Fluent (FLNT) Competitors

$2.81 -0.15 (-5.07%)

Closing price 04:00 PM Eastern

Extended Trading

$2.73 -0.08 (-2.99%)

As of 05:48 PM Eastern

FLNT vs. RMNI, SY, SHAP, ZH, and CNDT

Should you buy Fluent stock or one of its competitors? MarketBeat compares Fluent with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Fluent include Rimini Street (RMNI), So-Young International (SY), Spree Acquisition Corp. 1 (SHAP), Zhihu (ZH), and Conduent (CNDT). These companies are all part of the "business services" industry.

How does Fluent compare to Rimini Street?

Fluent (NASDAQ:FLNT) and Rimini Street (NASDAQ:RMNI) are both small-cap business services companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, earnings, media sentiment, analyst recommendations, valuation, profitability, dividends and risk.

Fluent has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market. Comparatively, Rimini Street has a beta of 1.27, suggesting that its share price is 27% more volatile than the broader market.

Rimini Street has higher revenue and earnings than Fluent. Fluent is trading at a lower price-to-earnings ratio than Rimini Street, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Fluent	$208.76M	0.40	-$27.17M	-$0.87	N/A
Rimini Street	$421.54M	0.76	$37.10M	$0.37	9.35

Rimini Street has a net margin of 8.30% compared to Fluent's net margin of -12.22%. Rimini Street's return on equity of -24.30% beat Fluent's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Fluent	-12.22%	-121.70%	-29.92%
Rimini Street	8.30%	-24.30%	1.64%

Fluent currently has a consensus target price of $4.25, indicating a potential upside of 51.25%. Rimini Street has a consensus target price of $5.50, indicating a potential upside of 58.96%. Given Rimini Street's higher probable upside, analysts plainly believe Rimini Street is more favorable than Fluent.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Fluent	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50
Rimini Street	1 Sell rating(s)	2 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.20

In the previous week, Rimini Street had 7 more articles in the media than Fluent. MarketBeat recorded 16 mentions for Rimini Street and 9 mentions for Fluent. Rimini Street's average media sentiment score of 0.39 beat Fluent's score of 0.27 indicating that Rimini Street is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Fluent	1 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Neutral
Rimini Street	6 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

23.3% of Fluent shares are held by institutional investors. Comparatively, 73.8% of Rimini Street shares are held by institutional investors. 38.4% of Fluent shares are held by company insiders. Comparatively, 41.2% of Rimini Street shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

Rimini Street beats Fluent on 15 of the 16 factors compared between the two stocks.

How does Fluent compare to So-Young International?

Fluent (NASDAQ:FLNT) and So-Young International (NASDAQ:SY) are both small-cap business services companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, earnings, media sentiment, analyst recommendations, valuation, profitability, dividends and risk.

Fluent currently has a consensus target price of $4.25, indicating a potential upside of 51.25%. So-Young International has a consensus target price of $5.50, indicating a potential upside of 92.98%. Given So-Young International's higher probable upside, analysts plainly believe So-Young International is more favorable than Fluent.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Fluent	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50
So-Young International	1 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

23.3% of Fluent shares are held by institutional investors. Comparatively, 35.3% of So-Young International shares are held by institutional investors. 38.4% of Fluent shares are held by company insiders. Comparatively, 16.7% of So-Young International shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Fluent has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market. Comparatively, So-Young International has a beta of 2.1, suggesting that its share price is 110% more volatile than the broader market.

Fluent has higher earnings, but lower revenue than So-Young International. So-Young International is trading at a lower price-to-earnings ratio than Fluent, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Fluent	$208.76M	0.40	-$27.17M	-$0.87	N/A
So-Young International	$217.84M	1.33	-$34.65M	-$0.33	N/A

Fluent has a net margin of -12.22% compared to So-Young International's net margin of -15.97%. So-Young International's return on equity of -12.54% beat Fluent's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Fluent	-12.22%	-121.70%	-29.92%
So-Young International	-15.97%	-12.54%	-8.55%

In the previous week, Fluent had 7 more articles in the media than So-Young International. MarketBeat recorded 9 mentions for Fluent and 2 mentions for So-Young International. So-Young International's average media sentiment score of 0.94 beat Fluent's score of 0.27 indicating that So-Young International is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Fluent	1 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Neutral
So-Young International	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

So-Young International beats Fluent on 9 of the 15 factors compared between the two stocks.

How does Fluent compare to Spree Acquisition Corp. 1?

Spree Acquisition Corp. 1 (NYSE:SHAP) and Fluent (NASDAQ:FLNT) are both small-cap business services companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, valuation, earnings, media sentiment, analyst recommendations, profitability, risk and dividends.

