NewEdge Advisors LLC Lowers Position in Wayfair Inc. $W

Key Points

• NewEdge Advisors cut its Wayfair position by 96.3% in the first quarter, selling 15,634 shares and retaining 597 shares worth approximately $45,000. Institutional investors collectively own 89.67% of Wayfair.
• Wall Street maintains a generally positive outlook, with a consensus “Moderate Buy” rating and an average price target of $119.89. Recent targets range from $108 to $135, while Wayfair shares recently opened at $105.01.
• Wayfair exceeded quarterly expectations, reporting $0.95 in adjusted EPS versus a $0.90 estimate and revenue of $3.52 billion, up 7.5% year over year. However, insiders sold 143,925 shares worth roughly $14.8 million over the past 90 days.

NewEdge Advisors LLC trimmed its holdings in shares of Wayfair Inc. (NYSE:W - Free Report) by 96.3% during the 1st quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor owned 597 shares of the company's stock after selling 15,634 shares during the period. NewEdge Advisors LLC's holdings in Wayfair were worth $45,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

A number of other institutional investors have also added to or reduced their stakes in the business. Havemeyer Place LP purchased a new stake in shares of Wayfair in the 4th quarter worth approximately $39,000. Kestra Advisory Services LLC bought a new position in Wayfair in the fourth quarter worth approximately $44,000. Larson Financial Group LLC lifted its holdings in Wayfair by 30.0% during the third quarter. Larson Financial Group LLC now owns 520 shares of the company's stock worth $46,000 after buying an additional 120 shares during the period. Comerica Bank boosted its position in Wayfair by 56.5% during the 3rd quarter. Comerica Bank now owns 634 shares of the company's stock valued at $57,000 after acquiring an additional 229 shares in the last quarter. Finally, Brown Brothers Harriman & Co. bought a new stake in Wayfair during the 4th quarter valued at $71,000. Hedge funds and other institutional investors own 89.67% of the company's stock.

Wall Street Analysts Forecast Growth

Several research firms have recently commented on W. TD Cowen boosted their price target on Wayfair from $75.00 to $110.00 and gave the stock a "hold" rating in a research report on Wednesday, August 5th. Canaccord Genuity Group cut their target price on Wayfair from $125.00 to $115.00 and set a "buy" rating on the stock in a research note on Friday, May 1st. Benchmark initiated coverage on shares of Wayfair in a report on Tuesday, July 7th. They issued a "hold" rating for the company. Guggenheim increased their price target on shares of Wayfair from $100.00 to $135.00 and gave the company a "buy" rating in a research report on Wednesday, August 5th. Finally, JPMorgan Chase & Co. raised their price target on shares of Wayfair from $105.00 to $108.00 and gave the company an "overweight" rating in a report on Tuesday, July 28th. Three research analysts have rated the stock with a Strong Buy rating, eighteen have assigned a Buy rating, ten have issued a Hold rating and one has given a Sell rating to the company's stock. According to data from MarketBeat, Wayfair currently has a consensus rating of "Moderate Buy" and a consensus price target of $119.89.

Wayfair Price Performance

Wayfair stock opened at $105.01 on Friday. The stock has a market capitalization of $13.86 billion, a price-to-earnings ratio of -42.69, a PEG ratio of 4.18 and a beta of 2.99. Wayfair Inc. has a 1-year low of $55.60 and a 1-year high of $119.98. The business has a fifty day moving average price of $95.21 and a 200-day moving average price of $81.67.

Wayfair (NYSE:W - Get Free Report) last announced its earnings results on Tuesday, August 4th. The company reported $0.95 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.90 by $0.05. Wayfair had a negative return on equity of 3.40% and a negative net margin of 2.49%.The company had revenue of $3.52 billion for the quarter, compared to analyst estimates of $3.47 billion. During the same period in the prior year, the company posted $0.87 EPS. The firm's quarterly revenue was up 7.5% compared to the same quarter last year. On average, equities research analysts anticipate that Wayfair Inc. will post 0.83 earnings per share for the current fiscal year.

Insider Transactions at Wayfair

In other Wayfair news, CEO Niraj Shah sold 69,000 shares of the business's stock in a transaction that occurred on Wednesday, August 12th. The shares were sold at an average price of $103.36, for a total transaction of $7,131,840.00. Following the sale, the chief executive officer owned 360,137 shares of the company's stock, valued at approximately $37,223,760.32. The trade was a 16.08% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, Director Steven Conine sold 69,000 shares of the company's stock in a transaction that occurred on Wednesday, August 12th. The shares were sold at an average price of $103.36, for a total transaction of $7,131,840.00. Following the transaction, the director owned 360,073 shares in the company, valued at $37,217,145.28. The trade was a 16.08% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last 90 days, insiders have sold 143,925 shares of company stock worth $14,834,198. Insiders own 18.44% of the company's stock.

Key Wayfair News

Here are the key news stories impacting Wayfair this week:

• Positive Sentiment: Zacks upgrade and earnings outlook: Zacks Research upgraded Wayfair from “hold” to “strong buy” and highlighted the stock as its “Bull of the Day.” The firm raised its EPS forecast for fiscal 2026 to $0.72 from $0.33, fiscal 2027 to $1.59 from $0.97, and fiscal 2028 to $2.78 from $2.23. It also increased several quarterly estimates, suggesting improving profitability expectations. Wayfair highlighted as Zacks Bull and Louisiana-Pacific Bear of the Day
• Positive Sentiment: Omnichannel expansion: Wayfair plans to open its 10th store in Altamonte Springs, Florida, in 2028. The 85,000-square-foot location supports management’s strategy of combining its online platform with physical stores and could broaden customer reach and brand visibility. Wayfair Marks Major Milestone with Plans for 10th Store
• Neutral Sentiment: Possible Massachusetts store: Wayfair is reportedly “looking for real estate” for a store in Massachusetts. The potential location indicates further retail ambitions, although no definitive opening announcement or financial impact was provided. Wayfair looking for real estate for Massachusetts store
• Neutral Sentiment: Labor Day promotions: Extensive discounts of up to roughly 64%–72% across furniture, bedding and home décor are increasing Wayfair’s consumer visibility ahead of Labor Day and could support order volume. However, the promotions’ effect on revenue and margins is not yet known. Wayfair Labor Day living room discounts
• Negative Sentiment: Conflicting estimate revision: Zacks lowered its Q2 2028 EPS forecast to $0.65 from $0.71, a modest counterpoint to the otherwise positive revisions. Zacks nevertheless maintains a “hold” rating in its detailed estimate reports, underscoring that valuation and execution risks remain.

About Wayfair

Wayfair Inc NYSE: W is an e-commerce company focused on home furnishings and décor. Through its platform, Wayfair offers a broad assortment of furniture, lighting, home textiles, kitchenware and decorative accessories. The company's portfolio includes flagship sites such as Wayfair.com, as well as specialty retail brands like Joss & Main, AllModern, Birch Lane and Perigold, each catering to distinct design styles and price points.

Founded in 2002 by Niraj Shah and Steve Conine under the name CSN Stores, the business rebranded as Wayfair in 2011 and went public in 2014.

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