goeasy (TSE:GSY) Stock Price Breaks Below 50 Day Moving Average - Should You Sell?

Key Points

• goeasy shares fell below their 50-day moving average, trading as low as C$42.61 versus the C$44.35 average, and last changed hands at C$43.37.
• Analyst sentiment is mixed but leans negative: the stock has an average “Reduce” rating and a C$42.89 price target, with one Buy, six Hold, and two Sell ratings.
• The company reported C$1.02 in quarterly EPS and C$390.04 million in revenue, but posted a negative net margin of 20.21% and negative return on equity of 37.13%; insiders have also sold shares recently.

goeasy Ltd. (TSE:GSY - Get Free Report)'s stock price passed below its 50-day moving average during trading on Friday. The stock has a 50-day moving average of C$44.35 and traded as low as C$42.61. goeasy shares last traded at C$43.37, with a volume of 82,425 shares.

Analyst Upgrades and Downgrades

Several research analysts have recently commented on GSY shares. Royal Bank Of Canada lifted their price target on shares of goeasy from C$30.00 to C$35.00 in a report on Monday, August 10th. Jefferies Financial Group upped their target price on goeasy from C$45.00 to C$51.00 in a report on Monday, August 10th. Raymond James Financial increased their price target on goeasy from C$42.00 to C$45.00 and gave the stock a "market perform" rating in a research report on Tuesday, July 21st. ATB Cormark Capital Markets downgraded goeasy from a "market perform" rating to an "underperform" rating and set a C$35.00 price target on the stock. in a report on Wednesday, July 29th. Finally, Desjardins boosted their price objective on goeasy from C$38.00 to C$56.00 and gave the company a "buy" rating in a research report on Monday, August 10th. One investment analyst has rated the stock with a Buy rating, six have given a Hold rating and two have assigned a Sell rating to the company's stock. According to MarketBeat, the stock presently has an average rating of "Reduce" and an average price target of C$42.89.

goeasy Stock Performance

The firm's fifty day simple moving average is C$44.35 and its 200 day simple moving average is C$40.38. The company has a market capitalization of C$695.39 million, a price-to-earnings ratio of -2.08, a PEG ratio of 0.84 and a beta of 1.33. The company has a debt-to-equity ratio of 558.73, a current ratio of 22.81 and a quick ratio of 28.46.

goeasy (TSE:GSY - Get Free Report) last issued its quarterly earnings results on Thursday, August 6th. The company reported C$1.02 EPS for the quarter. goeasy had a negative net margin of 20.21% and a negative return on equity of 37.13%. The business had revenue of C$390.04 million during the quarter. On average, sell-side analysts forecast that goeasy Ltd. will post 20.3207343 EPS for the current year.

Insider Transactions at goeasy

In other news, insider Courtenay Andrew Ames Plaunt sold 979 shares of the stock in a transaction on Tuesday, August 18th. The stock was sold at an average price of C$45.22, for a total value of C$44,270.38. Following the completion of the sale, the insider owned 505 shares in the company, valued at C$22,836.10. This represents a 65.97% decrease in their ownership of the stock. Over the last 90 days, insiders have sold 4,837 shares of company stock worth $217,486. 22.05% of the stock is owned by insiders.

goeasy Company Profile

goeasy Ltd. is a leading Canadian provider of non-prime consumer lending solutions, offering a suite of financial products through its easyfinancial, easyhome, and LendCare brands. goeasy offers unsecured and secured instalment loans, point-of-sale financing, and lease-to-own merchandise through its omni-channel model, which spans online, mobile, and hundreds of locations nationwide. Driven by its team members' dedication to expand access to credit for underserved communities and helping customers strengthen their financial futures, goeasy has proudly served more than 1.6 million customers while building an award-winning culture.

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