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NYSE:PRKS

United Parks & Resorts (PRKS) Stock Price, News & Analysis

United Parks & Resorts logo
$30.16 -0.92 (-2.95%)
As of 01:45 PM Eastern
This is a fair market value price provided by Massive. Learn more.

About United Parks & Resorts Stock (NYSE:PRKS)

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Key Stats

Today's Range
$29.90
▼
$31.40
50-Day Range
$30.57
▼
$45.49
52-Week Range
$28.77
▼
$52.03
Volume
227,250 shs
Average Volume
926,156 shs
Market Capitalization
$1.37 billion
P/E Ratio
11.88
Dividend Yield
N/A
Price Target
$45.40
Consensus Rating
Hold

Company Overview

United Parks & Resorts Inc. (NYSE: PRKS) is a theme park and entertainment company that owns and operates a portfolio of destination amusement and water parks in the United States. Its properties combine rides, live entertainment, animal exhibits, educational experiences, seasonal events and hospitality-related offerings.

The company’s portfolio includes SeaWorld parks in Orlando, San Antonio and San Diego; Busch Gardens parks in Tampa and Williamsburg, Virginia; Sesame Place parks in Pennsylvania and California; and water parks and attractions such as Aquatica, Adventure Island, Water Country USA and Discovery Cove. Its parks offer roller coasters, family attractions, water-based activities, animal encounters and interactive experiences designed for regional and destination visitors.

United Parks & Resorts was formerly known as SeaWorld Entertainment and adopted its current name in 2024. The company traces its roots to SeaWorld, which opened in San Diego in 1964, and has expanded through the development and acquisition of multiple theme park and water park brands. Its operations are concentrated across several U.S. markets, including Florida, Texas, California, Virginia and Pennsylvania.

AI Generated. May Contain Errors.

United Parks & Resorts Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
92nd Percentile Overall Score

PRKS MarketRank™: 
4.58854860186 of 5 stars

United Parks & Resorts scored higher than 92% of companies evaluated by MarketBeat, and ranked 90th out of 483 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    United Parks & Resorts has received a consensus rating of Hold. The company's average rating score is 2.29, and is based on no strong buy ratings, 4 buy ratings, 10 hold ratings, and no sell ratings.

  • Upside Potential

    United Parks & Resorts has a consensus price target of $45.40, representing about 51.1% upside from its current price of $30.04.

  • Amount of Analyst Coverage

    United Parks & Resorts has been the subject of 8 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

  • Read more about United Parks & Resorts' stock forecast and price target.
  • Earnings Growth

    Earnings for United Parks & Resorts are expected to grow by 17.89% in the coming year, from $2.85 to $3.36 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of United Parks & Resorts is 11.83, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 38.71.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of United Parks & Resorts is 11.83, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 45.17.

  • Price to Earnings Growth Ratio

    United Parks & Resorts has a PEG Ratio of 2.87. PEG Ratios above 1 indicate that a company could be overvalued.

  • Read more about United Parks & Resorts' valuation and earnings.
  • Percentage of Shares Shorted

    11.96% of the float of United Parks & Resorts has been sold short.
  • Short Interest Ratio / Days to Cover

    United Parks & Resorts has a short interest ratio ("days to cover") of 6.39.
  • Change versus previous month

    Short interest in United Parks & Resorts has recently decreased by 7.05%, indicating that investor sentiment is improving significantly.
  • Dividend Yield

    United Parks & Resorts does not currently pay a dividend.

  • Dividend Growth

    United Parks & Resorts does not have a long track record of dividend growth.

  • News Sentiment

    United Parks & Resorts has a news sentiment score of 0.85. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.42 average news sentiment score of Consumer Discretionary companies.
  • News Coverage This Week

    MarketBeat has tracked 4 news articles for United Parks & Resorts this week, compared to 3 articles on an average week.
  • Search Interest

    1 people have searched for PRKS on MarketBeat in the last 30 days.
  • MarketBeat Follows

    Only 1 people have added United Parks & Resorts to their MarketBeat watchlist in the last 30 days. This is a decrease of 0% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, United Parks & Resorts insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $333,759.00 in company stock.

