S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Europe bans Russian diesel, other oil products over Ukraine
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Biden's State of the Union to tout policy wins on economy
How will EU ban and West's price cap on Russian diesel work?
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Evacuations urged in Ohio town as train wreck smolders
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
'Knock at the Cabin' knocks off 'Avatar' at the box office
Ally Financial expands NASCAR spend with 2 new partnerships
S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Europe bans Russian diesel, other oil products over Ukraine
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Biden's State of the Union to tout policy wins on economy
How will EU ban and West's price cap on Russian diesel work?
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Evacuations urged in Ohio town as train wreck smolders
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
'Knock at the Cabin' knocks off 'Avatar' at the box office
Ally Financial expands NASCAR spend with 2 new partnerships
S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Europe bans Russian diesel, other oil products over Ukraine
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Biden's State of the Union to tout policy wins on economy
How will EU ban and West's price cap on Russian diesel work?
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Evacuations urged in Ohio town as train wreck smolders
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
'Knock at the Cabin' knocks off 'Avatar' at the box office
Ally Financial expands NASCAR spend with 2 new partnerships
S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Europe bans Russian diesel, other oil products over Ukraine
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Biden's State of the Union to tout policy wins on economy
How will EU ban and West's price cap on Russian diesel work?
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Evacuations urged in Ohio town as train wreck smolders
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
'Knock at the Cabin' knocks off 'Avatar' at the box office
Ally Financial expands NASCAR spend with 2 new partnerships

Apple - AAPL Stock Forecast, Price & News

$154.50
+3.68 (+2.44%)
(As of 02/3/2023 12:00 AM ET)
Add
Compare
Today's Range
$147.83
$157.38
50-Day Range
$125.02
$154.50
52-Week Range
$124.17
$179.61
Volume
154.36 million shs
Average Volume
67.87 million shs
Market Capitalization
$2.45 trillion
P/E Ratio
26.23
Dividend Yield
0.60%
Price Target
$163.15

Apple MarketRank™ Forecast

Analyst Rating
Moderate Buy
2.71 Rating Score
Upside/​Downside
7.6% Upside
$166.23 Price Target
Short Interest
Healthy
0.77% of Shares Sold Short
Dividend Strength
Strong
Based on Four Factors
Sustainability
-2.11
Upright™ Environmental Score
News Sentiment
0.47mentions of Apple in the last 14 days
Based on 211 Articles This Week
Insider Trading
Selling Shares
$3 M Sold Last Quarter
Proj. Earnings Growth
9.26%
From $6.05 to $6.61 Per Share

Overall MarketRank

MarketRank is calculated as an average of available category scores, with extra weight given to analysis and valuation.

2.65 out of 5 stars

Computer And Technology Sector

78th out of 608 stocks

Electronic Computers Industry

2nd out of 5 stocks

AAPL stock logo

About Apple (NASDAQ:AAPL) Stock

Apple Inc. is among the world's most iconic brands. Founded on April 1, 1976, by Steve Jobs and Steve Wozniak, it is now the leading producer of consumer electronics and an economy all of its own. The was valued at over $2.6 trillion in 2022 and brought in $0.4 trillion in revenue making it equal in size to the economies of Thailand and Belgium which are ranked 24th and 23rd largest worldwide.

Founders Jobs and Wozniak, both college dropouts, founded the company with the idea of changing the way people looked at computers. Their vision coincided with a revolution within the PC industry and helped to create personal computing as we know it today. The company’s first product was a personal computer known as the Apple 1 but the product line has since evolved to include a wide range of desirable personal computing devices.

Tim Cook took over the role of CEO in 2011 shortly before the death of Steve Jobs. Cook joined the company in 1988 as Senior VP of Global Sales and went on to become Executive VP of Global Operations before taking on the chief executive role. In his tenure, Mr. Cook has more than doubled Apple’s revenue and earnings while growing the company’s value by more than 450%.

The company designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. Apple also provides and sells related platforms and services to power them and is the host of a widely-used digital ecosystem. The digital ecosystem revolves around the Apple App Store which lists thousands of games and applications for iOS users. The App Store also features digital content like music, TV, and movies as well as books, podcasts, and other forms of digital content.

Apple is headquartered in Apple Park, an ultra-modern campus built in Cupertino, California. The campus features a massive circular building nicknamed The Spaceship and provides working space for over 12,000 employees. The circular shape houses a park and a pond and there are many amenities within the facility including cafes, a wellness center, care clinics, and terminals for the shuttle system.

