Heron Bay Capital Management Sells 11,590 Shares of Alphabet Inc. $GOOG

Key Points

• Heron Bay Capital Management cut its Alphabet position by 88% in the second quarter, selling 11,590 shares and retaining 1,585 shares valued at approximately $560,000.
• Despite the sale, major institutional investors including Vanguard, BlackRock and State Street increased their Alphabet holdings; institutional investors and hedge funds own 27.26% of the stock.
• Alphabet maintains a broadly positive analyst outlook, with a consensus “Buy” rating and an average price target of $415.55. Growth catalysts include AI and Google Cloud momentum, while regulatory scrutiny and high AI spending remain key risks.

Heron Bay Capital Management reduced its position in Alphabet Inc. (NASDAQ:GOOG - Free Report) by 88.0% during the second quarter, according to the company in its most recent 13F filing with the SEC. The fund owned 1,585 shares of the information services provider's stock after selling 11,590 shares during the quarter. Heron Bay Capital Management's holdings in Alphabet were worth $560,000 as of its most recent filing with the SEC.

Other large investors also recently modified their holdings of the company. Vanguard Group Inc. boosted its position in shares of Alphabet by 2.0% during the 4th quarter. Vanguard Group Inc. now owns 421,013,782 shares of the information services provider's stock valued at $132,114,125,000 after purchasing an additional 8,128,234 shares in the last quarter. BlackRock Inc. increased its holdings in Alphabet by 1.4% in the second quarter. BlackRock Inc. now owns 369,922,502 shares of the information services provider's stock worth $130,704,718,000 after purchasing an additional 5,164,200 shares in the last quarter. State Street Corp lifted its stake in Alphabet by 0.5% in the fourth quarter. State Street Corp now owns 187,102,863 shares of the information services provider's stock valued at $58,712,878,000 after buying an additional 953,790 shares during the period. Auto Owners Insurance Co lifted its stake in Alphabet by 38,409.2% in the fourth quarter. Auto Owners Insurance Co now owns 179,836,276 shares of the information services provider's stock valued at $5,643,262,000 after buying an additional 179,369,280 shares during the period. Finally, J. Stern & Co. LLP boosted its holdings in shares of Alphabet by 28,482.8% during the 4th quarter. J. Stern & Co. LLP now owns 112,091,870 shares of the information services provider's stock worth $35,174,429,000 after buying an additional 111,699,704 shares in the last quarter. 27.26% of the stock is currently owned by institutional investors and hedge funds.

Insider Transactions at Alphabet

In other news, insider John Kent Walker sold 8,998 shares of Alphabet stock in a transaction dated Monday, June 29th. The shares were sold at an average price of $349.29, for a total value of $3,142,911.42. Following the completion of the transaction, the insider owned 75,290 shares in the company, valued at $26,298,044.10. This trade represents a 10.68% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, major shareholder 2019 Gp L.L.C. Gv sold 196,931 shares of the firm's stock in a transaction that occurred on Monday, July 27th. The stock was sold at an average price of $19.46, for a total transaction of $3,832,277.26. The SEC filing for this sale provides additional information. Insiders have sold a total of 451,843 shares of company stock worth $12,343,852 over the last 90 days. 12.99% of the stock is owned by insiders.

Analyst Upgrades and Downgrades

Several analysts have recently commented on the stock. Truist Financial reduced their price objective on shares of Alphabet from $430.00 to $420.00 and set a "buy" rating for the company in a research report on Thursday, July 23rd. Stifel Nicolaus set a $420.00 target price on shares of Alphabet in a research note on Wednesday, May 20th. Freedom Capital upgraded shares of Alphabet from a "hold" rating to a "strong-buy" rating in a report on Thursday, July 23rd. Oppenheimer reaffirmed an "outperform" rating and issued a $400.00 price target (down from $445.00) on shares of Alphabet in a research note on Thursday, July 23rd. Finally, Roth Capital upped their price objective on shares of Alphabet from $435.00 to $440.00 and gave the company a "buy" rating in a report on Thursday, July 23rd. Six equities research analysts have rated the stock with a Strong Buy rating, thirty have issued a Buy rating and four have assigned a Hold rating to the company. Based on data from MarketBeat.com, the stock presently has an average rating of "Buy" and an average price target of $415.55.