Fluent has a consensus target price of $4.25, indicating a potential upside of 51.25%. Given Fluent's stronger consensus rating and higher possible upside, analysts plainly believe Fluent is more favorable than Spree Acquisition Corp. 1.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Spree Acquisition Corp. 1	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Fluent	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50

9.9% of Spree Acquisition Corp. 1 shares are owned by institutional investors. Comparatively, 23.3% of Fluent shares are owned by institutional investors. 58.4% of Spree Acquisition Corp. 1 shares are owned by insiders. Comparatively, 38.4% of Fluent shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Spree Acquisition Corp. 1 has a beta of -0.02, meaning that its stock price is 102% less volatile than the broader market. Comparatively, Fluent has a beta of 1.03, meaning that its stock price is 3% more volatile than the broader market.

Spree Acquisition Corp. 1 has higher earnings, but lower revenue than Fluent. Spree Acquisition Corp. 1 is trading at a lower price-to-earnings ratio than Fluent, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Spree Acquisition Corp. 1	N/A	N/A	$4.35M	-$0.01	N/A
Fluent	$208.76M	0.40	-$27.17M	-$0.87	N/A

Spree Acquisition Corp. 1 has a net margin of 0.00% compared to Fluent's net margin of -12.22%. Spree Acquisition Corp. 1's return on equity of -22.17% beat Fluent's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Spree Acquisition Corp. 1	N/A	-22.17%	6.72%
Fluent	-12.22%	-121.70%	-29.92%

In the previous week, Fluent had 9 more articles in the media than Spree Acquisition Corp. 1. MarketBeat recorded 9 mentions for Fluent and 0 mentions for Spree Acquisition Corp. 1. Fluent's average media sentiment score of 0.27 beat Spree Acquisition Corp. 1's score of 0.00 indicating that Fluent is being referred to more favorably in the news media.

Company	Overall Sentiment
Spree Acquisition Corp. 1	Neutral
Fluent	Neutral

Summary

Fluent beats Spree Acquisition Corp. 1 on 9 of the 15 factors compared between the two stocks.

How does Fluent compare to Zhihu?

Zhihu (NYSE:ZH) and Fluent (NASDAQ:FLNT) are both small-cap business services companies, but which is the superior business? We will compare the two businesses based on the strength of their profitability, analyst recommendations, media sentiment, dividends, risk, earnings, valuation and institutional ownership.

Fluent has lower revenue, but higher earnings than Zhihu. Zhihu is trading at a lower price-to-earnings ratio than Fluent, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Zhihu	$2.75B	0.10	-$27.58M	-$0.36	N/A
Fluent	$208.76M	0.40	-$27.17M	-$0.87	N/A

28.9% of Zhihu shares are held by institutional investors. Comparatively, 23.3% of Fluent shares are held by institutional investors. 13.6% of Zhihu shares are held by insiders. Comparatively, 38.4% of Fluent shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Zhihu has a beta of 0.35, suggesting that its stock price is 65% less volatile than the broader market. Comparatively, Fluent has a beta of 1.03, suggesting that its stock price is 3% more volatile than the broader market.

Zhihu has a net margin of -7.18% compared to Fluent's net margin of -12.22%. Zhihu's return on equity of -4.82% beat Fluent's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Zhihu	-7.18%	-4.82%	-3.57%
Fluent	-12.22%	-121.70%	-29.92%

In the previous week, Fluent had 7 more articles in the media than Zhihu. MarketBeat recorded 9 mentions for Fluent and 2 mentions for Zhihu. Fluent's average media sentiment score of 0.27 beat Zhihu's score of 0.00 indicating that Fluent is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Zhihu	0 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Fluent	1 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Neutral

Fluent has a consensus target price of $4.25, suggesting a potential upside of 51.25%. Given Fluent's stronger consensus rating and higher possible upside, analysts plainly believe Fluent is more favorable than Zhihu.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Zhihu	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Fluent	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50

Summary

Fluent beats Zhihu on 10 of the 16 factors compared between the two stocks.

How does Fluent compare to Conduent?

Conduent (NASDAQ:CNDT) and Fluent (NASDAQ:FLNT) are both small-cap business services companies, but which is the superior business? We will compare the two businesses based on the strength of their profitability, analyst recommendations, media sentiment, dividends, risk, earnings, valuation and institutional ownership.

Fluent has lower revenue, but higher earnings than Conduent. Fluent is trading at a lower price-to-earnings ratio than Conduent, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Conduent	$3.04B	0.07	-$170M	-$1.02	N/A
Fluent	$208.76M	0.40	-$27.17M	-$0.87	N/A

77.3% of Conduent shares are held by institutional investors. Comparatively, 23.3% of Fluent shares are held by institutional investors. 1.9% of Conduent shares are held by insiders. Comparatively, 38.4% of Fluent shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Conduent has a beta of 1.43, suggesting that its stock price is 43% more volatile than the broader market. Comparatively, Fluent has a beta of 1.03, suggesting that its stock price is 3% more volatile than the broader market.

