Harber Asset Management LLC Makes New Investment in Amazon.com, Inc. $AMZN

Key Points

• Harber Asset Management purchased 26,970 Amazon shares worth approximately $6.4 million, making AMZN 3.9% of its portfolio and its sixth-largest holding. Institutional investors collectively own 72.2% of Amazon.
• Amazon is seeing strong AWS and AI-related growth, including an agreement to purchase up to $8 billion in Generac backup generators and plans to expand same-day delivery to more than 1,000 hubs by 2031.
• Analysts remain bullish, with a consensus “Moderate Buy” rating and average price target of $321.19, but investors face concerns over roughly $220 billion in planned 2026 capital expenditures, potentially negative free cash flow, regulatory scrutiny and recent insider selling.

Harber Asset Management LLC purchased a new stake in Amazon.com, Inc. (NASDAQ:AMZN) in the second quarter, according to its most recent disclosure with the Securities and Exchange Commission. The institutional investor purchased 26,970 shares of the e-commerce giant's stock, valued at approximately $6,428,000. Amazon.com comprises 3.9% of Harber Asset Management LLC's portfolio, making the stock its 6th biggest position.

Other hedge funds and other institutional investors have also bought and sold shares of the company. Red Crane Wealth Management LLC grew its holdings in shares of Amazon.com by 2.3% in the 1st quarter. Red Crane Wealth Management LLC now owns 1,663 shares of the e-commerce giant's stock valued at $346,000 after buying an additional 38 shares during the period. Robinson Smith Wealth Advisors LLC raised its stake in Amazon.com by 0.7% during the 1st quarter. Robinson Smith Wealth Advisors LLC now owns 5,509 shares of the e-commerce giant's stock worth $1,147,000 after buying an additional 40 shares during the period. Sfam LLC lifted its holdings in Amazon.com by 3.4% during the first quarter. Sfam LLC now owns 1,224 shares of the e-commerce giant's stock worth $255,000 after acquiring an additional 40 shares in the last quarter. Measured Risk Portfolios Inc. grew its stake in Amazon.com by 3.4% in the first quarter. Measured Risk Portfolios Inc. now owns 1,206 shares of the e-commerce giant's stock valued at $251,000 after acquiring an additional 40 shares during the period. Finally, CoreFirst Bank & Trust grew its stake in Amazon.com by 1.1% in the first quarter. CoreFirst Bank & Trust now owns 3,620 shares of the e-commerce giant's stock valued at $754,000 after acquiring an additional 40 shares during the period. Institutional investors own 72.20% of the company's stock.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon agreed to purchase up to $8 billion of backup generators from Generac, including approximately $2.4 billion of deliveries in 2027–2028. The deal should help Amazon bring AWS data centers online despite grid-connection delays and power shortages, while Amazon receives warrants to purchase Generac shares. Generac Plugs into Amazon for an $8B AI-Powered Deal
• Positive Sentiment: Analysts and investors continue to point to accelerating AWS demand, with reports citing a $169 billion annualized revenue run rate and a large cloud backlog. That supports expectations that AI-related infrastructure spending can translate into future sales, despite near-term cash-flow pressure. Amazon’s Andy Jassy Just Made a Startling Prediction
• Positive Sentiment: Project Mercury aims to expand Amazon’s same-day delivery network to more than 1,000 hubs by 2031. Bank of America called the initiative strategically important as Amazon attempts to narrow Walmart’s proximity and convenience advantage. Amazon’s secret weapon against Walmart could be a massive blitz in same-day delivery
• Positive Sentiment: AWS made its AI-powered hiring product, Amazon Connect Talent, generally available, expanding Amazon’s enterprise AI offerings beyond cloud infrastructure. Amazon has also received favorable attention from UBS analysts among top technology stock picks.
• Neutral Sentiment: Amazon is promoting industry and government cooperation on AI safety standards, emphasizing testing before release without calling for a broader slowdown in development. The stance may improve trust but is unlikely to materially change near-term results. Amazon Urges Industry and Government Partnership on AI Safeguards
• Negative Sentiment: Amazon faces European Commission scrutiny over marketplace rules that may restrict sellers from offering lower prices elsewhere, creating potential regulatory and compliance costs.
• Negative Sentiment: Investors remain concerned that roughly $220 billion of planned 2026 capital expenditures could keep free cash flow negative. Higher wages, delivery costs and possible electricity-grid charges for data centers add to the spending burden.
• Negative Sentiment: U.S. senators have urged the FTC to investigate Amazon’s AI shopping tools over alleged suppression of U.S.-made products and misleading “Made in USA” labels. The company also continues to face reputational and legal attention related to its Prime settlement.

