
Price Target

NIKE MarketRank™ Forecast

Analyst Rating
Moderate Buy
2.59 Rating Score
29.5% Upside
$123.17 Price Target
Short Interest
1.44% of Float Sold Short
Dividend Strength
Based on Four Factors
Upright™ Environmental Score
News Sentiment
0.34mentions of NIKE in the last 14 days
Based on 99 Articles This Week
Insider Trading
Selling Shares
$17.06 M Sold Last Quarter
Proj. Earnings Growth
From $3.69 to $4.35 Per Share

Overall MarketRank

MarketRank is calculated as an average of available category scores, with extra weight given to analysis and valuation.

3.29 out of 5 stars

Consumer Discretionary Sector

6th out of 275 stocks

Rubber & Plastics Footwear Industry

1st out of 4 stocks

NKE stock logo

About NIKE (NYSE:NKE) Stock

Bill Bowerman and Phil Knight founded NIKE Inc., a multinational corporation that designs, develops, markets and sells athletic footwear, apparel, equipment and accessories globally, as Blue Ribbon Sports in 1964. 

The company officially changed its name to NIKE Inc. in 1971 and operates in four segments: North America, Europe, Middle East and Africa (EMEA) and Asia Pacific and Latin America (APLA). NIKE's product portfolio includes athletic and casual footwear, apparel and accessories under the Jumpman trademark, and casual sneakers and accessories under the Converse, Chuck Taylor, All-Star, One Star, Star Chevron and Jack Purcell trademarks. The company sells performance equipment and accessories for sports activities under the NIKE brand and markets apparel with licensed collegiate and professional team league logos. NIKE licenses unaffiliated parties to manufacture and sell apparel, digital devices, applications and other equipment for sports activities under NIKE-owned trademarks.

Retail channels selling NIKE products include footwear stores, athletic specialty stores, department stores, skate, tennis and golf shops and other retail accounts. NIKE operates its retail stores and digital platforms and works with independent distributors, licensees and sales representatives to distribute Nike products worldwide. 

The company is expanding its digital presence and e-commerce capabilities, accounting for more than 24% of its total revenue in 2022 (excluding the Jordan and Converse brands). NIKE's digital platforms and apps, including the Nike App and SNKRS, allow customers to purchase products, track their fitness goals and connect with other athletes.

The company is committed to reducing its environmental impact, such as increasing the use of sustainable materials in Nike products and reducing greenhouse gas emissions in its supply chain. Additionally, NIKE has implemented a code of conduct to ensure ethical labor practices are adhered to by its suppliers and has been investing in new technologies such as 3-D printing, robotics and artificial intelligence to improve efficiency, sustainability and personalization of various product lines.

In terms of financial performance, NIKE, Inc. has a strong track record of revenue growth and profitability year over year. The company's iconic "Just Do It" campaign, launched in 1988, has been used in many advertisement campaigns and is now considered one of the most iconic slogans in advertising history. NIKE continues to feature famous athletes, celebrities and everyday people in its advertisements to showcase that anyone can achieve greatness through perseverance and hard work.

NIKE Inc. is a well-established, financially stable company with a strong brand committed to innovation, sustainability and corporate responsibility. Its diverse product offerings, growing digital presence and global reach make it a leading player in the athletic footwear, apparel and equipment industry. Nike offers investors solid financial performance with a commitment to delivering value to its shareholders.

NKE Price History

NKE Stock News Headlines

Peloton and Lululemon, Does the Deal Make Sense?
An unexpected friendly deal between Lululemon and Peloton has sparked a major question, who is the real winner in this decision? Find the answer here
Can Investors Win the Race with Dividend Achiever Nike?
Nike is a capital return machine with a solid yield and repurchases that more than double the effective payout; business is normalizing and the outlook stable.
Man Gets Into a Self-Driving Tesla… What Happens Next will Shock Everyone (Video)
“Hi, I’m Teeka Tiwari...I’m about to get in this Tesla and drive up to a facility just a few miles from here to show you what could be the secret behind Elon Musk’s new AI project… What happens next will shock you…”
5 Retail Trends to Watch During the Holiday Shopping Season (NKE)
The holiday shopping season is approaching quickly; here are 5 trends shaping the retail environment and which companies are in a position to win
On Holding Gets Back Into the Race After Gapping Down (NKE)
Wall Street maintains an optimistic outlook for On Holding, predicting double-digit earnings growth. The company recently raised its full-year sales guidance
3 Stocks with Exposure to the Multibillion Dollar Pickleball Boom (NKE)
These three companies have significant exposure to a pickleball-related market that is forecast to grow 10% annually and reach $2.3 billion by 2028.
NIKE, Inc. (NYSE:NKE) Q1 2024 Earnings Call Transcript
[BREAKING] New "Living Missile" to Replace Nuclear Missiles
CBS News Reports: "It's an entirely new type of weapon." The New York Times Reports: "No existing defense can stop it." And one small company is building them for the Pentagon!
NIKE (NYSE:NKE) PT Raised to $137.00
NIKE (NYSE:NKE) Price Target Cut to $136.00
NIKE (NYSE:NKE) Price Target Cut to $119.00
NIKE (NYSE:NKE) PT Lowered to $110.00
NIKE (NYSE:NKE) Stock Rating Reaffirmed by Telsey Advisory Group
NIKE (NYSE:NKE) PT Raised to $120.00 at TD Cowen
NIKE (NYSE:NKE) Rating Reiterated by Morgan Stanley
Williams Trading Upgrades NIKE (NYSE:NKE) to "Hold"
NIKE (NYSE:NKE) PT Raised to $125.00
Telsey Advisory Keeps Their Buy Rating on Nike (NKE)
See More Headlines
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NKE Company Calendar