Key Stories Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: AI products are broadening Alphabet’s growth story. Google is expanding AI Mode with flight-price tracking, hotel-booking assistance and loyalty-point comparisons, while Gemini’s new “Personal Intelligence” features are making AI assistance more accessible to mainstream users. A potential Gemini 3.8 Flash release and the hiring of former OpenAI executive Barret Zoph further reinforce Alphabet’s competitive AI position. Google AI Mode article
• Positive Sentiment: Cloud momentum and AI infrastructure remain key bullish catalysts. Analysts point to surging Google Cloud revenue, AI adoption and a reported $514 billion backlog as evidence that Alphabet is gaining ground on Microsoft and Amazon. Wolfe Research named Alphabet a top 2027 pick and set a $460 target, citing accelerating cloud growth. Alphabet’s expanded custom-chip relationship with Marvell could also strengthen its TPU ecosystem and reduce reliance on outside suppliers over time. Google Cloud growth article
• Neutral Sentiment: Technical and valuation commentary is broadly supportive but not a new fundamental catalyst. Analysts continue to view GOOG favorably, and technical analysis identifies support near a key moving-average level. However, the stock remains below its 50-day average, suggesting investors are still weighing growth against execution risks. Alphabet technical analysis
• Negative Sentiment: Regulatory and litigation overhangs persist. Google changed its European spam-policy enforcement to avoid a potential antitrust fine, a concession that may reduce near-term financial risk but could constrain search operations. Alphabet also agreed to a roughly $353 million UK Play Store settlement, while the FTC is reportedly considering a lawsuit over YouTube account suspensions. Multiple law firms separately announced securities-fraud investigations, though these notices do not establish wrongdoing. Google EU spam policy article
• Negative Sentiment: Investors remain alert to the cost of the AI race. Reports that major technology companies have approximately $3 trillion in off-balance-sheet AI commitments, alongside Alphabet’s heavy capital spending and negative free cash flow concerns, could pressure future returns if AI monetization lags investment. Big Tech AI spending article

Alphabet Trading Up 1.5%

NASDAQ GOOG opened at $342.88 on Friday. The business's fifty day moving average is $347.79 and its 200-day moving average is $339.97. The company has a debt-to-equity ratio of 0.16, a current ratio of 2.72 and a quick ratio of 2.64. The stock has a market capitalization of $4.19 trillion, a price-to-earnings ratio of 17.22, a PEG ratio of 0.95 and a beta of 1.23. Alphabet Inc. has a one year low of $206.96 and a one year high of $404.47.

Alphabet (NASDAQ:GOOG - Get Free Report) last posted its quarterly earnings results on Thursday, July 23rd. The information services provider reported $9.11 earnings per share for the quarter, beating the consensus estimate of $2.87 by $6.24. The company had revenue of $119.80 billion during the quarter, compared to analyst estimates of $116.53 billion. Alphabet had a net margin of 54.77% and a return on equity of 51.32%. The firm's revenue for the quarter was up 24.2% on a year-over-year basis. During the same quarter in the prior year, the business earned $2.31 earnings per share. Equities research analysts predict that Alphabet Inc. will post 20.51 EPS for the current year.

Alphabet Announces Dividend

The company also recently declared a quarterly dividend, which will be paid on Monday, September 14th. Stockholders of record on Monday, September 7th will be paid a dividend of $0.22 per share. The ex-dividend date is Friday, September 4th. This represents a $0.88 annualized dividend and a dividend yield of 0.3%. Alphabet's dividend payout ratio is presently 4.42%.

Alphabet Profile

Alphabet Inc NASDAQ: GOOG is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as "Other Bets." Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company's history.

Alphabet's core business centers on internet search and advertising, with Google Search and the company's ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.

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