Olaplex (OLPX) Stock Price, News & Analysis

Company Overview

Olaplex, Inc. (NASDAQ: OLPX) is a specialty haircare company known for its patented bond-building technology designed to repair and strengthen hair from within. The company’s core offerings encompass a range of professional salon treatments and at-home maintenance products that target chemical damage, breakage and split ends. Olaplex formulations are built around a proprietary active ingredient that works at the molecular level to rebuild disulfide bonds broken during bleaching, coloring and heat styling processes.

Founded in 2014 and headquartered in Irvine, California, Olaplex initially gained traction among high-end salons before expanding into broader retail channels. Over time, the company has rolled out multiple product lines, including concentrated treatments, shampoos, conditioners and styling aids, each designed to complement professional services as well as day-to-day haircare routines. Distribution extends across North America, Europe, Asia Pacific and select Latin American markets through both business-to-business (salons and professional distributors) and direct-to-consumer platforms (e-commerce and specialty retailers).

Olaplex’s research and development efforts are focused on advancing its core bond-building chemistry, supporting salon education and training, and extending its technology into adjacent categories such as scalp care and hair health supplements. The company collaborates closely with hairstylists, colorists and industry educators to develop protocols that maximize treatment efficacy. Olaplex has also invested in digital and social media initiatives to engage with end consumers and professional partners, positioning itself as an innovator in sustainable, science-driven haircare.

Key Stats

• Today's Range: $2.03 to $2.05
• 50-Day Range: $1.20 to $2.05
• 52-Week Range: $0.99 to $2.05
• Volume: 6.18 million shs
• Average Volume: 2.87 million shs
• Market Capitalization: $1.38 billion
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $1.92
• Consensus Rating: Hold

Olaplex Stock Analysis - MarketRank™

Olaplex scored higher than 37% of companies evaluated by MarketBeat, and ranked 184th out of 271 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 2.0 / 5
• Analyst Rating: Hold

Consensus Rating

Olaplex has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on no strong buy ratings, 1 buy rating, 5 hold ratings, and 1 sell rating.

Downside Risk

Olaplex has a consensus price target of $1.92, representing about 6.2% downside from its current price of $2.05.

Amount of Analyst Coverage

Olaplex has been the subject of 7 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.3 / 5
• Proj. Earnings Growth: 11.11%

Earnings Growth

Earnings for Olaplex are expected to grow by 11.11% in the coming year, from $0.09 to $0.10 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Olaplex is -102.50, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Olaplex is -102.50, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

Olaplex has a P/B Ratio of 1.56. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 5.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

0.97% of the float of Olaplex has been sold short.

Short Interest Ratio / Days to Cover

Olaplex has a short interest ratio ("days to cover") of 1.99, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Olaplex has recently decreased by 32.19%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Olaplex does not currently pay a dividend.

Dividend Growth

Olaplex does not have a long track record of dividend growth.

News and Social Media

• Score: 0.0 / 5
• News Sentiment: N/A

News Coverage This Week

MarketBeat has tracked 1 news article for Olaplex this week, compared to 3 articles on an average week.

Company Ownership

• Score: 1.6 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Olaplex insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $271,457.00 in company stock.

Percentage Held by Insiders

4.30% of the stock of Olaplex is held by insiders.

Percentage Held by Institutions

87.37% of the stock of Olaplex is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 5/11/2026
• Today: 5/22/2026
• Next Earnings (Estimated): 8/06/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Consumer Discretionary
• Industry: CONSM PD - MISC DIS
• Sub-Industry: Consumer Goods
• Current Symbol: NASDAQ:OLPX
• CIK: 1868726
• Web: www.olaplex.com
• Phone: 310-691-0776
• Fax: N/A
• Employees: 170
• Year Founded: 2021

Price Target and Rating

• Average Price Target for Olaplex: $1.92
• High Price Target: $2.50
• Low Price Target: $1.40
• Potential Upside/Downside: -6.2%
• Consensus Rating: Hold
• Rating Score (0-4): 2.00
• Research Coverage: 7 Analysts

Profitability

• EPS (Trailing Twelve Months): ($0.02)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 22.78
• P/E Growth: N/A
• Net Income: -$9.25 million
• Net Margins: -3.53%
• Pretax Margin: -3.94%
• Return on Equity: 2.23%
• Return on Assets: 1.31%

Debt

• Debt-to-Equity Ratio: 0.40
• Current Ratio: 6.27
• Quick Ratio: 5.34

Sales & Book Value

• Annual Sales: $422.96 million
• Price / Sales: 3.26
• Cash Flow: $0.16 per share
• Price / Cash Flow: 12.47
• Book Value: $1.31 per share
• Price / Book: 1.56

Miscellaneous

• Outstanding Shares: 672,040,000
• Free Float: 643,144,000
• Market Cap: $1.38 billion
• Optionable: Optionable
• Beta: 1.87