Ex-Dividend for 7/5 Dividend
Dividend Payable
Ex-Dividend for 10/2 Dividend
Last Earnings
Dividend Payable
Next Earnings (Estimated)
Fiscal Year End

Industry, Sector and Symbol

Rubber & plastics footwear
Year Founded

Price Target and Rating

Average Stock Price Forecast
High Stock Price Forecast
Low Stock Price Forecast
Forecasted Upside/Downside
Consensus Rating
Moderate Buy
Rating Score (0-4)
Research Coverage
32 Analysts


Net Income
$5.07 billion
Pretax Margin


Sales & Book Value

Annual Sales
$51.22 billion
Cash Flow
$3.84 per share
Book Value
$9.14 per share


Outstanding Shares
Free Float
Market Cap
$145.13 billion

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Key Executives

  • Mr. Mark G. ParkerMr. Mark G. Parker (Age 67)
    Exec. Chairman
    Comp: $7.64M
  • Mr. John J. Donahoe IIMr. John J. Donahoe II (Age 62)
    Pres, CEO & Director
    Comp: $12.32M
  • Mr. Matthew FriendMr. Matthew Friend (Age 45)
    Exec. VP & CFO
    Comp: $3.66M
  • Ms. Heidi O'Neill (Age 57)
    Pres of Consumer, Product & Brand
    Comp: $3.69M
  • Mr. Andrew CampionMr. Andrew Campion (Age 51)
    Managing Director of Strategic Bus. Ventures
    Comp: $3.69M
  • Mr. Philip H. Knight (Age 85)
    Co-Founder & Chairman Emeritus
  • Ms. Johanna Nielsen (Age 45)
    VP of Controlling & Principal Accounting Officer
  • Mr. Paul Trussell C.F.A.
    VP of Investor Relations & Strategic Fin.
  • Ms. Ann M. Miller (Age 48)
    Exec. VP & Chief Legal Officer
  • Mr. KeJuan Wilkins
    Exec. VP & Chief Communications Officer

NKE Stock - Frequently Asked Questions

Should I buy or sell NIKE stock right now?

32 Wall Street analysts have issued "buy," "hold," and "sell" ratings for NIKE in the last twelve months. There are currently 2 sell ratings, 9 hold ratings and 21 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" NKE shares.
View NKE analyst ratings
or view top-rated stocks.

What is NIKE's stock price forecast for 2023?

32 brokerages have issued 12-month price targets for NIKE's shares. Their NKE share price forecasts range from $92.00 to $150.00. On average, they expect the company's share price to reach $123.17 in the next year. This suggests a possible upside of 29.8% from the stock's current price.
View analysts price targets for NKE
or view top-rated stocks among Wall Street analysts.

How have NKE shares performed in 2023?

NIKE's stock was trading at $117.01 at the start of the year. Since then, NKE shares have decreased by 18.9% and is now trading at $94.86.
View the best growth stocks for 2023 here

Are investors shorting NIKE?

NIKE saw a increase in short interest in the month of September. As of September 15th, there was short interest totaling 16,950,000 shares, an increase of 30.9% from the August 31st total of 12,950,000 shares. Based on an average trading volume of 7,510,000 shares, the days-to-cover ratio is currently 2.3 days. Currently, 1.4% of the shares of the company are short sold.
View NIKE's Short Interest

When is NIKE's next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Tuesday, December 19th 2023.
View our NKE earnings forecast

How were NIKE's earnings last quarter?

