HubSpot (NYSE:HUBS) Price Target Lowered to $350.00 at Royal Bank Of Canada

Key Points

• Royal Bank of Canada cut its price target to $350 (from $400) but kept an "outperform" rating, while several other brokers also trimmed targets—leaving a consensus price target around $319.74 and an average rating of "Moderate Buy."
• The stock plunged to $195.21 on heavy volume (down $48.52) despite a Q1 beat and raised guidance—HubSpot reported $2.72 EPS on $881M revenue and lifted Q2 and FY2026 EPS outlooks.
• Recent insider selling (including a ~$216K sale by Erika Ashley Fisher) and high institutional ownership (about 90%) accompany the analyst re‑ratings and may have amplified the selloff.

HubSpot (NYSE:HUBS - Get Free Report) had its price objective cut by stock analysts at Royal Bank Of Canada from $400.00 to $350.00 in a research note issued to investors on Friday,Benzinga reports. The firm currently has an "outperform" rating on the software maker's stock. Royal Bank Of Canada's price objective would indicate a potential upside of 79.30% from the stock's previous close.

Several other brokerages also recently weighed in on HUBS. Cantor Fitzgerald downgraded HubSpot from an "overweight" rating to a "neutral" rating and lowered their price target for the stock from $325.00 to $200.00 in a report on Friday. BTIG Research reissued a "buy" rating and issued a $300.00 price target on shares of HubSpot in a report on Tuesday, April 21st. Citigroup downgraded HubSpot from a "buy" rating to a "neutral" rating and set a $230.00 price target for the company. in a report on Friday. KeyCorp lowered their price target on HubSpot from $340.00 to $290.00 and set an "overweight" rating for the company in a report on Friday. Finally, Canaccord Genuity Group set a $335.00 price objective on HubSpot in a research note on Friday. Twenty-two research analysts have rated the stock with a Buy rating, five have issued a Hold rating and two have assigned a Sell rating to the company. Based on data from MarketBeat.com, HubSpot has an average rating of "Moderate Buy" and a consensus target price of $319.74.

HubSpot Price Performance

NYSE HUBS traded down $48.52 during trading on Friday, hitting $195.21. The company's stock had a trading volume of 4,489,879 shares, compared to its average volume of 1,682,925. The company has a market cap of $10.05 billion, a PE ratio of 224.29, a P/E/G ratio of 3.21 and a beta of 1.23. The business's 50 day simple moving average is $243.61 and its 200-day simple moving average is $317.94. HubSpot has a fifty-two week low of $180.50 and a fifty-two week high of $682.57.

HubSpot (NYSE:HUBS - Get Free Report) last issued its quarterly earnings results on Thursday, May 7th. The software maker reported $2.72 earnings per share for the quarter, topping the consensus estimate of $2.47 by $0.25. The business had revenue of $881.00 million during the quarter, compared to the consensus estimate of $863.32 million. HubSpot had a return on equity of 3.64% and a net margin of 1.47%.The company's quarterly revenue was up 23.4% on a year-over-year basis. During the same quarter last year, the company earned $1.84 earnings per share. HubSpot has set its Q2 2026 guidance at 3.000-3.020 EPS and its FY 2026 guidance at 13.040-13.120 EPS. Analysts expect that HubSpot will post 3.66 EPS for the current fiscal year.

Insider Activity

In other news, insider Erika Ashley Fisher sold 915 shares of the firm's stock in a transaction dated Monday, May 4th. The stock was sold at an average price of $236.66, for a total value of $216,543.90. Following the completion of the transaction, the insider directly owned 16,270 shares in the company, valued at $3,850,458.20. This trade represents a 5.32% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available through the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, Director Brian Halligan sold 8,500 shares of the firm's stock in a transaction dated Tuesday, March 17th. The stock was sold at an average price of $262.75, for a total value of $2,233,375.00. Following the completion of the transaction, the director owned 370,558 shares of the company's stock, valued at approximately $97,364,114.50. The trade was a 2.24% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last 90 days, insiders sold 25,968 shares of company stock valued at $6,453,082. Company insiders own 4.00% of the company's stock.

Institutional Inflows and Outflows

Institutional investors have recently modified their holdings of the company. Empowered Funds LLC raised its position in HubSpot by 88.5% during the first quarter. Empowered Funds LLC now owns 1,570 shares of the software maker's stock valued at $897,000 after acquiring an additional 737 shares in the last quarter. NewEdge Advisors LLC raised its position in HubSpot by 12.1% during the second quarter. NewEdge Advisors LLC now owns 4,788 shares of the software maker's stock valued at $2,665,000 after acquiring an additional 516 shares in the last quarter. Treasurer of the State of North Carolina raised its position in HubSpot by 4.7% during the second quarter. Treasurer of the State of North Carolina now owns 23,754 shares of the software maker's stock valued at $13,222,000 after acquiring an additional 1,077 shares in the last quarter. Osterweis Capital Management Inc. purchased a new position in HubSpot during the second quarter valued at approximately $34,000. Finally, Alliancebernstein L.P. raised its position in HubSpot by 35.0% during the second quarter. Alliancebernstein L.P. now owns 376,076 shares of the software maker's stock valued at $209,335,000 after acquiring an additional 97,469 shares in the last quarter. 90.39% of the stock is currently owned by hedge funds and other institutional investors.

More HubSpot News

Here are the key news stories impacting HubSpot this week:

• Positive Sentiment: Q1 results beat and management raised guidance — HubSpot reported $2.72 EPS on $881M revenue (both above estimates) and raised Q2 and FY‑2026 EPS guidance, giving a fundamentally positive outlook that would normally support the stock. Q1 Results
• Positive Sentiment: AI product momentum remains a bull thesis — coverage highlights Breeze AI agents and HubSpot’s AI‑first CRM roadmap as potential long‑term growth drivers and a reason some investors still view pullbacks as buying opportunities. Breeze AI Article
• Neutral Sentiment: Several firms trimmed price targets but kept positive ratings — Morgan Stanley, Wells Fargo, Mizuho, Piper Sandler and BMO lowered targets (e.g., MS 405→350, WF 350→300, Mizuho 300→260) while mostly retaining Overweight/Outperform views, signalling analysts still see upside despite nearer‑term caution. Analyst PT Cuts
• Neutral Sentiment: Some bullish commentary argues valuation looks attractive post‑selloff — analysts and contributors note a lower entry multiple versus prior levels, framing the drop as a de‑risked buying opportunity for long‑term investors. Valuation Take
• Negative Sentiment: Citi downgraded HUBS from Buy to Neutral and BofA reaffirmed an Underperform with a steep cut to $180 PT — these downgrades/reduced targets (and BofA’s 180 PT below current levels) add selling pressure and signal increased cautiousness among institutional analysts. Citi / BofA Notes
• Negative Sentiment: Insider selling and market reaction amplify the selloff — an insider sale of ~$216K was reported and multiple headlines note the stock plunged despite the beat, suggesting profit‑taking, algorithmic selling and AI‑churn worries outweighed the quarter’s positives. Insider Sale

About HubSpot

HubSpot, Inc is a software company that develops a cloud-based customer relationship management (CRM) platform designed to help organizations attract, engage and delight customers. Its primary business activities center on providing integrated marketing, sales and customer service tools that support inbound marketing strategies, content management, lead nurturing, sales automation and customer support workflows.

The company's product suite is organized around modular “hubs” built on a central CRM: Marketing Hub, Sales Hub, Service Hub, CMS Hub and Operations Hub.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.