Asure Software (ASUR) Stock Price, News & Analysis

Company Overview

Asure Software, Inc. (NASDAQ: ASUR) is a Texas‐based technology company specializing in cloud‐based workforce and workspace management solutions. The company develops software that streamlines human capital management (HCM), payroll processing, time and attendance tracking, and workspace reservation for businesses seeking to optimize employee experience and operational efficiency.

The Asure platform includes modules for payroll administration, benefits enrollment, performance management, applicant tracking and onboarding, as well as mobile and web‐based timekeeping. In addition to traditional HCM capabilities, Asure offers a suite of workspace management tools that enable organizations to monitor real‐time occupancy, reserve desks or meeting rooms, and manage shared office resources in a flexible, hybrid‐work environment.

Headquartered in Austin, Texas, Asure Software primarily serves small and mid‐sized enterprises across North America. The company’s cloud‐native architecture and software‐as‐a‐service delivery model allow clients to scale rapidly, reduce IT overhead, and ensure secure, compliant handling of sensitive workforce data. Asure maintains regional support teams and online resources to assist customers with implementation, training and ongoing technical support.

Since its inception, Asure has grown through a combination of in‐house product development and strategic acquisitions, broadening its capabilities in payroll, HR and workspace solutions. The company is led by a management team with deep expertise in SaaS, workforce technology and professional services, positioning Asure Software as a specialized provider for organizations adapting to evolving workforce demands.

Key Stats

• Today's Range: $7.81 to $8.01
• 50-Day Range: $7.83 to $10.82
• 52-Week Range: $7.51 to $12.74
• Volume: 99,547 shs
• Average Volume: 103,971 shs
• Market Capitalization: $214.74 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $13.60
• Consensus Rating: Buy

Asure Software Stock Analysis - MarketRank™

Asure Software scored higher than 85% of companies evaluated by MarketBeat, and ranked 154th out of 670 stocks in the computer and technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.9 / 5
• Analyst Rating: Buy

Consensus Rating

Asure Software has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on 6 buy ratings, no hold ratings, and no sell ratings.

Upside Potential

Asure Software has a consensus price target of $13.60, representing about 73.7% upside from its current price of $7.83.

Amount of Analyst Coverage

Asure Software has only been the subject of 2 research reports in the past 90 days.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 72.97%

Earnings Growth

Earnings for Asure Software are expected to grow by 72.97% in the coming year, from $0.37 to $0.64 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Asure Software is -13.50, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Asure Software is -13.50, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

Asure Software has a PEG Ratio of 0.98. PEG Ratios around 1 indicate that a company is correctly valued.

Price to Book Value per Share Ratio

Asure Software has a P/B Ratio of 1.05. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 4.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

3.22% of the float of Asure Software has been sold short.

Short Interest Ratio / Days to Cover

Asure Software has a short interest ratio ("days to cover") of 8.2.

Change versus previous month

Short interest in Asure Software has recently decreased by 10.64%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Asure Software does not currently pay a dividend.

Dividend Growth

Asure Software does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

3.22% of the float of Asure Software has been sold short.

Short Interest Ratio / Days to Cover

Asure Software has a short interest ratio ("days to cover") of 8.2.

Change versus previous month

Short interest in Asure Software has recently decreased by 10.64%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 2.9 / 5
• News Sentiment: 1.17

News Sentiment

Asure Software has a news sentiment score of 1.17. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.88 average news sentiment score of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 2 news articles for Asure Software this week, compared to 4 articles on an average week.

Search Interest

3 people have searched for ASUR on MarketBeat in the last 30 days. This is an increase of 200% compared to the previous 30 days.

MarketBeat Follows

Only 1 people have added Asure Software to their MarketBeat watchlist in the last 30 days. This is a decrease of -67% compared to the previous 30 days.

Company Ownership

• Score: 3.3 / 5
• Insider Trading: Acquiring Shares

Insider Buying vs. Insider Selling

In the past three months, Asure Software insiders have bought more of their company's stock than they have sold. Specifically, they have bought $250,340.00 in company stock and sold $0.00 in company stock.

Percentage Held by Insiders

Only 8.70% of the stock of Asure Software is held by insiders.

Percentage Held by Institutions

71.58% of the stock of Asure Software is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

ASUR Stock Analysis - Frequently Asked Questions

How have ASUR shares performed this year?

Asure Software's stock was trading at $9.41 at the beginning of the year. Since then, ASUR shares have decreased by 16.8% and is now trading at $7.83.

How were Asure Software's earnings last quarter?

Asure Software Inc (NASDAQ:ASUR) posted its quarterly earnings data on Thursday, May, 1st. The technology company reported $0.12 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.18 by $0.06. Asure Software had a negative net margin of 12.49% and a positive trailing twelve-month return on equity of 4.20%.
Read the conference call transcript.

Does Asure Software have any subsidiaries?

The following companies are subsidiaries of Asure Software: Payroll Maxx, USA Payroll, Austin HR, Evolution HCM, Occupeye, Pay Systems of America Inc., Savers Administrative Services, and others.

Who are Asure Software's major shareholders?

Asure Software's top institutional investors include Wasatch Advisors LP (2.81%), Geode Capital Management LLC (2.14%), S Squared Technology LLC (2.12%) and Kennedy Capital Management LLC (1.58%). Insiders that own company stock include Patrick Goepel, Eyal Goldstein, William Carl Drew, Ben F Allen, Grace G Lee, Bjorn Reynolds, Bradford Scovill Oberwager and Daniel M Gill.
View institutional ownership trends.

How do I buy shares of Asure Software?

Shares of ASUR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Asure Software own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Asure Software investors own include Voyager Therapeutics (VYGR), Humana (HUM), American Water Works (AWK), Waste Connections (WCN), The RMR Group (RMR), DiamondRock Hospitality (DRH) and AU Optronics (AUOTY).

Company Calendar

• Last Earnings: 5/01/2025
• Today: 9/13/2025
• Next Earnings (Estimated): 10/30/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Computer and Technology
• Industry: Internet Services - Delivery
• Sub-Industry: Computer Software
• Current Symbol: NASDAQ:ASUR
• CIK: 884144
• Web: www.asuresoftware.com
• Phone: (512) 437-2700
• Fax: 512-437-2718
• Employees: 500
• Year Founded: 1994

Price Target and Rating

• Average Price Target for Asure Software: $13.60
• High Price Target: $15.00
• Low Price Target: $11.00
• Potential Upside/Downside: +73.7%
• Consensus Rating: Buy
• Rating Score (0-4): 3.00
• Research Coverage: 6 Analysts

Profitability

• EPS (Trailing Twelve Months): ($0.58)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 21.16
• P/E Growth: 0.98
• Net Income: -$11.77 million
• Net Margins: -12.49%
• Pretax Margin: -11.05%
• Return on Equity: 4.20%
• Return on Assets: 1.77%

Debt

• Debt-to-Equity Ratio: 0.33
• Current Ratio: 1.27
• Quick Ratio: 1.27

Sales & Book Value

• Annual Sales: $119.79 million
• Price / Sales: 1.79
• Cash Flow: $1.22 per share
• Price / Cash Flow: 6.42
• Book Value: $7.43 per share
• Price / Book: 1.05

Miscellaneous

• Outstanding Shares: 27,420,000
• Free Float: 25,039,000
• Market Cap: $214.70 million
• Optionable: Optionable
• Beta: 0.39