Fluent (NASDAQ:FLNT) Trading Up 5.3% - Still a Buy?

Key Points

• Shares of Fluent, Inc. (NASDAQ:FLNT) increased by 5.3% on Monday, trading last at $2.38, despite an 85% drop in trading volume compared to the average.
• Equities research analysts have mostly rated Fluent with a "Hold" rating, with a consensus price target decreased to $3.00.
• CEO Donald Huntley Patrick sold 28,172 shares at an average price of $1.81, reducing his ownership stake by 8.56%.

Shares of Fluent, Inc. (NASDAQ:FLNT - Get Free Report) were up 5.3% on Monday . The company traded as high as $2.44 and last traded at $2.38. Approximately 302,079 shares changed hands during trading, a decline of 85% from the average daily volume of 2,038,838 shares. The stock had previously closed at $2.26.

Analyst Ratings Changes

A number of equities research analysts recently weighed in on FLNT shares. Wall Street Zen started coverage on Fluent in a report on Sunday, May 18th. They set a "hold" rating for the company. Canaccord Genuity Group dropped their price target on Fluent from $3.50 to $3.00 and set a "hold" rating for the company in a report on Friday, May 16th. One research analyst has rated the stock with a Hold rating, According to MarketBeat.com, the company presently has an average rating of "Hold" and a consensus target price of $3.00.

Fluent Price Performance

The company has a 50 day moving average price of $2.19 and a 200 day moving average price of $2.22. The company has a market capitalization of $57.76 million, a price-to-earnings ratio of -1.75 and a beta of 1.32. The company has a current ratio of 0.95, a quick ratio of 0.95 and a debt-to-equity ratio of 0.17.

Insider Activity at Fluent

In other news, CEO Donald Huntley Patrick sold 28,172 shares of Fluent stock in a transaction on Tuesday, June 10th. The stock was sold at an average price of $1.81, for a total value of $50,991.32. Following the completion of the sale, the chief executive officer directly owned 300,891 shares of the company's stock, valued at approximately $544,612.71. This trade represents a 8.56% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Company insiders own 23.32% of the company's stock.

Institutional Inflows and Outflows

An institutional investor recently raised its position in Fluent stock. Geode Capital Management LLC lifted its stake in Fluent, Inc. (NASDAQ:FLNT - Free Report) by 26.2% during the 4th quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The fund owned 92,527 shares of the company's stock after purchasing an additional 19,238 shares during the period. Geode Capital Management LLC owned 0.55% of Fluent worth $233,000 at the end of the most recent quarter. Hedge funds and other institutional investors own 23.33% of the company's stock.

Fluent Company Profile

Fluent, Inc provides data-driven digital marketing services in the United States and internationally. The company operates through Fluent and All Other segments. It offers customer acquisition services by operating digital marketing campaigns, through which the company connects its advertiser clients with consumers.

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