Truist Financial Corporation (NYSE: TFC) is a leading financial services holding company formed in December 2019 through the merger of BB&T Corporation and SunTrust Banks. Headquartered in Charlotte, North Carolina, Truist provides a broad range of banking, investment, insurance and mortgage products and services to individual consumers, businesses, and institutions. Its primary business lines encompass consumer banking, commercial banking, corporate and investment banking, wealth management, insurance and retirement services, and mortgage lending.
In its consumer and commercial banking segment, Truist offers checking and savings accounts, credit cards, auto and personal loans, home equity loans, and small-business financing. The corporate and investment banking unit delivers capital markets advisory, debt and equity underwriting, treasury and payment solutions, and mergers and acquisitions advisory to middle-market and large corporate clients. The company’s wealth management arm provides financial planning, asset management, trust services and brokerage solutions, while its insurance division offers property and casualty coverage, life and disability insurance, and employee benefits products. Residential mortgage lending and servicing complete Truist’s suite of retail banking offerings.
Truist emerged from the two legacy banks’ combined histories—BB&T, founded in 1872 in North Carolina, and SunTrust, tracing its roots back to a trust company established in Atlanta in 1891. The merger aimed to leverage technological innovation, an expanded branch network and enhanced product capabilities to improve customer experience and operational efficiency. Since its formation, Truist has invested in digital platforms, mobile banking applications and data analytics to streamline services and support growth initiatives across its businesses.
With a footprint spanning the Southeastern and Mid-Atlantic regions, Florida and select urban markets nationwide, Truist serves millions of clients through more than 2,000 branch locations, ATMs and digital channels. Leadership is headed by President and Chief Executive Officer William H. Rogers Jr., alongside Chairman emeritus Kelly S. King, who guide the company’s strategic vision. Truist’s executive management team continues to emphasize community engagement, sustainable finance and customer-centric innovation as pillars of its long-term growth strategy.
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