The company’s core product line has shifted away from computers over the years and towards iPhones and devices but computing is still fundamental to the business. In regard to iPhones, Apple’s products are routinely ranked as the top-selling in all comparisons. Other product lines include Mac (a line of computers), iPad (a line of tablets), AirPods (wifi-enabled earbuds), wearables like the Watch, home accessories such as Apple TV, and smart-home devices like the HomePod.

Finally, Apple provides AppleCare support services, cloud store services, and a host of other service offerings intended to simplify life. Among them are Apple News (subscription news), Apple TV+ (subscription TV with original content), Apple Card (consumer credit card), and Apple Pay (mobile cashless pay feature).

Apple computers and wifi-enabled smart devices are in demand by consumers, small and mid-sized businesses, the education sector, enterprises, and governments worldwide because they are high-quality, long-lasting, powerful devices. The company sells its products through an omnichannel network of DTC, wholesales, and eCommerce channels including mobile carriers, retailers, and resellers.

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AAPL Stock News Headlines

MarketBeat Week in Review – 1/30 - 2/3 (AAPL)
The markets are trending lower to end the week. It’s hard to figure out the markets after the blockbuster job report, but the MarketBeat team gave it a shot
Cash Holders STILL Aren't Taking Steps to Prepare
Stocks are crashing... inflation is through the roof... multiple industries are getting hit hard... Americans are fearful of what might happen to their stock portfolios right now -- and who's to blame them? But former Wall Street money manager Louis Navellier says all it takes is being on the right side of this force driving the massive divide. Take action today and watch his exclusive presentation -- absolutely free of charge -- to see how you should be prepping for this phenomenon.
Microsoft Fast Integrating AI Into Enterprise & Healthcare Suites (AAPL)
Microsoft is making investments in AI technologies for applications including search, enterprise and productivity, and healthcare.
Cathie Woods' Ark Innovation ETF Set To Rebound in 2023? (AAPL)
Can gains in Tesla, Zoom, Exact Sciences, and other growth stocks set the stage for Cathie Woods' Ark Innovation Fund to stage a comeback in 2023?
Apple’s Earnings, Expectations and Surprises (AAPL)
As one of the largest and most influential tech companies in the world, Apple's earnings are always highly anticipated by investors and industry experts alike.
Apple’s Earnings, Expectations and Surprises
As one of the largest and most influential tech companies in the world, Apple's earnings are always highly anticipated by investors and industry experts alike.
Apple and Google app stores get thumbs down from White House
The Biden administration is taking aim at Apple and Google for operating mobile app stores it says stifle competition
Cash Holders STILL Aren't Taking Steps to Prepare
Stocks are crashing... inflation is through the roof... multiple industries are getting hit hard... Americans are fearful of what might happen to their stock portfolios right now -- and who's to blame them? But former Wall Street money manager Louis Navellier says all it takes is being on the right side of this force driving the massive divide. Take action today and watch his exclusive presentation -- absolutely free of charge -- to see how you should be prepping for this phenomenon.
Apple-Apps-Top-10
The top 10 apps on the Apple Store for week ending 1/29/2023
InterDigital Raises Its Earnings Guidance (AAPL)
Mobile and video technology development company InterDigital Inc. (NASDAQ: IDCC) stock has been on a four-week surge since breaking out of its weekly rectangle
Can Yext A.I. Search Platform Drive Growth in 2023? (AAPL)
Enterprise artificial intelligence (A.I.) powered search platform provider Yext Inc. (NASDAQ: YEXT) stock has been rising as it implements its restructuring
The 7 Most Promising AI Stocks to Buy in February
Foxconn's January sales surge COVID disruption shaken off
Apple First Quarter 2023 Earnings: Misses Expectations
Apple blundered when it killed off Dark Sky
Apple Vs. Meta: Which Is The More Attractive Choice?
Apple (NASDAQ:AAPL) Issues Quarterly Earnings Results
Mark Zuckerberg ushered in a new era of 'efficiency'
See More Headlines
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AAPL Company Calendar

Ex-Dividend for 11/10 Dividend
11/04/2022
Dividend Payable
11/10/2022
Last Earnings
2/02/2023
Today
2/05/2023
Ex-Dividend for 2/16 Dividend
2/10/2023
Dividend Payable
2/16/2023
Next Earnings (Estimated)
4/27/2023
Fiscal Year End
9/30/2023

Industry, Sector and Symbol

Industry
Electronic computers
Sub-Industry
Computer Hardware
Current Symbol
NASDAQ:AAPL
CUSIP
03783310
Employees
164,000
Year Founded
1976

Price Target and Rating

Average Stock Price Forecast
$166.23
High Stock Price Forecast
$210.00
Low Stock Price Forecast
$54.00
Forecasted Upside/Downside
+5.6%
Consensus Rating
Moderate Buy
Rating Score (0-4)
2.71
Research Coverage
32 Analysts

