Wix.com Ltd. (NASDAQ:WIX) Given Consensus Rating of "Moderate Buy" by Brokerages

Key Points

• Brokerage consensus is "Moderate Buy": 22 analysts cover Wix (17 buys, 2 strong buys, 2 holds, 1 sell) with an average 12‑month price target of $145.50, though several firms have recently trimmed targets.
• Major share buybacks announced: The board authorized a $2.0 billion repurchase program (up to 40.5% of shares) and launched a modified Dutch‑auction tender up to $1.75 billion at $80–$92 per share, which should reduce float and support the stock.
• Q4 was mixed and institutions increased exposure: Q4 EPS beat ($1.81 vs $1.36) while revenue was roughly in line, margins remain thin, and institutional ownership is high (81.5%) with large stake increases from Ameriprise and Wellington.

Wix.com Ltd. (NASDAQ:WIX - Get Free Report) has been assigned a consensus rating of "Moderate Buy" from the twenty-two brokerages that are currently covering the stock, Marketbeat Ratings reports. One investment analyst has rated the stock with a sell rating, two have issued a hold rating, seventeen have assigned a buy rating and two have issued a strong buy rating on the company. The average 12-month price objective among brokerages that have covered the stock in the last year is $145.50.

Several research analysts recently weighed in on WIX shares. Benchmark cut their target price on shares of Wix.com from $185.00 to $140.00 and set a "buy" rating for the company in a research note on Monday, March 2nd. Citizens Jmp lowered their price target on shares of Wix.com from $185.00 to $125.00 and set a "market outperform" rating for the company in a report on Thursday, January 22nd. Raymond James Financial reissued a "strong-buy" rating and issued a $100.00 price objective on shares of Wix.com in a research report on Wednesday. Bank of America decreased their target price on shares of Wix.com from $210.00 to $170.00 and set a "buy" rating on the stock in a research report on Wednesday, November 19th. Finally, Wells Fargo & Company decreased their target price on shares of Wix.com from $176.00 to $137.00 and set an "overweight" rating on the stock in a research report on Thursday.

Hedge Funds Weigh In On Wix.com

Several institutional investors have recently added to or reduced their stakes in WIX. Ameriprise Financial Inc. boosted its stake in Wix.com by 128.3% in the 3rd quarter. Ameriprise Financial Inc. now owns 4,637,795 shares of the information services provider's stock worth $823,813,000 after buying an additional 2,606,204 shares during the last quarter. Wellington Management Group LLP grew its holdings in Wix.com by 90.4% in the 3rd quarter. Wellington Management Group LLP now owns 3,390,589 shares of the information services provider's stock valued at $602,270,000 after buying an additional 1,609,989 shares during the period. Senvest Management LLC increased its stake in shares of Wix.com by 20.9% during the 4th quarter. Senvest Management LLC now owns 3,008,480 shares of the information services provider's stock valued at $312,551,000 after acquiring an additional 519,805 shares during the last quarter. Lone Pine Capital LLC purchased a new position in shares of Wix.com during the 2nd quarter worth about $342,485,000. Finally, Acadian Asset Management LLC lifted its holdings in shares of Wix.com by 0.4% during the 2nd quarter. Acadian Asset Management LLC now owns 2,119,805 shares of the information services provider's stock worth $335,852,000 after acquiring an additional 7,729 shares during the period. 81.52% of the stock is currently owned by institutional investors and hedge funds.

Wix.com Stock Performance

Wix.com stock opened at $93.89 on Monday. Wix.com has a fifty-two week low of $60.22 and a fifty-two week high of $191.24. The company has a market capitalization of $5.47 billion, a price-to-earnings ratio of 115.91, a PEG ratio of 2.02 and a beta of 1.40. The stock has a fifty day moving average of $83.03 and a two-hundred day moving average of $115.60.

Wix.com (NASDAQ:WIX - Get Free Report) last issued its quarterly earnings data on Wednesday, March 4th. The information services provider reported $1.81 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.36 by $0.45. The business had revenue of $524.27 million for the quarter, compared to the consensus estimate of $527.69 million. Wix.com had a negative return on equity of 70.04% and a net margin of 2.54%.The business's revenue was up 13.9% on a year-over-year basis. During the same period in the prior year, the business earned $2.10 earnings per share. On average, analysts forecast that Wix.com will post 3.65 EPS for the current fiscal year.

Wix.com declared that its Board of Directors has authorized a share repurchase program on Wednesday, January 28th that allows the company to buyback $2.00 billion in outstanding shares. This buyback authorization allows the information services provider to buy up to 40.5% of its shares through open market purchases. Shares buyback programs are often an indication that the company's leadership believes its stock is undervalued.

More Wix.com News

Here are the key news stories impacting Wix.com this week:

• Positive Sentiment: Wix announced a modified Dutch‑auction tender offer to repurchase up to $1.75 billion of its ordinary shares at $80–$92 per share; the buyback reduces float and creates immediate buying demand, which explains much of the intraday upside. GlobeNewswire Release
• Neutral Sentiment: Q4 results were mixed: Wix beat on EPS ($1.81 vs. $1.36 est.) but revenue was roughly in line / slightly under consensus and margins remain thin; management highlighted AI initiatives, recent M&A and product launches as growth drivers — these items support longer‑term conviction but are partly priced in. Earnings Highlights
• Negative Sentiment: Multiple brokerages trimmed price targets today (Citigroup 150→105, Wells Fargo 176→137, RBC 155→112, Barclays 205→160, Scotiabank 175→125, Needham 140→115). While most maintain Buy/Overweight/Outperform ratings, the cuts signal more cautious near‑term expectations and may limit upside despite the buyback. Benzinga coverage

Wix.com Company Profile

Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company's software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.

Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.

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