Strathmore Capital Advisors Inc. Takes Position in Apple Inc. $AAPL

Key Points

• Strathmore Capital Advisors initiated a position in Apple during the second quarter, buying 13,475 shares valued at approximately $4.4 million. Apple now represents 1.2% of the firm’s portfolio and is its fourth-largest holding.
• Apple’s latest quarterly results exceeded expectations, with earnings of $2.02 per share and revenue of $109.42 billion, up 16.4% year over year. The company also paid a quarterly dividend of $0.27 per share.
• Analysts remain broadly positive, with Apple receiving a “Moderate Buy” consensus rating and an average price target of $340.14, though one senior vice president recently sold shares and the stock trades at a relatively high P/E ratio of 38.55.

Strathmore Capital Advisors Inc. bought a new position in shares of Apple Inc. (NASDAQ:AAPL - Free Report) during the 2nd quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor bought 13,475 shares of the iPhone maker's stock, valued at approximately $4,416,000. Apple comprises 1.2% of Strathmore Capital Advisors Inc.'s holdings, making the stock its 4th biggest position.

A number of other institutional investors and hedge funds have also modified their holdings of AAPL. Sterling Wealth Management Inc. lifted its holdings in shares of Apple by 0.3% during the second quarter. Sterling Wealth Management Inc. now owns 11,579 shares of the iPhone maker's stock worth $3,351,000 after buying an additional 30 shares during the last quarter. Evansbrook LLC raised its stake in shares of Apple by 0.4% in the first quarter. Evansbrook LLC now owns 8,095 shares of the iPhone maker's stock valued at $2,054,000 after purchasing an additional 34 shares in the last quarter. JMG Financial Group Ltd. lifted its holdings in shares of Apple by 0.7% during the 1st quarter. JMG Financial Group Ltd. now owns 5,102 shares of the iPhone maker's stock worth $1,295,000 after acquiring an additional 35 shares during the period. Advocate Investing Services LLC increased its stake in Apple by 0.5% in the second quarter. Advocate Investing Services LLC now owns 7,847 shares of the iPhone maker's stock valued at $2,271,000 after acquiring an additional 39 shares during the period. Finally, Interactive Financial Advisors Inc. raised its position in Apple by 4.0% in the fourth quarter. Interactive Financial Advisors Inc. now owns 1,051 shares of the iPhone maker's stock worth $286,000 after purchasing an additional 40 shares in the last quarter. 67.73% of the stock is currently owned by institutional investors and hedge funds.

Apple Stock Down 0.3%

Shares of NASDAQ:AAPL opened at $336.13 on Friday. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. The firm has a market cap of $4.91 trillion, a P/E ratio of 38.55, a P/E/G ratio of 2.92 and a beta of 1.08. Apple Inc. has a 12 month low of $240.21 and a 12 month high of $344.57. The company's 50-day moving average price is $320.24 and its two-hundred day moving average price is $294.69.

Apple (NASDAQ:AAPL - Get Free Report) last announced its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share for the quarter, topping analysts' consensus estimates of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The company had revenue of $109.42 billion during the quarter, compared to the consensus estimate of $109.04 billion. During the same period in the previous year, the firm posted $1.57 earnings per share. The company's revenue was up 16.4% on a year-over-year basis. As a group, research analysts forecast that Apple Inc. will post 8.74 EPS for the current fiscal year.

Apple Announces Dividend

The company also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were issued a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 annualized dividend and a yield of 0.3%. Apple's dividend payout ratio is currently 12.39%.

Insider Buying and Selling

In other news, SVP Jennifer Newstead sold 1,439 shares of Apple stock in a transaction on Tuesday, September 1st. The stock was sold at an average price of $317.01, for a total value of $456,177.39. Following the completion of the sale, the senior vice president directly owned 35,790 shares of the company's stock, valued at approximately $11,345,787.90. This trade represents a 3.87% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. In the last 90 days, insiders sold 8,632 shares of company stock valued at $2,719,955. 0.06% of the stock is currently owned by company insiders.

Analyst Ratings Changes

A number of equities research analysts have weighed in on the company. TD Cowen reaffirmed a "buy" rating and set a $400.00 price objective on shares of Apple in a report on Thursday, September 10th. Evercore set a $380.00 target price on shares of Apple and gave the company an "outperform" rating in a research note on Friday. Citigroup reaffirmed a "buy" rating on shares of Apple in a report on Thursday, September 10th. Moffett Nathanson reiterated a "neutral" rating and set a $304.00 target price (up from $270.00) on shares of Apple in a research report on Tuesday, September 8th. Finally, Piper Sandler began coverage on shares of Apple in a report on Monday, August 17th. They set an "overweight" rating for the company. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have given a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat.com, the company currently has an average rating of "Moderate Buy" and a consensus target price of $340.14.

Key Headlines Impacting Apple

Here are the key news stories impacting Apple this week:

• Positive Sentiment: Evercore ISI raised its Apple price target to $380 from $365 and maintained an outperform view. A survey of roughly 4,000 consumers indicated a potentially stronger-than-expected iPhone upgrade cycle and a higher average selling price. iPhone 18 Pro Hits Stores Today
• Positive Sentiment: iPhone 18 Pro sales are supported by carrier trade-in promotions. Bank of America said incentives can offset the $100 price increase, reducing the risk that higher prices will weaken demand. Apple’s iPhone 18 Lineup Keeps Bank of America Bullish
• Positive Sentiment: Apple’s ecosystem is gaining additional reach. General Motors plans to restore Apple CarPlay after consumer backlash, while Apple is reportedly preparing an Apple Pay launch in India with Axis Bank. These developments could support services engagement and ecosystem adoption. GM Is Re-downloading Apple CarPlay
• Neutral Sentiment: Initial iPhone 18 Pro demand indicators are mixed. Quick-commerce shortages in India suggest strong localized demand, but UBS cited muted wait times in several major markets. Investors are also assessing whether customers may delay purchases for Apple’s roughly $1,999 foldable iPhone Duo. Apple iPhone 18 Seeing Muted Initial Wait Times
• Negative Sentiment: Risks include premium pricing, valuation and regulatory pressure. Analysts warn that expensive devices could limit adoption in price-sensitive markets such as India. More than 1,600 Italian Apple store employees also struck on launch day, while Apple continues to challenge a potential UK encryption backdoor order and faces European legal scrutiny. Italian Apple Store Employees Strike

About Apple

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple's services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company's ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

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