NIKE, Inc. (NYSE:NKE) released its quarterly earnings data on Thursday, September, 28th. The footwear maker reported $0.94 EPS for the quarter, topping the consensus estimate of $0.74 by $0.20. The footwear maker earned $12.90 billion during the quarter, compared to analysts' expectations of $13 billion. NIKE had a net margin of 9.82% and a trailing twelve-month return on equity of 34.97%. NIKE's revenue for the quarter was up 1.6% compared to the same quarter last year. During the same quarter last year, the company earned $0.93 EPS.
Read the conference call transcript

How often does NIKE pay dividends? What is the dividend yield for NIKE?

NIKE announced a quarterly dividend on Thursday, August 3rd. Shareholders of record on Tuesday, September 5th will be given a dividend of $0.34 per share on Monday, October 2nd. This represents a $1.36 annualized dividend and a dividend yield of 1.43%. The ex-dividend date is Friday, September 1st.
Read our dividend analysis for NKE

Is NIKE a good dividend stock?

NIKE (NYSE:NKE) pays an annual dividend of $1.36 per share and currently has a dividend yield of 1.42%. The company has been increasing its dividend for 21 consecutive years, indicating the company has a strong committment to maintain and grow its dividend. The dividend payout ratio is 41.98%. This payout ratio is at a healthy, sustainable level, below 75%. Based on earnings estimates, NKE will have a dividend payout ratio of 31.26% next year. This indicates that the company will be able to sustain or increase its dividend.
Read our dividend analysis for NKE.

When did NIKE's stock split?

NIKE shares split on Thursday, December 24th 2015. The 2-1 split was announced on Thursday, November 19th 2015. The newly created shares were issued to shareholders after the market closes on Wednesday, December 23rd 2015. An investor that had 100 shares of stock prior to the split would have 200 shares after the split.

How will NIKE's stock buyback program work?

NIKE declared that its Board of Directors has authorized a share buyback plan on Monday, June 27th 2022, which authorizes the company to repurchase $18,000,000,000.00 in shares, according to EventVestor. This repurchase authorization authorizes the company to buy up to 11% of its shares through open market purchases. Shares repurchase plans are typically a sign that the company's management believes its stock is undervalued.

What is John Donahoe's approval rating as NIKE's CEO?

453 employees have rated NIKE Chief Executive Officer John Donahoe on Glassdoor.com. John Donahoe has an approval rating of 89% among the company's employees.

What other stocks do shareholders of NIKE own?

Based on aggregate information from My MarketBeat watchlists, some companies that other NIKE investors own include Walt Disney (DIS), NVIDIA (NVDA), Netflix (NFLX), Visa (V), Alibaba Group (BABA), Home Depot (HD), Starbucks (SBUX), Intel (INTC), Johnson & Johnson (JNJ) and Tesla (TSLA).

What is NIKE's stock symbol?

NIKE trades on the New York Stock Exchange (NYSE) under the ticker symbol "NKE."

Who are NIKE's major shareholders?

NIKE's stock is owned by many different institutional and retail investors. Top institutional shareholders include Park National Corp OH (0.01%). Insiders that own company stock include Andrew Campion, Chris L Abston, Chris L Abston, Elizabeth J Comstock, Heidi O'neill, Hilary K Krane, Hilary K Krane, Johanna Nielsen, John G Connors, John G Connors, John W Rogers Jr, Mark G Parker, Matthew Friend, Monique S Matheson, Monique S Matheson, Peter B Henry and Timothy D Cook.
View institutional ownership trends

How do I buy shares of NIKE?

Shares of NKE stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.

What is NIKE's stock price today?

One share of NKE stock can currently be purchased for approximately $94.86.

How much money does NIKE make?

NIKE (NYSE:NKE) has a market capitalization of $145.13 billion and generates $51.22 billion in revenue each year. The footwear maker earns $5.07 billion in net income (profit) each year or $3.24 on an earnings per share basis.

How many employees does NIKE have?

The company employs 83,700 workers across the globe.

Does NIKE have any subsidiaries?
The following companies are subsidiares of NIKE: Celect, Cole Haan, Converse, Datalogue, Hurley, Invertex Ltd., NIKE European Operations Netherlands B.V., NIKE Retail Services Inc., NIKE Sports Co. Ltd., NIKE USA Inc., RTFKT, TraceMe, Umbro, Virgin Mega USA, and Zodiac Inc..
Read More
How can I contact NIKE?

NIKE's mailing address is ONE BOWERMAN DRIVE, BEAVERTON OR, 97005. The official website for the company is www.nike.com. The footwear maker can be reached via phone at (503) 671-6453, via email at investor.relations@nike.com, or via fax at 503-671-6300.

This page (NYSE:NKE) was last updated on 10/3/2023 by MarketBeat.com Staff

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