HubSpot (NYSE:HUBS) Trading Up 3.4% - Here's What Happened

Key Points

• HubSpot shares rose 3.4% to about $225.26 in midday trading, although volume was 86% below the average session level.
• Recent analyst views remain mixed: the stock has a consensus “Hold” rating and an average price target of $270.61, with targets ranging from $230 to $287.
• HubSpot’s latest quarter exceeded expectations, with adjusted EPS of $3.26 versus $3.02 expected and revenue of $911.74 million, up 19.8% year over year; insiders, however, sold roughly $6.0 million of shares over the past three months.

HubSpot, Inc. (NYSE:HUBS - Get Free Report) shares traded up 3.4% during mid-day trading on Wednesday . The company traded as high as $224.93 and last traded at $225.2570. 253,942 shares traded hands during mid-day trading, a decline of 86% from the average session volume of 1,801,830 shares. The stock had previously closed at $217.88.

Analyst Upgrades and Downgrades

Several analysts have recently commented on the stock. Barclays reduced their price target on shares of HubSpot from $270.00 to $240.00 and set an "overweight" rating on the stock in a research report on Thursday, August 6th. UBS Group started coverage on HubSpot in a research note on Wednesday. They set a "sector perform" rating and a $230.00 target price for the company. Morgan Stanley set a $287.00 target price on HubSpot in a research report on Thursday, August 6th. BMO Capital Markets upped their price target on HubSpot from $215.00 to $250.00 and gave the company a "market perform" rating in a research note on Monday. Finally, BTIG Research reiterated a "buy" rating and set a $250.00 price target on shares of HubSpot in a report on Friday, September 18th. Fifteen equities research analysts have rated the stock with a Buy rating, seventeen have issued a Hold rating and two have given a Sell rating to the company's stock. Based on data from MarketBeat.com, the stock currently has a consensus rating of "Hold" and an average price target of $270.61.

HubSpot Price Performance

The stock's 50 day moving average is $231.93 and its two-hundred day moving average is $222.80. The stock has a market capitalization of $11.38 billion, a PE ratio of 80.61, a price-to-earnings-growth ratio of 2.24 and a beta of 1.18.

HubSpot (NYSE:HUBS - Get Free Report) last issued its earnings results on Wednesday, August 5th. The software maker reported $3.26 earnings per share for the quarter, topping the consensus estimate of $3.02 by $0.24. HubSpot had a return on equity of 8.66% and a net margin of 4.26%.The business had revenue of $911.74 million for the quarter, compared to analyst estimates of $898.31 million. During the same quarter last year, the company earned $2.19 EPS. The business's quarterly revenue was up 19.8% on a year-over-year basis. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. On average, equities analysts predict that HubSpot, Inc. will post 4.56 earnings per share for the current year.

Insider Activity at HubSpot

In other news, insider Erika Fisher sold 702 shares of HubSpot stock in a transaction dated Tuesday, August 4th. The shares were sold at an average price of $235.22, for a total value of $165,124.44. Following the sale, the insider owned 14,581 shares of the company's stock, valued at $3,429,742.82. The trade was a 4.59% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, Director Brian Halligan sold 8,500 shares of the stock in a transaction dated Tuesday, July 21st. The stock was sold at an average price of $221.09, for a total transaction of $1,879,265.00. Following the transaction, the director directly owned 85,000 shares of the company's stock, valued at $18,792,650. This represents a 9.09% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold a total of 26,202 shares of company stock worth $5,998,079 in the last three months. Insiders own 3.70% of the company's stock.

Institutional Inflows and Outflows

Large investors have recently bought and sold shares of the business. Tidal Investments LLC lifted its stake in shares of HubSpot by 13.0% during the second quarter. Tidal Investments LLC now owns 6,307 shares of the software maker's stock valued at $1,151,000 after buying an additional 726 shares during the period. WINTON GROUP Ltd purchased a new stake in HubSpot in the 2nd quarter worth approximately $234,000. Engineers Gate Manager LP raised its holdings in HubSpot by 58.8% in the 2nd quarter. Engineers Gate Manager LP now owns 68,704 shares of the software maker's stock valued at $12,539,000 after acquiring an additional 25,441 shares during the last quarter. NewEdge Advisors LLC lifted its stake in shares of HubSpot by 5.1% during the 2nd quarter. NewEdge Advisors LLC now owns 6,532 shares of the software maker's stock worth $1,192,000 after purchasing an additional 317 shares during the period. Finally, Allworth Financial LP lifted its stake in shares of HubSpot by 21.6% during the 2nd quarter. Allworth Financial LP now owns 1,594 shares of the software maker's stock worth $291,000 after purchasing an additional 283 shares during the period. Hedge funds and other institutional investors own 90.39% of the company's stock.

About HubSpot

HubSpot, Inc develops cloud-based customer relationship management (CRM) and marketing software for businesses. Its platform is designed to help organizations attract prospects, manage customer interactions, close sales and provide ongoing service through an integrated set of tools.

The company's products include Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub and Commerce Hub. These offerings support marketing automation, sales engagement, customer support, content management, data integration, payments and other commercial activities.

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