Profitability

Net Income
$99.80 billion
Pretax Margin
30.20%

Debt

Sales & Book Value

Annual Sales
$394.33 billion
Cash Flow
$6.97 per share
Book Value
$3.19 per share

Miscellaneous

Outstanding Shares
15,836,210,000
Free Float
15,826,711,000
Market Cap
$2.45 trillion
Optionable
Optionable
Beta
1.28

Social Links


Key Executives

  • Tim Cook
    Chief Executive Officer & Director
  • Jeffrey E. WilliamsJeffrey E. Williams
    Chief Operating Officer
  • Luca MaestriLuca Maestri
    Chief Financial Officer & Senior Vice President
  • Kevin M. Lynch
    Vice President-Technology
  • Kate Adams
    Secretary, Senior Vice President & General Counsel













AAPL Stock - Frequently Asked Questions

Should I buy or sell Apple stock right now?

32 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Apple in the last year. There are currently 2 sell ratings, 5 hold ratings, 24 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "buy" AAPL shares.
View AAPL analyst ratings
or view top-rated stocks.

What is Apple's stock price forecast for 2023?

32 Wall Street research analysts have issued 1-year target prices for Apple's shares. Their AAPL share price forecasts range from $54.00 to $210.00. On average, they anticipate the company's stock price to reach $166.23 in the next twelve months. This suggests a possible upside of 7.6% from the stock's current price.
View analysts price targets for AAPL
or view top-rated stocks among Wall Street analysts.

How have AAPL shares performed in 2023?

Apple's stock was trading at $129.93 at the start of the year. Since then, AAPL shares have increased by 18.9% and is now trading at $154.50.
View the best growth stocks for 2023 here
.

When is Apple's next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Thursday, April 27th 2023.
View our AAPL earnings forecast
.

How were Apple's earnings last quarter?

Apple Inc. (NASDAQ:AAPL) posted its quarterly earnings data on Thursday, February, 2nd. The iPhone maker reported $1.88 earnings per share for the quarter, missing analysts' consensus estimates of $1.93 by $0.05. The iPhone maker earned $117.15 billion during the quarter, compared to the consensus estimate of $121.67 billion. Apple had a net margin of 24.56% and a trailing twelve-month return on equity of 162.06%. The business's revenue for the quarter was down 5.5% on a year-over-year basis. During the same period in the prior year, the business posted $2.10 earnings per share.
Read the conference call transcript
.

How often does Apple pay dividends? What is the dividend yield for Apple?

Apple declared a quarterly dividend on Thursday, February 2nd. Stockholders of record on Monday, February 13th will be given a dividend of $0.23 per share on Thursday, February 16th. This represents a $0.92 dividend on an annualized basis and a yield of 0.60%. The ex-dividend date of this dividend is Friday, February 10th. This is a boost from the stock's previous quarterly dividend of $0.17.
Read our dividend analysis for AAPL
.

Is Apple a good dividend stock?

Apple (NASDAQ:AAPL) pays an annual dividend of $0.92 per share and currently has a dividend yield of 0.60%. The company has been increasing its dividend for 11 consecutive years, indicating the company has a strong committment to maintain and grow its dividend. The dividend payout ratio is 15.62%. This payout ratio is at a healthy, sustainable level, below 75%. Based on earnings estimates, AAPL will have a dividend payout ratio of 13.92% next year. This indicates that the company will be able to sustain or increase its dividend.
Read our dividend analysis for AAPL.

When did Apple's stock split?

Apple's stock split before market open on Monday, August 31st 2020. The 4-1 split was announced on Thursday, July 30th 2020. The newly minted shares were issued to shareholders after the closing bell on Friday, August 28th 2020. An investor that had 100 shares of stock prior to the split would have 400 shares after the split.

How will Apple's stock buyback program work?

Apple announced that its Board of Directors has approved a stock repurchase program on Thursday, April 28th 2022, which allows the company to buyback $90,000,000,000.00 in outstanding shares, according to EventVestor. This buyback authorization allows the company to reacquire up to 3.5% of its stock through open market purchases. Stock buyback programs are often a sign that the company's leadership believes its shares are undervalued.

What is Tim Cook's approval rating as Apple's CEO?

11,001 employees have rated Apple Chief Executive Officer Tim Cook on Glassdoor.com. Tim Cook has an approval rating of 94% among the company's employees. This puts Tim Cook in the top 30% of approval ratings compared to other CEOs of publicly-traded companies.

