CTY vs. DPLM, HWDN, DPH, IGG, GNS, SMWH, CAR, PRP, AUK, and BAY
Should you be buying City of London stock or one of its competitors? The main competitors of City of London include Diploma (DPLM), Howden Joinery Group (HWDN), Dechra Pharmaceuticals (DPH), IG Group (IGG), Genus (GNS), WH Smith (SMWH), Carclo (CAR), Prime People (PRP), Aukett Swanke Group (AUK), and Bay Capital (BAY). These companies are all part of the "personal services" industry.
City of London vs.
Diploma (LON:DPLM) and City of London (LON:CTY) are both mid-cap industrials companies, but which is the superior business? We will contrast the two businesses based on the strength of their earnings, valuation, profitability, analyst recommendations, dividends, media sentiment, institutional ownership, community ranking and risk.
Diploma received 214 more outperform votes than City of London when rated by MarketBeat users. However, 62.96% of users gave City of London an outperform vote while only 61.71% of users gave Diploma an outperform vote.
Diploma has a beta of 0.75, indicating that its stock price is 25% less volatile than the S&P 500. Comparatively, City of London has a beta of 0.66, indicating that its stock price is 34% less volatile than the S&P 500.
In the previous week, Diploma had 3 more articles in the media than City of London. MarketBeat recorded 10 mentions for Diploma and 7 mentions for City of London. Diploma's average media sentiment score of 0.75 beat City of London's score of 0.48 indicating that Diploma is being referred to more favorably in the media.
Diploma presently has a consensus target price of GBX 4,760, suggesting a potential downside of 1.16%. Given Diploma's stronger consensus rating and higher possible upside, equities research analysts plainly believe Diploma is more favorable than City of London.
Diploma pays an annual dividend of GBX 57 per share and has a dividend yield of 1.2%. City of London pays an annual dividend of GBX 21 per share and has a dividend yield of 4.4%. Diploma pays out 65.5% of its earnings in the form of a dividend. City of London pays out 35.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. City of London is clearly the better dividend stock, given its higher yield and lower payout ratio.
City of London has a net margin of 95.77% compared to Diploma's net margin of 9.25%. City of London's return on equity of 14.45% beat Diploma's return on equity.
81.5% of Diploma shares are held by institutional investors. Comparatively, 8.6% of City of London shares are held by institutional investors. 0.5% of Diploma shares are held by company insiders. Comparatively, 1.5% of City of London shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.
City of London has lower revenue, but higher earnings than Diploma. City of London is trading at a lower price-to-earnings ratio than Diploma, indicating that it is currently the more affordable of the two stocks.
Summary
Diploma beats City of London on 12 of the 20 factors compared between the two stocks.
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This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (LON:CTY) was last updated on 5/22/2025 by MarketBeat.com Staff