Roku (NASDAQ:ROKU) Given New $170.00 Price Target at Citizens Jmp

Key Points

• Citizens Jmp raised its price target on Roku to $170 (from $160) with a "market outperform" rating, implying roughly a 41% upside from the stock's current price.
• Roku beat Q1 estimates (EPS $0.57 vs. $0.34; revenue $1.25B, +22% YoY) and raised its platform revenue outlook as ad revenue grew ~27% and its low‑price Howdy service passed ~1M subs, prompting several analysts to lift targets.
• Despite the bullish signals, Roku trades at a high forward valuation (P/E ~212) with a beta of ~2.0 and insiders sold ~632,182 shares last quarter, highlighting valuation and execution risk amid the rally.

Roku (NASDAQ:ROKU - Get Free Report) had its price target upped by stock analysts at Citizens Jmp from $160.00 to $170.00 in a research note issued on Friday,Benzinga reports. The firm presently has a "market outperform" rating on the stock. Citizens Jmp's price target would suggest a potential upside of 41.24% from the stock's current price.

Other equities analysts have also issued research reports about the company. Moffett Nathanson reiterated a "neutral" rating and set a $100.00 target price on shares of Roku in a research note on Friday, February 13th. Stifel Nicolaus set a $160.00 target price on Roku in a research note on Monday, March 2nd. Benchmark increased their target price on Roku from $130.00 to $160.00 and gave the stock a "buy" rating in a research note on Friday. Wedbush reiterated an "outperform" rating on shares of Roku in a research note on Friday. Finally, Wells Fargo & Company increased their target price on Roku from $116.00 to $137.00 and gave the stock an "overweight" rating in a research note on Friday, February 13th. Twenty-two investment analysts have rated the stock with a Buy rating and four have issued a Hold rating to the stock. Based on data from MarketBeat, the company currently has a consensus rating of "Moderate Buy" and a consensus price target of $137.38.

Roku Trading Up 3.3%

Shares of ROKU traded up $3.80 during mid-day trading on Friday, reaching $120.36. The company's stock had a trading volume of 2,620,381 shares, compared to its average volume of 3,239,135. Roku has a 1-year low of $58.55 and a 1-year high of $127.00. The stock has a market cap of $17.74 billion, a P/E ratio of 211.89 and a beta of 2.00. The business has a 50-day simple moving average of $100.40 and a two-hundred day simple moving average of $100.78.

Roku (NASDAQ:ROKU - Get Free Report) last released its quarterly earnings data on Thursday, April 30th. The company reported $0.57 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $0.34 by $0.23. Roku had a return on equity of 3.40% and a net margin of 1.87%.The company had revenue of $1.25 billion during the quarter, compared to analysts' expectations of $1.20 billion. During the same period last year, the firm posted ($0.19) earnings per share. The business's revenue was up 22.4% on a year-over-year basis. Research analysts anticipate that Roku will post 2.1 EPS for the current year.

Insider Buying and Selling

In other Roku news, CFO Dan Jedda sold 15,000 shares of the firm's stock in a transaction on Monday, March 16th. The stock was sold at an average price of $94.23, for a total transaction of $1,413,450.00. Following the transaction, the chief financial officer owned 85,115 shares in the company, valued at $8,020,386.45. This trade represents a 14.98% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. Also, insider Gilbert Fuchsberg sold 3,250 shares of the firm's stock in a transaction on Tuesday, March 3rd. The stock was sold at an average price of $95.57, for a total value of $310,602.50. Following the transaction, the insider owned 60,456 shares in the company, valued at approximately $5,777,779.92. This trade represents a 5.10% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold 632,182 shares of company stock worth $67,058,733 in the last quarter. Insiders own 13.98% of the company's stock.

Hedge Funds Weigh In On Roku

A number of hedge funds have recently added to or reduced their stakes in ROKU. AQR Capital Management LLC increased its stake in Roku by 275.5% during the 3rd quarter. AQR Capital Management LLC now owns 2,586,125 shares of the company's stock worth $258,897,000 after acquiring an additional 1,897,407 shares during the period. Fred Alger Management LLC increased its stake in Roku by 7,087.7% during the 4th quarter. Fred Alger Management LLC now owns 1,421,440 shares of the company's stock worth $154,212,000 after acquiring an additional 1,401,664 shares during the period. Holocene Advisors LP increased its stake in Roku by 352.3% during the 3rd quarter. Holocene Advisors LP now owns 1,650,448 shares of the company's stock worth $165,259,000 after acquiring an additional 1,285,585 shares during the period. Norges Bank bought a new position in Roku during the 4th quarter worth $92,808,000. Finally, Alyeska Investment Group L.P. increased its stake in Roku by 380.9% during the 4th quarter. Alyeska Investment Group L.P. now owns 882,915 shares of the company's stock worth $95,787,000 after acquiring an additional 699,336 shares during the period. Institutional investors own 86.30% of the company's stock.

Key Roku News

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Roku beat Q1 estimates — $0.57 EPS vs. $0.34 expected and $1.25B revenue (up ~22% year‑over‑year); management raised its platform revenue outlook, driving the initial rally. Roku Stock Surges After Earnings. Why It's a Streaming Wars Winner.
• Positive Sentiment: Roku raised its annual platform revenue forecast (management cited sustained advertiser demand), which analysts say supports stronger monetization and drove an extended‑hours jump. Roku raises annual platform revenue forecast, shares climb
• Positive Sentiment: Multiple firms raised price targets and ratings this morning (Susquehanna to $160, Rosenblatt to $150, Needham to $140), signaling increased analyst conviction and adding upside to the stock’s outlook. Benzinga The Fly
• Positive Sentiment: Advertising strength: ad revenue grew ~27% with ad revenue disclosed separately (~$612.7M), and Roku is showing improved cash‑flow dynamics as the platform scales; plus its low‑price Howdy service passed ~1M subs — both support recurring revenue expansion. Roku Posts Strong Q1 Results Powered By Advertising And Subscriptions Gains Roku's $3 streaming service, Howdy, reaches 1M subs
• Neutral Sentiment: Content and distribution partnerships (e.g., CW next‑day streaming, WWE NXT on The Roku Channel) add engagement potential but are longer‑term audience drivers rather than immediate revenue levers. The CW Network Sets Partnership With the Roku Channel
• Neutral Sentiment: Retail promotions and device restocks (e.g., security camera deals, discounted sticks) can boost unit sales and ecosystem engagement but have modest margin impact vs. platform revenue growth. Roku just restocked its security camera 2-pack for only $30 at Amazon
• Negative Sentiment: Valuation and macro risk: ROKU trades at a high forward multiple (P/E ~204) and a beta ~2.0, so upside could be vulnerable to any slowdown in ad spending or weaker-than-expected execution. (See company filings and analyst notes for detail.)

About Roku

Roku, Inc NASDAQ: ROKU is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company's platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku's product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.

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