Helen Rose Acquires 11,102 Shares of WH Smith (LON:SMWH) Stock

Key Points

• Helen Rose purchased 11,102 WH Smith shares at GBX 450 each, spending approximately £49,959. This follows another purchase of 12,195 shares worth nearly £50,000 in June.
• WH Smith shares fell to GBX 445.81 during Monday trading, well below their 200-day moving average of GBX 535.57 and their one-year high of GBX 1,120.
• Analyst sentiment remains cautious, with three Buy ratings and four Holds; the stock has an overall “Hold” consensus and an average price target of GBX 570.

WH Smith PLC (LON:SMWH - Get Free Report) insider Helen Rose bought 11,102 shares of the company's stock in a transaction that occurred on Monday, August 10th. The stock was bought at an average cost of GBX 450 per share, for a total transaction of £49,959.

Helen Rose also recently made the following trade(s):

• On Wednesday, June 10th, Helen Rose bought 12,195 shares of WH Smith stock. The shares were acquired at an average cost of GBX 410 per share, with a total value of £49,999.50.

WH Smith Price Performance

Shares of LON SMWH traded down GBX 6.59 during trading on Monday, hitting GBX 445.81. 275,330 shares of the company were exchanged, compared to its average volume of 4,064,610. The company has a debt-to-equity ratio of 846.40, a current ratio of 0.33 and a quick ratio of 0.42. The firm's fifty day moving average price is GBX 428.38 and its 200 day moving average price is GBX 535.57. WH Smith PLC has a 1 year low of GBX 378.60 and a 1 year high of GBX 1,120. The company has a market cap of £670.95 million, a price-to-earnings ratio of -4.61, a PEG ratio of 2.65 and a beta of 0.92.

Analyst Upgrades and Downgrades

A number of analysts recently commented on the company. JPMorgan Chase & Co. decreased their price objective on WH Smith from GBX 700 to GBX 575 and set an "overweight" rating on the stock in a research note on Wednesday, June 17th. UBS Group reissued a "neutral" rating and issued a GBX 600 price objective on shares of WH Smith in a research report on Friday, June 5th. Berenberg Bank decreased their price target on WH Smith from GBX 574 to GBX 420 and set a "hold" rating for the company in a report on Tuesday, June 16th. Royal Bank Of Canada dropped their price objective on WH Smith from GBX 675 to GBX 650 and set a "sector perform" rating on the stock in a report on Monday, April 13th. Finally, Deutsche Bank Aktiengesellschaft decreased their target price on WH Smith from GBX 550 to GBX 390 and set a "hold" rating for the company in a research report on Thursday, June 11th. Three research analysts have rated the stock with a Buy rating and four have assigned a Hold rating to the stock. Based on data from MarketBeat.com, WH Smith presently has an average rating of "Hold" and a consensus target price of GBX 570.

About WH Smith

WH Smith PLC operates as a retailer in the United Kingdom and internationally. It operates in two segments, Travel and High Street. The Travel segment offers news, books, and convenience for travelling customers. It operates stores in airports, hospitals, railway stations, and motorway service areas. The High Street segment sells stationery products, including greeting cards, general stationery, art and craft, and gifting products; news and impulse products, such as newspapers, magazines, confectionery, and drinks; and books.

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