WPP plc is a global marketing and communications company headquartered in London, United Kingdom. It provides advertising, branding, public relations, media investment, customer experience, commerce, data, and technology services to businesses and organizations around the world.
WPP operates through a portfolio of agencies and specialist businesses, including Ogilvy, VML, Burson, and WPP Media. Its services support clients across areas such as creative development, digital marketing, media planning and buying, public affairs, brand strategy, customer relationship management, and marketing technology.
The company traces its origins to Wire and Plastic Products, a British manufacturer acquired by Martin Sorrell in 1985. Following a series of acquisitions and expansions, the business developed into a global communications group and adopted the WPP name. WPP serves clients across North America, Europe, Asia-Pacific, Latin America, the Middle East, and Africa.
WPP is led by Chief Executive Officer Cindy Rose, who succeeded Mark Read in 2025. Its American depositary shares trade on the New York Stock Exchange under the symbol WPP.
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