Short Interest in L'Oreal SA (OTCMKTS:LRLCY) Increases By 80.8%

Key Points

• Short interest in L’Oréal increased 80.8% to 84,915 shares as of August 14, up from 46,966 shares on July 30. Despite the increase, short interest represents 0.0% of shares outstanding, with a short-interest ratio of 0.4 days.
• LRLCY shares rose to $90.15, above both the 50-day moving average of $87.93 and the 200-day moving average of $86.68. The stock’s 1-year trading range is $78.82 to $95.48.
• Analyst sentiment remains favorable, with L’Oréal holding a “Moderate Buy” consensus rating and an average price target of $100.00, based on one Strong Buy, seven Buys, four Holds and one Sell.

L'Oreal SA (OTCMKTS:LRLCY - Get Free Report) was the recipient of a significant increase in short interest during the month of August. As of August 14th, there was short interest totaling 84,915 shares, an increase of 80.8% from the July 30th total of 46,966 shares. Based on an average daily volume of 199,733 shares, the short-interest ratio is presently 0.4 days. Currently, 0.0% of the company's shares are short sold.

L'Oreal Price Performance

LRLCY traded up $0.78 during mid-day trading on Friday, hitting $90.15. 98,546 shares of the stock were exchanged, compared to its average volume of 127,337. The firm's fifty day moving average is $87.93 and its two-hundred day moving average is $86.68. L'Oreal has a 1-year low of $78.82 and a 1-year high of $95.48. The company has a debt-to-equity ratio of 0.23, a current ratio of 1.44 and a quick ratio of 1.15.

Wall Street Analyst Weigh In

Several research firms have weighed in on LRLCY. Citigroup upgraded shares of L'Oreal from a "neutral" rating to a "buy" rating in a report on Thursday, June 25th. Argus set a $100.00 price target on shares of L'Oreal in a research report on Tuesday, August 18th. Deutsche Bank Aktiengesellschaft cut L'Oreal from a "hold" rating to a "sell" rating in a report on Monday, June 22nd. Berenberg Bank raised L'Oreal from a "hold" rating to a "buy" rating in a research note on Thursday, May 28th. Finally, BNP Paribas Exane upgraded L'Oreal from an "underperform" rating to a "neutral" rating in a research report on Tuesday, May 5th. One analyst has rated the stock with a Strong Buy rating, seven have assigned a Buy rating, four have assigned a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat.com, L'Oreal presently has an average rating of "Moderate Buy" and an average price target of $100.00.

L'Oreal Company Profile

L'Oréal SA is a global beauty and personal care company, founded in 1909 by Eugène Schueller and headquartered in Clichy, France. The company develops, manufactures and markets a broad range of consumer and professional products across cosmetics, skin care, hair care, hair color, and fragrances. L'Oréal serves customers around the world through a combination of direct retail, salons, pharmacies, department stores and e-commerce, operating in numerous countries across Europe, the Americas, Asia-Pacific, Africa and the Middle East.

Operations are organized around several business divisions that target distinct channels and consumer segments, including Consumer Products, L'Oréal Luxe, Professional Products and Active Cosmetics.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

Continue following MarketBeat

Add MarketBeat as your preferred source on Google to see our latest stories in your feed.

Add As Preferred Source