Baozun (NASDAQ:BZUN) Stock: Insider Wenbin Qiu Buys 5,800 Shares

Key Points

• CEO Wenbin Qiu bought 5,800 Baozun shares at an average price of $3.47, spending $20,126 and increasing his stake by 0.35% to 1,678,572 shares. The purchase follows several additional insider buys in September.
• Baozun shares opened at $3.47, compared with a 52-week range of $2.07 to $3.82. The company reported quarterly revenue of $403.74 million and earnings of $0.19 per share, but maintained a negative net margin.
• Analyst sentiment is mixed: the consensus rating is Hold with a $3.80 target price, while institutional investors own 47.29% of the company and Cetera Investment Advisers recently increased its position by 23.6%.

Baozun Inc. (NASDAQ:BZUN - Get Free Report) CEO Wenbin Qiu acquired 5,800 shares of the firm's stock in a transaction dated Tuesday, October 13th. The stock was bought at an average price of $3.47 per share, for a total transaction of $20,126.00. Following the acquisition, the chief executive officer owned 1,678,572 shares of the company's stock, valued at approximately $5,824,644.84. This trade represents a 0.35% increase in their position. The purchase was disclosed in a legal filing with the SEC, which can be accessed through this link.

Wenbin Qiu also recently made the following trade(s):

• On Monday, September 21st, Wenbin Qiu acquired 6,900 shares of Baozun stock. The shares were purchased at an average cost of $2.85 per share, with a total value of $19,665.00.
• On Friday, September 18th, Wenbin Qiu bought 7,000 shares of Baozun stock. The shares were purchased at an average price of $2.88 per share, with a total value of $20,160.00.
• On Wednesday, September 16th, Wenbin Qiu bought 7,300 shares of Baozun stock. The stock was acquired at an average cost of $2.74 per share, for a total transaction of $20,002.00.
• On Thursday, September 17th, Wenbin Qiu purchased 7,100 shares of Baozun stock. The shares were acquired at an average price of $2.84 per share, for a total transaction of $20,164.00.
• On Monday, September 14th, Wenbin Qiu purchased 7,300 shares of Baozun stock. The shares were acquired at an average price of $2.74 per share, for a total transaction of $20,002.00.

Baozun Price Performance

BZUN opened at $3.47 on Wednesday. The business has a 50 day simple moving average of $2.95 and a two-hundred day simple moving average of $2.78. The firm has a market capitalization of $201.64 million, a price-to-earnings ratio of -10.52 and a beta of 0.39. Baozun Inc. has a one year low of $2.07 and a one year high of $3.82.

Baozun (NASDAQ:BZUN - Get Free Report) last issued its quarterly earnings data on Friday, August 14th. The technology company reported $0.19 earnings per share for the quarter. Baozun had a positive return on equity of 2.55% and a negative net margin of 1.26%. The firm had revenue of $403.74 million for the quarter.

Analyst Ratings Changes

A number of research analysts have issued reports on BZUN shares. Citigroup reissued a "buy" rating on shares of Baozun in a research report on Thursday, August 27th. CLSA raised shares of Baozun from a "hold" rating to an "outperform" rating and raised their target price for the stock from $3.20 to $3.80 in a research report on Friday, August 28th. Weiss Ratings reaffirmed a "sell (d-)" rating on shares of Baozun in a research report on Friday, July 17th. Finally, Wall Street Zen raised shares of Baozun from a "buy" rating to a "strong-buy" rating in a research note on Saturday. Two investment analysts have rated the stock with a Buy rating, one has issued a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat.com, the company currently has a consensus rating of "Hold" and a consensus target price of $3.80.

Institutional Inflows and Outflows

A hedge fund recently raised its position in Baozun stock. Cetera Investment Advisers raised its position in shares of Baozun Inc. (NASDAQ:BZUN - Free Report) by 23.6% in the first quarter, according to the company in its most recent filing with the SEC. The institutional investor owned 38,238 shares of the technology company's stock after purchasing an additional 7,289 shares during the quarter. Cetera Investment Advisers owned 0.07% of Baozun worth $91,000 at the end of the most recent quarter. Hedge funds and other institutional investors own 47.29% of the company's stock.

About Baozun

Baozun Inc NASDAQ: BZUN is a China-based e-commerce service and brand management company. Founded in 2006 and headquartered in Shanghai, the company helps brands establish, operate and grow their online businesses, primarily in China and other selected international markets.

Baozun provides a range of services across the e-commerce value chain, including online store design and operation, digital marketing, customer service, information technology, warehousing and logistics. Its technology and service offerings support sales through major third-party marketplaces, social-commerce platforms and brands' own online channels.

The company works with domestic and international consumer brands in categories such as apparel, beauty, consumer electronics and food and beverage.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.