  • Percentage Held by Insiders

    1.70% of the stock of United Parks & Resorts is held by insiders.

  • Percentage Held by Institutions

    United Parks & Resorts has minimal institutional ownership at this time.

  • Read more about United Parks & Resorts' insider trading history.
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PRKS Stock News Headlines

PRKS - United Parks & Resorts Inc.
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United Parks & Resorts (PRKS) Gets a Hold from Citi
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PRKS Stock Analysis - Frequently Asked Questions

United Parks & Resorts' stock was trading at $36.32 on January 1st, 2026. Since then, PRKS stock has decreased by 17.3% and is now trading at $30.04.

United Parks & Resorts Inc. (NYSE:PRKS) issued its quarterly earnings data on Tuesday, August, 4th. The company reported $1.34 earnings per share for the quarter, missing analysts' consensus estimates of $1.67 by $0.33. The firm's revenue was down 1.4% compared to the same quarter last year.
Read the conference call transcript
.

United Parks & Resorts' board authorized a stock repurchase plan on Friday, September 5th 2025, which permits the company to repurchase $0 in shares, according to EventVestor. This permits the company to purchase shares of its stock through open market purchases. Stock buyback plans are often an indication that the company's leadership believes its shares are undervalued.

United Parks & Resorts (PRKS) raised $663 million in an IPO on Friday, April 19th 2013. The company issued 26,000,000 shares at $24.00-$27.00 per share.

Top institutional investors of United Parks & Resorts include Pinnacle Associates Ltd. (1.39%), Inspire Investing LLC (0.04%), Fifth Third Wealth Advisors LLC (0.02%) and State of Alaska Department of Revenue (0.01%). Insiders that own company stock include Christopher L Finazzo, George Anthony Taylor, James Mikolaichik, Yoshikazu Maruyama, Kyle Robert Miller, Christopher Dold, James W Forrester Jr, Byron Surrett and Jayson Maxwell.
View institutional ownership trends
.

Shares of PRKS stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Company Calendar

Last Earnings
8/04/2026
Today
10/23/2026
Next Earnings (Estimated)
11/05/2026
Fiscal Year End
12/31/2026

Industry, Sector and Symbol

Stock Exchange
NYSE
Industry
Hotels, Restaurants & Leisure
Sub-Industry
Leisure Facilities
Current Symbol
NYSE:PRKS
Previous Symbol
NYSE:PRKS
CIK
1564902
Employees
16,200
Year Founded
N/A

Price Target and Rating

High Price Target
$55.00
Low Price Target
$34.00
Potential Upside/Downside
+48.6%
Consensus Rating
Hold
Rating Score (0-4)
2.29
Research Coverage
14 Analysts

Profitability

EPS (Trailing Twelve Months)
$2.54
Trailing P/E Ratio
12.07
Forward P/E Ratio
10.72
P/E Growth
2.87
Net Income
$168.35 million
Net Margins
8.11%
Pretax Margin
11.06%
Return on Equity
-27.85%
Return on Assets
5.04%

Debt

Debt-to-Equity Ratio
N/A
Current Ratio
0.48
Quick Ratio
0.36

Sales & Book Value

Annual Sales
$1.66 billion
Price / Sales
0.83
Cash Flow
$6.38 per share
Price / Cash Flow
4.79
Book Value
($7.99) per share
Price / Book
-3.82

Miscellaneous

Outstanding Shares
45,340,000
Free Float
44,570,000
Market Cap
$1.39 billion
Optionable
Optionable
Beta
1.25
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This page (NYSE:PRKS) was last updated on 10/23/2026 by MarketBeat.com Staff.
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