Insider Buying and Selling

In other Amazon.com news, SVP David Zapolsky sold 9,258 shares of the stock in a transaction on Monday, August 24th. The stock was sold at an average price of $259.77, for a total transaction of $2,404,950.66. Following the transaction, the senior vice president owned 41,190 shares in the company, valued at $10,699,926.30. This trade represents a 18.35% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew R. Jassy sold 20,000 shares of Amazon.com stock in a transaction on Friday, August 21st. The stock was sold at an average price of $259.01, for a total value of $5,180,200.00. Following the sale, the chief executive officer directly owned 2,235,766 shares of the company's stock, valued at $579,085,751.66. This represents a 0.89% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 71,589 shares of company stock valued at $18,568,785 in the last ninety days. 8.90% of the stock is currently owned by company insiders.

Wall Street Analysts Forecast Growth

A number of equities research analysts have recently commented on AMZN shares. Cantor Fitzgerald reaffirmed an "overweight" rating and set a $320.00 price target (down from $330.00) on shares of Amazon.com in a research report on Friday, July 31st. Robert W. Baird set a $310.00 price objective on Amazon.com and gave the company an "outperform" rating in a research report on Friday, July 31st. Bank of America raised their target price on shares of Amazon.com from $310.00 to $320.00 and gave the stock a "buy" rating in a report on Friday, July 31st. Piper Sandler reaffirmed an "overweight" rating and issued a $320.00 price target (up from $315.00) on shares of Amazon.com in a research note on Friday, July 31st. Finally, Deutsche Bank Aktiengesellschaft reiterated a "buy" rating and issued a $325.00 price target (up from $315.00) on shares of Amazon.com in a report on Friday, July 31st. Fifty-six analysts have rated the stock with a Buy rating and three have given a Hold rating to the company. According to MarketBeat, the stock has a consensus rating of "Moderate Buy" and an average target price of $321.19.

Amazon.com Trading Up 1.0%

AMZN stock opened at $253.71 on Friday. Amazon.com, Inc. has a one year low of $196.00 and a one year high of $287.20. The stock has a market cap of $2.74 trillion, a price-to-earnings ratio of 20.41, a price-to-earnings-growth ratio of 1.95 and a beta of 1.44. The company has a fifty day moving average price of $256.09 and a two-hundred day moving average price of $245.60. The company has a debt-to-equity ratio of 0.23, a current ratio of 1.03 and a quick ratio of 0.87.

Amazon.com (NASDAQ:AMZN - Get Free Report) last issued its quarterly earnings data on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share for the quarter, beating the consensus estimate of $1.82 by $3.93. The company had revenue of $200.61 billion for the quarter, compared to analyst estimates of $197.03 billion. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The company's revenue was up 19.6% on a year-over-year basis. During the same period in the prior year, the firm earned $1.68 earnings per share. Equities analysts anticipate that Amazon.com, Inc. will post 8.01 EPS for the current year.

About Amazon.com

Amazon.com, Inc is a global technology and e-commerce company that operates online marketplaces and provides a broad range of consumer products and services. Its retail business sells merchandise directly to customers and enables third-party sellers to offer products through Amazon's websites and applications. The company also operates physical stores and provides services such as digital content, subscriptions, and consumer devices, including Kindle and Echo products.

Amazon Web Services (AWS) provides cloud computing, storage, database, analytics, artificial intelligence, machine learning, and other technology services to businesses, governments, and organizations.

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