Conduent has a net margin of -5.04% compared to Fluent's net margin of -12.22%. Conduent's return on equity of -7.08% beat Fluent's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Conduent	-5.04%	-7.08%	-2.04%
Fluent	-12.22%	-121.70%	-29.92%

In the previous week, Conduent had 10 more articles in the media than Fluent. MarketBeat recorded 19 mentions for Conduent and 9 mentions for Fluent. Conduent's average media sentiment score of 0.47 beat Fluent's score of 0.27 indicating that Conduent is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Conduent	3 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Fluent	1 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Neutral

Fluent has a consensus target price of $4.25, suggesting a potential upside of 51.25%. Given Fluent's higher possible upside, analysts plainly believe Fluent is more favorable than Conduent.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Conduent	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	2 Strong Buy rating(s)	3.00
Fluent	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50

Summary

Conduent beats Fluent on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FLNT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

FLNT vs. The Competition

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Metric	Fluent	ADVERTISING/MKTG SVCS Industry	Business Sector	NASDAQ Exchange
Market Cap	$83.79M	$1.96B	$6.37B	$12.27B
Dividend Yield	N/A	4.32%	3.15%	5.35%
P/E Ratio	-3.23	26.38	30.64	25.23
Price / Sales	0.40	83.80	436.86	73.19
Price / Cash	N/A	10.52	23.10	56.33
Price / Book	4.61	17.39	6.74	6.90
Net Income	-$27.17M	$17.81M	$200.18M	$333.88M
7 Day Performance	1.08%	-4.37%	1.87%	0.04%
1 Month Performance	-15.36%	4.51%	-2.19%	1.74%
1 Year Performance	16.60%	375.95%	35.75%	32.64%

Fluent Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
FLNT Fluent	4.0228 of 5 stars	$2.81 -5.1%	$4.25 +51.2%	+26.0%	$83.79M	$208.76M	N/A	260	Earnings Report Upcoming Earnings Gap Up
RMNI Rimini Street	4.4957 of 5 stars	$3.89 flat	$5.50 +41.4%	+7.1%	$360.06M	$421.54M	10.51	1,980
SY So-Young International	2.5935 of 5 stars	$3.16 +5.3%	$5.50 +74.1%	-77.4%	$304.30M	$217.84M	N/A	1,800	News Coverage
SHAP Spree Acquisition Corp. 1	N/A	$10.91 flat	N/A	N/A	$283.07M	N/A	N/A	N/A
ZH Zhihu	0.1426 of 5 stars	$3.24 +1.4%	N/A	-20.9%	$281.33M	$393.10M	N/A	1,154

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This page (NASDAQ:FLNT) was last updated on 5/15/2026 by MarketBeat.com Staff.

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Fluent (FLNT) Competitors

FLNT vs. RMNI, SY, SHAP, ZH, and CNDT

How does Fluent compare to Rimini Street?

Summary

How does Fluent compare to So-Young International?

Summary

How does Fluent compare to Spree Acquisition Corp. 1?

Summary

How does Fluent compare to Zhihu?

Summary

How does Fluent compare to Conduent?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

FLNT vs. The Competition

Fluent Competitors List

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Stock Ideas and Recommendations

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Fluent (FLNT) Competitors

FLNT vs. RMNI, SY, SHAP, ZH, and CNDT

How does Fluent compare to Rimini Street?

Which has more risk and volatility, FLNT or RMNI?

Which has higher valuation & earnings, FLNT or RMNI?

Is FLNT or RMNI more profitable?

Do analysts rate FLNT or RMNI?

Does the media favor FLNT or RMNI?

Do insiders and institutionals have more ownership in FLNT or RMNI?

Summary

How does Fluent compare to So-Young International?

Do analysts rate FLNT or SY?

Do insiders and institutionals have more ownership in FLNT or SY?

Which has more risk and volatility, FLNT or SY?

Which has higher valuation & earnings, FLNT or SY?

Is FLNT or SY more profitable?

Does the media favor FLNT or SY?

Summary

How does Fluent compare to Spree Acquisition Corp. 1?

Do analysts rate SHAP or FLNT?

Do institutionals and insiders have more ownership in SHAP or FLNT?

Which has more volatility & risk, SHAP or FLNT?

Which has stronger valuation and earnings, SHAP or FLNT?

Is SHAP or FLNT more profitable?

Does the media refer more to SHAP or FLNT?

Summary

How does Fluent compare to Zhihu?

Which has preferable earnings & valuation, ZH or FLNT?

Do insiders & institutionals have more ownership in ZH or FLNT?

Which has more risk and volatility, ZH or FLNT?

Is ZH or FLNT more profitable?

Does the media prefer ZH or FLNT?

Do analysts prefer ZH or FLNT?

Summary

How does Fluent compare to Conduent?

Which has preferable earnings & valuation, CNDT or FLNT?

Do insiders & institutionals have more ownership in CNDT or FLNT?

Which has more risk and volatility, CNDT or FLNT?

Is CNDT or FLNT more profitable?

Does the media prefer CNDT or FLNT?

Do analysts prefer CNDT or FLNT?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

FLNT vs. The Competition

Fluent Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools