Higgins & Schmidt Wealth Strategies LLC lowered its holdings in shares of Apple Inc. (NASDAQ:AAPL - Free Report) by 17.2% in the 4th quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The fund owned 7,808 shares of the iPhone maker's stock after selling 1,621 shares during the quarter. Apple accounts for about 1.0% of Higgins & Schmidt Wealth Strategies LLC's portfolio, making the stock its 19th largest position. Higgins & Schmidt Wealth Strategies LLC's holdings in Apple were worth $2,123,000 as of its most recent SEC filing.
Several other institutional investors have also bought and sold shares of AAPL. First National Bank of Hutchinson lifted its position in Apple by 24.6% during the fourth quarter. First National Bank of Hutchinson now owns 35,319 shares of the iPhone maker's stock valued at $8,845,000 after purchasing an additional 6,982 shares during the last quarter. Eagle Capital Management LLC lifted its position in Apple by 0.5% during the fourth quarter. Eagle Capital Management LLC now owns 54,085 shares of the iPhone maker's stock valued at $13,544,000 after purchasing an additional 272 shares during the last quarter. Brighton Jones LLC raised its stake in shares of Apple by 14.8% in the fourth quarter. Brighton Jones LLC now owns 537,314 shares of the iPhone maker's stock valued at $134,554,000 after acquiring an additional 69,207 shares during the period. Revolve Wealth Partners LLC raised its stake in shares of Apple by 4.2% in the fourth quarter. Revolve Wealth Partners LLC now owns 66,857 shares of the iPhone maker's stock valued at $16,742,000 after acquiring an additional 2,695 shares during the period. Finally, Highview Capital Management LLC DE raised its stake in shares of Apple by 2.4% in the fourth quarter. Highview Capital Management LLC DE now owns 50,264 shares of the iPhone maker's stock valued at $12,587,000 after acquiring an additional 1,155 shares during the period. Institutional investors own 67.73% of the company's stock.
Trending Headlines about Apple
Here are the key news stories impacting Apple this week:
- Positive Sentiment: Apple is reportedly cutting prices in China ahead of the June 18 “618” shopping holiday, a move that could boost unit sales and help defend market share in a key region, according to Wedbush. Dear Apple Stock Fans, Mark Your Calendars for June 18
- Positive Sentiment: Apple was highlighted as a top-ranked momentum stock by Zacks, reinforcing the idea that the shares continue to attract technical and style-based buying interest. Apple (AAPL) is a Top-Ranked Momentum Stock: Should You Buy?
- Positive Sentiment: Memorial Day tech promotions featuring Apple products may support short-term demand and keep the brand top of mind with consumers during a heavy shopping period. Memorial Day tech sales are live: Save up to 50% off on some of our favorite gadgets at Amazon, Apple, Best Buy and more
- Neutral Sentiment: Several commentary pieces framed Apple as a core mega-cap stock, but they did not introduce new fundamentals that would materially change the near-term outlook. Instead of Chasing Alpha, Here Are 4 Ways to Pick the Low-Hanging Apples
- Neutral Sentiment: Other articles discussed Apple in broader tech or portfolio contexts, including comparisons with Microsoft and ETF exposure, which are more informational than stock-moving on their own. Apple vs. Microsoft: What Their Revenue Trends Reveal for Investors
- Negative Sentiment: Huawei’s new smartphone chip plans add another competitive overhang for Apple, raising concerns about iPhone demand in China and the broader premium-phone market. Huawei unveils new smartphone chips this fall as rivalry with Nvidia and Apple heats up
- Negative Sentiment: A Bloomberg report said Apple’s Watch and health strategy needs a reboot to stay competitive, suggesting wearables remain an area where rivals could gain ground. Apple’s Watch and Health Efforts Need Reboot to Rival New Wearables
- Negative Sentiment: Some opinion pieces argued Apple may eventually lose momentum versus other mega-cap winners, which could weigh on sentiment even though these were long-term speculative takes rather than immediate catalysts. 3 Reasons Apple Will Be Booted From The Magnificent 7 By The End Of 2030
Wall Street Analyst Weigh In
Several brokerages have recently weighed in on AAPL. Wells Fargo & Company reissued an "overweight" rating and issued a $310.00 target price (up from $300.00) on shares of Apple in a research note on Friday, May 1st. KeyCorp reiterated a "sector weight" rating on shares of Apple in a report on Thursday, March 12th. Needham & Company LLC restated a "hold" rating on shares of Apple in a report on Friday, May 1st. TD Cowen restated a "buy" rating and issued a $335.00 price target (up from $325.00) on shares of Apple in a report on Friday, May 1st. Finally, Citigroup reiterated a "buy" rating on shares of Apple in a research note on Tuesday, April 21st. One research analyst has rated the stock with a Strong Buy rating, twenty-two have given a Buy rating, eleven have assigned a Hold rating and one has assigned a Sell rating to the company. According to data from MarketBeat, the stock presently has an average rating of "Moderate Buy" and a consensus target price of $308.74.
