Klaviyo (NYSE:KVYO) Coverage Initiated by Analysts at Morgan Stanley

Key Points

• Morgan Stanley initiated coverage with an overweight rating and a $29 price target (about 45% upside), while the analyst consensus is a "Moderate Buy" with an average target of $33.19.
• Klaviyo trades around $19.94 with a $6.08B market cap and negative PE (-165.8), but reported 29.6% YoY revenue growth and recent quarterly beats on both revenue and EPS.
• There has been notable insider selling — including the CEO's sale of 200,000 shares under a Rule 10b5‑1 plan and ~1.47M shares sold last quarter — even as institutional investors like Morgan Stanley and Vanguard hold large positions.

Equities research analysts at Morgan Stanley began coverage on shares of Klaviyo (NYSE:KVYO - Get Free Report) in a report issued on Wednesday. The firm set an "overweight" rating and a $29.00 price target on the stock. Morgan Stanley's price target indicates a potential upside of 45.44% from the stock's current price.

Other analysts have also recently issued research reports about the company. Mizuho set a $37.00 price target on Klaviyo in a report on Wednesday, February 11th. TD Cowen reiterated a "buy" rating on shares of Klaviyo in a report on Wednesday, February 11th. William Blair reissued an "outperform" rating on shares of Klaviyo in a research report on Monday, March 2nd. KeyCorp lowered their target price on shares of Klaviyo from $45.00 to $40.00 and set an "overweight" rating for the company in a report on Wednesday, February 11th. Finally, Stephens dropped their price target on shares of Klaviyo from $43.00 to $31.00 and set an "overweight" rating for the company in a research report on Wednesday, February 11th. Eighteen analysts have rated the stock with a Buy rating, three have issued a Hold rating and one has issued a Sell rating to the stock. According to data from MarketBeat, Klaviyo currently has an average rating of "Moderate Buy" and a consensus price target of $33.19.

Klaviyo Stock Performance

KVYO remained flat at $19.94 during trading on Wednesday. The company's stock had a trading volume of 57,283 shares, compared to its average volume of 4,287,337. Klaviyo has a 52 week low of $15.53 and a 52 week high of $37.79. The stock has a market cap of $6.08 billion, a PE ratio of -165.83 and a beta of 0.86. The business has a fifty day simple moving average of $18.78 and a 200 day simple moving average of $23.99.

Klaviyo (NYSE:KVYO - Get Free Report) last posted its quarterly earnings data on Tuesday, February 10th. The company reported $0.19 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.17 by $0.02. The business had revenue of $350.20 million for the quarter, compared to analysts' expectations of $333.99 million. Klaviyo had a positive return on equity of 2.03% and a negative net margin of 2.57%.The business's revenue was up 29.6% on a year-over-year basis. During the same quarter last year, the firm earned $0.07 earnings per share. As a group, research analysts expect that Klaviyo will post 0.22 EPS for the current year.

Insider Buying and Selling

In related news, CEO Andrew Bialecki sold 200,000 shares of the firm's stock in a transaction that occurred on Tuesday, April 14th. The shares were sold at an average price of $17.19, for a total value of $3,438,000.00. Following the transaction, the chief executive officer owned 200,000 shares in the company, valued at approximately $3,438,000. This trade represents a 50.00% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Landon Edmond sold 9,623 shares of Klaviyo stock in a transaction that occurred on Monday, April 20th. The shares were sold at an average price of $20.00, for a total transaction of $192,460.00. Following the transaction, the insider directly owned 584,124 shares in the company, valued at approximately $11,682,480. This trade represents a 1.62% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last quarter, insiders sold 1,473,909 shares of company stock valued at $27,200,157. 53.24% of the stock is currently owned by corporate insiders.

Institutional Investors Weigh In On Klaviyo

Institutional investors and hedge funds have recently modified their holdings of the stock. Morgan Stanley grew its stake in shares of Klaviyo by 36.1% in the fourth quarter. Morgan Stanley now owns 14,547,090 shares of the company's stock valued at $472,344,000 after buying an additional 3,855,160 shares in the last quarter. Vanguard Group Inc. lifted its position in Klaviyo by 12.3% during the 4th quarter. Vanguard Group Inc. now owns 14,361,540 shares of the company's stock worth $466,319,000 after acquiring an additional 1,573,812 shares in the last quarter. Capital International Investors acquired a new position in Klaviyo during the 4th quarter worth approximately $415,254,000. Alliancebernstein L.P. boosted its holdings in Klaviyo by 8.6% in the 3rd quarter. Alliancebernstein L.P. now owns 4,806,677 shares of the company's stock worth $133,097,000 after acquiring an additional 382,428 shares during the period. Finally, Sands Capital Alternatives LLC grew its position in Klaviyo by 3.8% in the fourth quarter. Sands Capital Alternatives LLC now owns 3,649,678 shares of the company's stock valued at $118,505,000 after acquiring an additional 134,613 shares in the last quarter. Hedge funds and other institutional investors own 45.43% of the company's stock.

About Klaviyo

Klaviyo, Inc is a cloud-based marketing automation platform that enables businesses to leverage customer data for targeted email and SMS campaigns. The company's platform centralizes first-party data from various sources—including e-commerce storefronts, websites, and CRM systems—to help organizations deliver personalized marketing across the customer lifecycle. Klaviyo's core offerings include segmented email marketing, automated messaging workflows, and performance analytics designed to drive customer engagement and revenue growth.

The platform provides a suite of tools for campaign creation and management, including drag-and-drop email and SMS builders, dynamic content rendering, and A/B testing capabilities.

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