Wix.com (NASDAQ:WIX) Director Ron Gutler Sells 5,718 Shares

Key Points

• Director Ron Gutler sold 5,718 Wix shares at an average price of $85.42, generating approximately $488,432. The Rule 10b5-1 transaction reduced his ownership by 26.78% to 15,631 shares.
• Wix shares were recently trading near $87.41, down 0.2%, with a market capitalization of about $5.1 billion. The company’s latest quarterly results exceeded expectations, reporting $1.39 in EPS and $563.06 million in revenue, up 14.9% year over year.
• Institutional investors own approximately 81.52% of Wix, while analyst sentiment is mixed: the consensus rating is “Hold” with an average price target of $90.57.

Wix.com Ltd. (NASDAQ:WIX - Get Free Report) Director Ron Gutler sold 5,718 shares of the business's stock in a transaction on Thursday, August 27th. The stock was sold at an average price of $85.42, for a total transaction of $488,431.56. Following the sale, the director owned 15,631 shares in the company, valued at $1,335,200.02. The trade was a 26.78% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Wix.com Trading Down 0.2%

Shares of WIX traded down $0.21 during trading hours on Monday, reaching $87.41. The company had a trading volume of 126,131 shares, compared to its average volume of 2,170,798. Wix.com Ltd. has a 12-month low of $40.16 and a 12-month high of $190.93. The firm has a 50 day simple moving average of $59.64 and a 200-day simple moving average of $66.37. The company has a market capitalization of $5.10 billion, a price-to-earnings ratio of -24.75, a PEG ratio of 41.65 and a beta of 0.90.

Wix.com (NASDAQ:WIX - Get Free Report) last posted its quarterly earnings results on Tuesday, August 4th. The information services provider reported $1.39 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $1.13 by $0.26. The company had revenue of $563.06 million during the quarter, compared to the consensus estimate of $552.56 million. Wix.com had a negative net margin of 8.19% and a negative return on equity of 1.61%. The company's revenue for the quarter was up 14.9% on a year-over-year basis. During the same period last year, the firm earned $2.28 EPS. Sell-side analysts forecast that Wix.com Ltd. will post 0.24 earnings per share for the current year.

Institutional Investors Weigh In On Wix.com

Several large investors have recently modified their holdings of the stock. Hsbc Holdings PLC lifted its holdings in Wix.com by 11,894.0% during the 1st quarter. Hsbc Holdings PLC now owns 3,529,474 shares of the information services provider's stock valued at $318,676,000 after purchasing an additional 3,500,047 shares during the last quarter. Ameriprise Financial Inc. boosted its holdings in shares of Wix.com by 879.0% in the 2nd quarter. Ameriprise Financial Inc. now owns 2,031,591 shares of the information services provider's stock worth $321,926,000 after acquiring an additional 1,824,070 shares in the last quarter. California State Teachers Retirement System increased its holdings in shares of Wix.com by 2,918.9% in the second quarter. California State Teachers Retirement System now owns 1,788,485 shares of the information services provider's stock valued at $81,144,000 after purchasing an additional 1,729,242 shares in the last quarter. Wellington Management Group LLP raised its stake in shares of Wix.com by 90.4% during the third quarter. Wellington Management Group LLP now owns 3,390,589 shares of the information services provider's stock worth $602,270,000 after buying an additional 1,609,989 shares during the last quarter. Finally, Diamond Hill Capital Management Inc. acquired a new position in Wix.com in the fourth quarter valued at approximately $150,622,000. 81.52% of the stock is currently owned by institutional investors.

Analyst Ratings Changes

A number of analysts have recently weighed in on the company. Wedbush increased their price target on Wix.com from $55.00 to $80.00 and gave the stock a "neutral" rating in a research report on Thursday, August 20th. Scotiabank reiterated an "outperform" rating on shares of Wix.com in a research note on Tuesday, June 9th. Evercore set a $95.00 price objective on Wix.com in a research note on Tuesday, August 4th. Raymond James Financial downgraded shares of Wix.com from a "strong-buy" rating to an "outperform" rating and cut their price target for the company from $75.00 to $70.00 in a report on Thursday, July 30th. Finally, Cantor Fitzgerald lifted their price objective on shares of Wix.com from $65.00 to $80.00 and gave the stock an "overweight" rating in a research note on Wednesday, August 5th. Eleven research analysts have rated the stock with a Buy rating, ten have assigned a Hold rating and two have given a Sell rating to the company's stock. According to MarketBeat, the company has a consensus rating of "Hold" and a consensus price target of $90.57.

More Wix.com News

Here are the key news stories impacting Wix.com this week:

• Positive Sentiment: Recent commentary highlights Wix’s repurchase of approximately 24% of its shares in one quarter, which could support earnings per share and signal management confidence. The stock has also nearly doubled from earlier levels, while Benchmark and other observers remain constructive despite AI-related risks. Wix.com Stock Opinions on Share Buybacks and Market Performance
• Positive Sentiment: Wix’s latest reported quarter exceeded consensus expectations for both adjusted EPS and revenue, with revenue rising 14.9% year over year. This provides a fundamental backdrop for the stock’s recovery, although the supplied earnings report predates the current legal headlines.
• Neutral Sentiment: Analyst sentiment is limited but not broadly negative: one recent rating was “Sector Outperform,” and no sell ratings were cited. However, the median price target of $85 is below the stock’s recent trading level, with targets ranging widely from $45 to $135, indicating substantial uncertainty.
• Neutral Sentiment: Institutional positioning was mixed in the latest filings, with 110 investors adding shares and 310 reducing positions. Several large funds made sizable cuts, while Ameriprise Financial increased its stake, offering no clear consensus signal.
• Negative Sentiment: Multiple law firms publicized a securities class action and a September 22, 2026 lead-plaintiff deadline. The allegations center on claims that Wix overstated the competitiveness of its AI products, AI demand, product innovation, and Base44 momentum before a reported 27% selloff following first-quarter 2026 results. The claims are allegations, not established findings, but the litigation could increase costs, reputational risk, and investor uncertainty. Wix.com Faces Securities Class Action
• Negative Sentiment: Quiver’s cited insider data shows seven open-market sales and no purchases over the past six months, including sales by President Nir Zohar. While insider selling is not necessarily bearish on its own, it may temper the bullish impact of buybacks.

About Wix.com

Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company's software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.

Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

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