Check Out Our Latest Analysis on Apple
Apple Stock Performance
NASDAQ:AAPL opened at $308.82 on Tuesday. The company has a debt-to-equity ratio of 0.70, a quick ratio of 1.02 and a current ratio of 1.07. The company has a fifty day moving average of $270.70 and a two-hundred day moving average of $268.90. The stock has a market capitalization of $4.54 trillion, a PE ratio of 37.34, a P/E/G ratio of 2.69 and a beta of 1.06. Apple Inc. has a fifty-two week low of $193.46 and a fifty-two week high of $311.40.
Apple (NASDAQ:AAPL - Get Free Report) last posted its quarterly earnings data on Thursday, April 30th. The iPhone maker reported $2.01 earnings per share for the quarter, topping analysts' consensus estimates of $1.95 by $0.06. The company had revenue of $111.18 billion during the quarter, compared to analysts' expectations of $109.46 billion. Apple had a net margin of 27.15% and a return on equity of 146.69%. The firm's revenue for the quarter was up 16.6% on a year-over-year basis. During the same period in the prior year, the business posted $1.65 earnings per share. As a group, research analysts forecast that Apple Inc. will post 8.74 earnings per share for the current fiscal year.
Apple Increases Dividend
The firm also recently announced a quarterly dividend, which was paid on Thursday, May 14th. Stockholders of record on Monday, May 11th were given a $0.27 dividend. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. This is a positive change from Apple's previous quarterly dividend of $0.26. The ex-dividend date was Monday, May 11th. Apple's dividend payout ratio (DPR) is currently 13.06%.
Insider Buying and Selling at Apple
In other news, SVP Deirdre O'brien sold 30,002 shares of the stock in a transaction dated Thursday, April 2nd. The shares were sold at an average price of $255.35, for a total value of $7,661,010.70. Following the completion of the sale, the senior vice president directly owned 136,810 shares in the company, valued at $34,934,433.50. This represents a 17.99% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Timothy D. Cook sold 64,949 shares of the stock in a transaction dated Thursday, April 2nd. The shares were sold at an average price of $254.23, for a total transaction of $16,511,984.27. Following the completion of the sale, the chief executive officer owned 3,280,418 shares of the company's stock, valued at $833,980,668.14. This trade represents a 1.94% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 97,759 shares of company stock valued at $24,964,305 over the last ninety days. 0.06% of the stock is currently owned by corporate insiders.
Apple Company Profile
(
Free Report)
Apple Inc NASDAQ: AAPL is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.
Apple's principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.
Read More

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.
Before you consider Apple, you'll want to hear this.
MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Apple wasn't on the list.
While Apple currently has a Moderate Buy rating among analysts, top-rated analysts believe these five stocks are better buys.
View The Five Stocks Here
Discover the 10 Best High-Yield Dividend Stocks for 2026 and secure reliable income in uncertain markets. Download the report now to identify top dividend payers and avoid common yield traps.
Get This Free Report