Telsey Advisory Group Initiates Coverage on Reformation (NYSE:REF)

Key Points

• Telsey Advisory Group initiated coverage of Reformation with an “outperform” rating and a $20 price target, implying approximately 37.9% upside from the stock’s $14.50 opening price.
• Analyst sentiment is broadly positive: seven analysts rate the stock a Buy and one rates it Hold, producing a consensus rating of “Moderate Buy” and an average price target of $18.60.
• Major shareholder Scsp Refo and director Yael Aflalo each sold shares at an average price of $13.95, reducing their respective holdings by 9.31%.

Research analysts at Telsey Advisory Group assumed coverage on shares of Reformation (NYSE:REF - Get Free Report) in a research note issued to investors on Monday. The brokerage set an "outperform" rating and a $20.00 price target on the stock. Telsey Advisory Group's price objective would suggest a potential upside of 37.93% from the company's current price.

A number of other equities analysts have also weighed in on the stock. Royal Bank Of Canada started coverage on shares of Reformation in a research report on Monday. They set an "outperform" rating and a $18.00 target price for the company. Morgan Stanley initiated coverage on shares of Reformation in a research note on Monday. They set an "equal weight" rating and a $16.00 price target on the stock. William Blair initiated coverage on shares of Reformation in a research report on Monday. They set an "outperform" rating on the stock. BTIG Research began coverage on shares of Reformation in a report on Monday. They issued a "buy" rating and a $20.00 price target for the company. Finally, Wall Street Zen upgraded Reformation to a "hold" rating in a report on Saturday, August 8th. Seven equities research analysts have rated the stock with a Buy rating and one has assigned a Hold rating to the company. According to MarketBeat.com, the stock presently has an average rating of "Moderate Buy" and a consensus price target of $18.60.

Reformation Price Performance

NYSE REF opened at $14.50 on Monday. Reformation has a twelve month low of $14.29 and a twelve month high of $17.26.

Insider Activity

In other news, major shareholder Scsp Refo sold 2,987,199 shares of the company's stock in a transaction that occurred on Friday, July 31st. The stock was sold at an average price of $13.95, for a total transaction of $41,671,426.05. Following the transaction, the insider owned 29,091,749 shares of the company's stock, valued at approximately $405,829,898.55. This represents a 9.31% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which can be accessed through this link. Also, Director Yael Aflalo sold 1,204,029 shares of the stock in a transaction that occurred on Wednesday, July 29th. The stock was sold at an average price of $13.95, for a total value of $16,796,204.55. Following the completion of the sale, the director owned 11,725,803 shares in the company, valued at approximately $163,574,951.85. The trade was a 9.31% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure.

About Reformation

Reformation Inc provide sustainable womenswear brand. Reformation Inc is based in LOS ANGELES.

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