Occidental Asset Management LLC Invests $13.13 Million in Amazon.com, Inc. $AMZN

Key Points

• Occidental Asset Management acquired a new $13.13 million Amazon position, purchasing 55,103 shares during the second quarter. Amazon now represents approximately 1.3% of the firm’s portfolio, while institutional investors collectively own 72.2% of the stock.
• AWS and artificial intelligence remain Amazon’s main growth catalysts. Analysts highlighted accelerating AWS growth, expanding enterprise adoption of Amazon’s AI products, and a potential Qualcomm partnership worth up to $60 billion in AI data-center chips, though these initiatives require significant capital spending.
• Analyst sentiment remains strongly positive, but risks persist. Amazon has a consensus “Moderate Buy” rating with a $323.26 target price, while elevated AI investment, possible changes to data-center tax incentives, and Prime Air regulatory concerns remain key challenges.

Occidental Asset Management LLC acquired a new position in Amazon.com, Inc. (NASDAQ:AMZN) during the 2nd quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm acquired 55,103 shares of the e-commerce giant's stock, valued at approximately $13,133,000. Amazon.com comprises approximately 1.3% of Occidental Asset Management LLC's portfolio, making the stock its 12th largest position.

A number of other institutional investors and hedge funds have also bought and sold shares of AMZN. Trust Asset Management LLC raised its position in shares of Amazon.com by 3.3% during the second quarter. Trust Asset Management LLC now owns 107,563 shares of the e-commerce giant's stock valued at $26,000 after buying an additional 3,414 shares during the last quarter. Longfellow Investment Management Co. LLC acquired a new position in Amazon.com in the 2nd quarter valued at approximately $33,000. MilWealth Group LLC lifted its position in shares of Amazon.com by 79.0% in the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant's stock worth $41,000 after acquiring an additional 79 shares during the period. Lifetime Wealth Management P.C. bought a new stake in shares of Amazon.com in the 4th quarter worth approximately $45,000. Finally, Elkhorn Partners Limited Partnership grew its holdings in shares of Amazon.com by 900.0% during the 4th quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant's stock worth $46,000 after purchasing an additional 180 shares in the last quarter. Institutional investors own 72.20% of the company's stock.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS remains the primary bullish catalyst. Analysts and market commentators described AWS as the “heartbeat” of the AI trade, citing its fastest growth in 18 quarters and Amazon’s ability to combine cloud AI services with its large e-commerce ecosystem. AWS Cloud Heartbeat of AI Trade
• Positive Sentiment: A major Qualcomm partnership strengthens Amazon’s AI infrastructure position. Amazon could purchase as much as $60 billion of Qualcomm AI data-center chips and related products under a long-term agreement. The deal supports AWS capacity expansion and signals confidence in sustained AI demand, although it also implies substantial future capital spending. Qualcomm AI Ambitions Get a Boost From Amazon Partnership
• Positive Sentiment: Amazon’s AI products are gaining enterprise validation. Rivian used Amazon Bedrock to automate finance work and eliminate more than 15 days of manual effort per close cycle, offering a concrete example of potential Bedrock demand. Amazon also expanded its Quick AI assistant to mobile devices. Rivian’s AI Agents Cut 15 Days From Every Close
• Positive Sentiment: Prime Air is moving closer to broader UK drone deliveries. Amazon completed more than 500 flights during a UK trial and is seeking approval to expand service in Darlington. Successful deployment could improve delivery economics and support longer-term logistics automation. Amazon delivery drones set for UK expansion
• Neutral Sentiment: Amazon Pay India is considering travel insurance and other financial products, expanding its potential addressable market but providing limited near-term earnings impact. Amazon Pay plans to expand insurance offerings
• Negative Sentiment: Risks remain around costs, leverage, and operations. Amazon’s AI buildout requires heavy capital spending and new debt, while potential changes to Ohio data-center tax incentives could reduce project economics. Separately, a fatal accident involving an aircraft operating for Prime Air has increased regulatory and reputational risk. Amazon’s Aviation Network Faces a Sobering Test

Insider Buying and Selling at Amazon.com

In related news, SVP David Zapolsky sold 9,258 shares of Amazon.com stock in a transaction dated Monday, August 24th. The shares were sold at an average price of $259.77, for a total transaction of $2,404,950.66. Following the completion of the transaction, the senior vice president directly owned 41,190 shares of the company's stock, valued at $10,699,926.30. This trade represents a 18.35% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew Jassy sold 20,000 shares of the business's stock in a transaction dated Friday, August 21st. The shares were sold at an average price of $259.01, for a total transaction of $5,180,200.00. Following the completion of the transaction, the chief executive officer owned 2,235,766 shares in the company, valued at approximately $579,085,751.66. This trade represents a 0.89% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold a total of 71,589 shares of company stock worth $18,568,785 over the last ninety days. Company insiders own 8.90% of the company's stock.

Analyst Ratings Changes

A number of analysts have recently issued reports on the company. Benchmark boosted their price objective on Amazon.com from $370.00 to $400.00 and gave the company a "buy" rating in a research report on Friday, July 31st. HSBC reiterated a "buy" rating and set a $310.00 price target on shares of Amazon.com in a research note on Friday, July 31st. Bank of America increased their price objective on shares of Amazon.com from $310.00 to $320.00 and gave the company a "buy" rating in a research note on Friday, July 31st. JPMorgan Chase & Co. raised their price objective on shares of Amazon.com from $330.00 to $365.00 and gave the stock an "overweight" rating in a report on Friday, July 31st. Finally, Arete Research raised their price objective on shares of Amazon.com from $301.00 to $310.00 and gave the stock a "buy" rating in a report on Monday, May 18th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-six have given a Buy rating and two have issued a Hold rating to the stock. According to data from MarketBeat.com, Amazon.com currently has a consensus rating of "Moderate Buy" and a consensus target price of $323.26.

Amazon.com Stock Performance

Shares of NASDAQ:AMZN opened at $256.78 on Friday. The business's fifty day moving average price is $255.56 and its two-hundred day moving average price is $244.13. Amazon.com, Inc. has a fifty-two week low of $196.00 and a fifty-two week high of $287.20. The stock has a market capitalization of $2.77 trillion, a price-to-earnings ratio of 20.66, a price-to-earnings-growth ratio of 1.94 and a beta of 1.44. The company has a debt-to-equity ratio of 0.23, a current ratio of 1.03 and a quick ratio of 0.87.

Amazon.com (NASDAQ:AMZN - Get Free Report) last issued its quarterly earnings data on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $1.82 by $3.93. Amazon.com had a return on equity of 18.00% and a net margin of 17.44%.The company had revenue of $200.61 billion during the quarter, compared to analysts' expectations of $197.03 billion. During the same period last year, the business earned $1.68 earnings per share. The business's revenue was up 19.6% on a year-over-year basis. As a group, analysts predict that Amazon.com, Inc. will post 8.05 EPS for the current fiscal year.

About Amazon.com

Amazon.com, Inc is a global technology and e-commerce company that operates online marketplaces and provides a broad range of consumer products and services. Its retail business sells merchandise directly to customers and enables third-party sellers to offer products through Amazon's websites and applications. The company also operates physical stores and provides services such as digital content, subscriptions, and consumer devices, including Kindle and Echo products.

Amazon Web Services (AWS) provides cloud computing, storage, database, analytics, artificial intelligence, machine learning, and other technology services to businesses, governments, and organizations.

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