Proficio Capital Partners LLC raised its position in Alphabet Inc. (NASDAQ:GOOG - Free Report) by 49.6% during the 2nd quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The fund owned 77,679 shares of the information services provider's stock after buying an additional 25,770 shares during the period. Alphabet comprises about 1.0% of Proficio Capital Partners LLC's portfolio, making the stock its 23rd largest holding. Proficio Capital Partners LLC's holdings in Alphabet were worth $27,446,000 at the end of the most recent reporting period.
Several other large investors also recently bought and sold shares of GOOG. Denali Advisors LLC increased its stake in Alphabet by 14.8% during the second quarter. Denali Advisors LLC now owns 105,988 shares of the information services provider's stock worth $37,449,000 after acquiring an additional 13,700 shares during the last quarter. Gerber Kawasaki Wealth & Investment Management raised its position in Alphabet by 1.0% in the fourth quarter. Gerber Kawasaki Wealth & Investment Management now owns 275,943 shares of the information services provider's stock valued at $86,596,000 after purchasing an additional 2,850 shares during the period. Heck Capital Advisors LLC boosted its position in shares of Alphabet by 298.2% during the second quarter. Heck Capital Advisors LLC now owns 22,229 shares of the information services provider's stock worth $7,854,000 after buying an additional 16,647 shares during the period. Violich Capital Management Inc. boosted its stake in shares of Alphabet by 1.0% in the fourth quarter. Violich Capital Management Inc. now owns 340,776 shares of the information services provider's stock valued at $106,936,000 after purchasing an additional 3,378 shares during the period. Finally, Montchanin Asset Management LLC purchased a new stake in Alphabet during the 1st quarter worth approximately $7,075,000. 27.26% of the stock is currently owned by hedge funds and other institutional investors.
Insider Activity at Alphabet
In other Alphabet news, major shareholder 2019 Gp L.L.C. Gv sold 196,931 shares of the company's stock in a transaction dated Monday, July 27th. The stock was sold at an average price of $19.46, for a total transaction of $3,832,277.26. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this link. Also, insider Kent Walker sold 8,998 shares of the stock in a transaction on Monday, June 29th. The shares were sold at an average price of $349.29, for a total value of $3,142,911.42. Following the completion of the sale, the insider owned 75,290 shares of the company's stock, valued at approximately $26,298,044.10. This represents a 10.68% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last three months, insiders sold 451,925 shares of company stock worth $12,371,544. 12.99% of the stock is currently owned by company insiders.
Alphabet Stock Down 1.1%
Shares of Alphabet stock opened at $335.31 on Friday. Alphabet Inc. has a one year low of $232.38 and a one year high of $404.47. The firm has a fifty day moving average of $346.96 and a two-hundred day moving average of $340.71. The company has a market cap of $4.10 trillion, a P/E ratio of 16.84, a PEG ratio of 0.98 and a beta of 1.21. The company has a debt-to-equity ratio of 0.16, a quick ratio of 2.64 and a current ratio of 2.72.
Alphabet (NASDAQ:GOOG - Get Free Report) last posted its quarterly earnings results on Thursday, July 23rd. The information services provider reported $9.11 earnings per share for the quarter, topping analysts' consensus estimates of $2.87 by $6.24. Alphabet had a net margin of 54.77% and a return on equity of 51.32%. The business had revenue of $119.80 billion for the quarter, compared to analysts' expectations of $116.53 billion. During the same period in the prior year, the company posted $2.31 EPS. The business's revenue for the quarter was up 24.2% on a year-over-year basis. On average, analysts forecast that Alphabet Inc. will post 20.5 earnings per share for the current year.
Alphabet Announces Dividend
The firm also recently declared a quarterly dividend, which will be paid on Monday, September 14th. Shareholders of record on Monday, September 7th will be issued a $0.22 dividend. The ex-dividend date is Friday, September 4th. This represents a $0.88 annualized dividend and a yield of 0.3%. Alphabet's payout ratio is 4.42%.
Alphabet News Roundup
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Alphabet’s AI expansion remains the main bullish catalyst. WeatherNext 3 is being integrated into Search, Maps and Gemini, while new voice-driven Gemini features are rolling out in Gmail, Docs and Keep, creating potential for broader user engagement and monetization. Alphabet Just Gave Search, Maps and Gemini a New AI Advantage
- Positive Sentiment: Analyst optimism is building around Google Cloud, AI services, hardware and long-term earnings growth. Wolfe Research named Alphabet a top pick for 2027, while other coverage highlights strong recent Cloud growth and a median price target well above current trading levels. Alphabet Stock Opinions on Strong Cloud Growth Prospects
- Positive Sentiment: A federal judge declined to force a breakup of Google’s ad-technology business, reducing the most severe regulatory risk, although operational restrictions remain. The decision also supports Alphabet’s ability to retain its existing ad-tech infrastructure. Google Spared From Ad-Business Breakup
- Neutral Sentiment: Alphabet’s clean-energy partnerships, including Google-backed battery storage and geothermal projects, strengthen power availability for data centers but are unlikely to materially affect near-term earnings. Google’s New Energy Project Gives Eos Energy a Key Technology Validation
- Negative Sentiment: Investors remain concerned that Alphabet’s roughly $44.9 billion quarterly capital expenditure pushed free cash flow negative for the first time since its IPO. The spending may support future AI and Cloud returns, but it increases execution risk and weighs on near-term valuation. 3 Stocks Built for Higher Rates
- Negative Sentiment: Stronger-than-expected employment data lifted Treasury yields and reduced expectations for near-term rate cuts, pressuring large technology stocks. Alphabet also faces investor concern over delayed Gemini releases, ongoing ad-tech remedies, and shareholder securities-fraud investigations. Securities Fraud Investigation Into Alphabet
Analysts Set New Price Targets
GOOG has been the subject of several recent research reports. Rosenblatt Securities initiated coverage on shares of Alphabet in a research report on Thursday, August 20th. They issued a "buy" rating for the company. Wells Fargo & Company reduced their price objective on shares of Alphabet from $418.00 to $411.00 and set an "overweight" rating on the stock in a report on Thursday, July 23rd. Morgan Stanley decreased their price objective on shares of Alphabet from $415.00 to $400.00 and set an "overweight" rating for the company in a research report on Thursday, July 23rd. UBS Group reissued a "neutral" rating and issued a $379.00 target price (down from $400.00) on shares of Alphabet in a report on Thursday, July 23rd. Finally, Canaccord Genuity Group set a $450.00 price target on Alphabet in a report on Thursday, July 23rd. Six analysts have rated the stock with a Strong Buy rating, thirty have assigned a Buy rating and four have issued a Hold rating to the company's stock. Based on data from MarketBeat, Alphabet has a consensus rating of "Buy" and an average price target of $415.55.
Check Out Our Latest Analysis on Alphabet
Alphabet Company Profile
(
Free Report)
Alphabet Inc NASDAQ: GOOG is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as "Other Bets." Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company's history.
Alphabet's core business centers on internet search and advertising, with Google Search and the company's ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.
Further Reading
Want to see what other hedge funds are holding GOOG? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Alphabet Inc. (NASDAQ:GOOG - Free Report).

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