What other stocks do shareholders of Apple own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Apple investors own include NVIDIA (NVDA), Alibaba Group (BABA), Tesla (TSLA), Micron Technology (MU), Netflix (NFLX), General Electric (GE), Walt Disney (DIS), Advanced Micro Devices (AMD), AT&T (T) and Boeing (BA).

What is Apple's stock symbol?

Apple trades on the NASDAQ under the ticker symbol "AAPL."

Who are Apple's major shareholders?

Apple's stock is owned by a number of institutional and retail investors. Top institutional investors include Fisher Asset Management LLC (0.38%), Sumitomo Mitsui Trust Holdings Inc. (0.30%), New York State Common Retirement Fund (0.17%), New York State Teachers Retirement System (0.11%), ProShare Advisors LLC (0.06%) and State of New Jersey Common Pension Fund D (0.06%). Insiders that own company stock include Arthur D Levinson, Chris Kondo, Deirdre O'brien, Jeffrey E Williams, Jeffrey E Williams, Katherine L Adams, Katherine L Adams, Luca Maestri and Timothy D Cook.
View institutional ownership trends
.

How do I buy shares of Apple?

Shares of AAPL stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.

What is Apple's stock price today?

One share of AAPL stock can currently be purchased for approximately $154.50.

How much money does Apple make?

Apple (NASDAQ:AAPL) has a market capitalization of $2.45 trillion and generates $394.33 billion in revenue each year. The iPhone maker earns $99.80 billion in net income (profit) each year or $5.89 on an earnings per share basis.

How many employees does Apple have?

The company employs 164,000 workers across the globe.

Does Apple have any subsidiaries?
The following companies are subsidiares of Apple: AI Music, Acunu, Akonia Holographics, AlgoTrim, Anobit Technologies, Apple Asia LLC, Apple Asia Limited, Apple Canada Inc., Apple Computer Trading Shanghai Co. Ltd., Apple Distribution International Limited, Apple Insurance Company Inc., Apple Japan Inc., Apple Korea Limited, Apple Operations Europe Limited, Apple Operations International Limited, Apple Operations Limited, Apple Pty Limited, Apple Sales International Limited, Apple South Asia Thailand Limited, Asaii Inc, AuthenTec, Beats, Beddit, Blue Fish Labs, Blue Spruce Technologies, Booklamp, Braeburn Capital Inc., BroadMap, Buddybuild, Burstly, C3 Technologies, Camel Audio, Camerai, Catch.com, Chomp, Coherent Navigation, Color Labs, Concept.io, Coral Software, Credit Kudos, Cue, DataTiger, Dialog Semiconductor, Drive.ai, Dryft, Emagic, Embark1, Emotient, Fashwell, Fingerworks, Fleetsmith, Flyby Media, FoundationDB, Gliimpse, HopStop.com, IKinema LTD, InVisage Technologies, Inductiv, Intel's smartphone modem business, Intrinsity, Joby Aviation, Lala, Laserlike, Lattice, LearnSprout, LegbaCore, Limited Liability Company Apple Rus, Linx Imaging, Locationary, LuxVue Technology, MOG, Mapsense, Matcha, Mobeewave, Nashoba Systems, NeXT, NetSelector, Network Innovations, Next Issue Media, NextVR, Nothing Real, Novauris, Orion Network Systems, OttoCat, PA Semi, Particle, Passif Semiconductor, Paws Inc, Perceptio, Placebase, Platoon, Polar Rose, Poly9, Pop Up Archive, Power Computing, PowerSchool, PowerbyProxi, PrimeSense, Primephonic, Prismo Graphics, Privaris, Propel Software, Propel Software Corporation, Proximity, Prss, PullString, Quattro Wireless, RareLight, Raycer Graphics, RealFace, Redmatica, Regaind, SMI Holding, SchemaSoft, Scout FM, Semetric, Shazam, Silicon Color, Silk Labs, Siri, SnappyLabs, SourceDNA, Spaces, Spectral Edge, Spektral, Spotsetter, Stamplay, Styleware, Texture by Next Issue, The Dark Sky Company, Topsy Labs, Tueo Health, Turi, Union Bay Networks, Vilynx, VocalIQ, Voysis, Vrvana, WiFiSLAM, Workflow, Xnor.ai, Zayante, faceshift, iTunes K.K., imsense, indoor.io, metaio, and tuplejump.
Read More
How can I contact Apple?

Apple's mailing address is ONE APPLE PARK WAY, CUPERTINO CA, 95014. The official website for the company is www.apple.com. The iPhone maker can be reached via phone at (408) 996-1010, via email at tgala@apple.com, or via fax at 408-974-2483.

This page (NASDAQ:AAPL) was last updated on 2/5/2023 by MarketBeat.com Staff