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NIKE (NKE) Competitors

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$70.89 -0.22 (-0.31%)
As of 01/17/2025 03:59 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

NKE vs. DECK, SKX, CROX, SHOO, WWW, ONON, NFLX, DIS, CMCSA, and SONY

Should you be buying NIKE stock or one of its competitors? The main competitors of NIKE include Deckers Outdoor (DECK), Skechers U.S.A. (SKX), Crocs (CROX), Steven Madden (SHOO), Wolverine World Wide (WWW), ON (ONON), Netflix (NFLX), Walt Disney (DIS), Comcast (CMCSA), and Sony Group (SONY).

NIKE vs.

Deckers Outdoor (NYSE:DECK) and NIKE (NYSE:NKE) are both large-cap retail/wholesale companies, but which is the superior business? We will compare the two businesses based on the strength of their profitability, analyst recommendations, media sentiment, dividends, community ranking, risk, earnings, valuation and institutional ownership.

NIKE has higher revenue and earnings than Deckers Outdoor. NIKE is trading at a lower price-to-earnings ratio than Deckers Outdoor, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Deckers Outdoor$4.29B7.45$759.56M$5.6936.96
NIKE$51.36B2.04$5.70B$3.2421.88

Deckers Outdoor has a net margin of 18.95% compared to NIKE's net margin of 9.98%. Deckers Outdoor's return on equity of 41.48% beat NIKE's return on equity.

Company Net Margins Return on Equity Return on Assets
Deckers Outdoor18.95% 41.48% 26.77%
NIKE 9.98%36.99%13.85%

In the previous week, NIKE had 29 more articles in the media than Deckers Outdoor. MarketBeat recorded 52 mentions for NIKE and 23 mentions for Deckers Outdoor. NIKE's average media sentiment score of 0.72 beat Deckers Outdoor's score of 0.68 indicating that NIKE is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Deckers Outdoor
11 Very Positive mention(s)
1 Positive mention(s)
10 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
NIKE
23 Very Positive mention(s)
4 Positive mention(s)
17 Neutral mention(s)
6 Negative mention(s)
1 Very Negative mention(s)
Positive

Deckers Outdoor has a beta of 1.08, indicating that its share price is 8% more volatile than the S&P 500. Comparatively, NIKE has a beta of 1.02, indicating that its share price is 2% more volatile than the S&P 500.

NIKE received 1164 more outperform votes than Deckers Outdoor when rated by MarketBeat users. Likewise, 70.56% of users gave NIKE an outperform vote while only 69.44% of users gave Deckers Outdoor an outperform vote.

CompanyUnderperformOutperform
Deckers OutdoorOutperform Votes
1211
69.44%
Underperform Votes
533
30.56%
NIKEOutperform Votes
2375
70.56%
Underperform Votes
991
29.44%

Deckers Outdoor presently has a consensus target price of $165.06, indicating a potential downside of 21.46%. NIKE has a consensus target price of $89.96, indicating a potential upside of 26.91%. Given NIKE's stronger consensus rating and higher probable upside, analysts clearly believe NIKE is more favorable than Deckers Outdoor.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Deckers Outdoor
0 Sell rating(s)
8 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.58
NIKE
0 Sell rating(s)
13 Hold rating(s)
16 Buy rating(s)
1 Strong Buy rating(s)
2.60

97.8% of Deckers Outdoor shares are held by institutional investors. Comparatively, 64.3% of NIKE shares are held by institutional investors. 0.4% of Deckers Outdoor shares are held by insiders. Comparatively, 1.1% of NIKE shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Summary

NIKE beats Deckers Outdoor on 11 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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NKE vs. The Competition

MetricNIKERubber & plastics footwear IndustryDiscretionary SectorNYSE Exchange
Market Cap$104.85B$36.05B$8.50B$19.88B
Dividend Yield2.25%2.25%2.88%3.70%
P/E Ratio21.8840.2114.6441.44
Price / Sales2.046.0315.8717.21
Price / Cash15.5558.0530.6819.84
Price / Book7.4711.675.965.73
Net Income$5.70B$1.50B$275.89M$993.95M
7 Day Performance-0.59%1.27%1.45%3.14%
1 Month Performance-9.08%-1.74%-0.06%1.89%
1 Year Performance-29.68%207.93%11.17%19.67%

NIKE Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
NKE
NIKE
4.971 of 5 stars
$70.89
-0.3%
$89.96
+26.9%
-29.7%$104.85B$51.36B21.8879,400Options Volume
DECK
Deckers Outdoor
4.1917 of 5 stars
$200.36
-3.4%
$164.76
-17.8%
+943.9%$30.44B$4.29B35.234,800Analyst Forecast
News Coverage
SKX
Skechers U.S.A.
4.918 of 5 stars
$70.38
+0.4%
$78.42
+11.4%
+11.1%$10.63B$8.72B17.3417,900Analyst Downgrade
Short Interest ↓
CROX
Crocs
3.7052 of 5 stars
$104.60
-4.9%
$148.80
+42.3%
+0.5%$6.10B$4.07B7.596,680News Coverage
SHOO
Steven Madden
3.5984 of 5 stars
$40.08
-2.1%
$46.33
+15.6%
-1.1%$2.89B$2.22B17.064,200Analyst Downgrade
News Coverage
WWW
Wolverine World Wide
3.0561 of 5 stars
$22.37
-2.5%
$19.38
-13.4%
+180.4%$1.79B$1.79B-25.134,100Analyst Downgrade
Insider Trade
News Coverage
ONON
ON
2.3019 of 5 stars
$54.56
-3.7%
$57.86
+6.1%
+109.5%$34.35B$2.16B126.891,160Analyst Forecast
Options Volume
NFLX
Netflix
4.39 of 5 stars
$834.23
-0.4%
$824.00
-1.2%
+78.6%$356.60B$37.59B47.2113,000Upcoming Earnings
Analyst Forecast
Analyst Revision
News Coverage
Gap Up
DIS
Walt Disney
4.8884 of 5 stars
$107.33
-1.2%
$125.54
+17.0%
+18.5%$194.37B$91.36B39.61233,000Short Interest ↓
CMCSA
Comcast
4.989 of 5 stars
$36.51
+0.4%
$47.33
+29.6%
-13.6%$139.71B$123.07B9.81186,000Analyst Upgrade
Short Interest ↑
News Coverage
SONY
Sony Group
3.5688 of 5 stars
$20.15
-1.0%
$24.00
+19.1%
+429.6%$121.86B$13.15T16.49113,000Analyst Forecast
News Coverage

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This page (NYSE:NKE) was last updated on 1/18/2025 by MarketBeat.com Staff
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