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Gen Digital (GEN) Stock Forecast & Price Target

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$30.14 -0.08 (-0.25%)
As of 03:14 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.
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Gen Digital - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Moderate Buy
Based on 7 Analyst Ratings
Sell
0
Hold
3
Buy
4

Based on 7 Wall Street analysts who have issued ratings for Gen Digital in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 7 analysts, 3 have given a hold rating, 3 have given a buy rating, and 1 has given a strong buy rating for GEN.

Consensus Price Target

$35.33
17.25% Upside
According to the 7 analysts' twelve-month price targets for Gen Digital, the average price target is $35.33. The highest price target for GEN is $46.00, while the lowest price target for GEN is $25.00. The average price target represents a forecasted upside of 17.25% from the current price of $30.14.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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GEN Analyst Ratings Over Time

TypeCurrent Forecast
8/29/24 to 8/29/25		1 Month Ago
7/30/24 to 7/30/25		3 Months Ago
5/31/24 to 5/31/25		1 Year Ago
8/30/23 to 8/29/24
Strong Buy
1 Strong Buy rating(s)
2 Strong Buy rating(s)
2 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
3 Buy rating(s)
2 Buy rating(s)
0 Buy rating(s)
0 Buy rating(s)
Hold
3 Hold rating(s)
3 Hold rating(s)
2 Hold rating(s)
0 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$35.33$33.60$27.50N/A
Forecasted Upside17.25% Upside12.60% Upside-2.48% DownsideN/A
Consensus Rating
Moderate Buy
Moderate Buy
Buy
Strong Buy

GEN Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
Skip Chart & View Analyst Rating History

GEN Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Gen Digital Stock vs. The Competition

TypeGen DigitalBusiness Services CompaniesS&P 500
Consensus Rating Score
2.71
2.70
2.53
Consensus RatingModerate BuyModerate BuyModerate Buy
Predicted Upside17.02% Upside106.95% Upside10.33% Upside
News Sentiment Rating
Positive News

See Recent GEN News
Positive News
Positive News
Export to Excel
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
8/8/2025Royal Bank Of Canada
3 of 5 stars		Matthew Hedberg
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost TargetSector Perform ➝ Sector Perform$32.00 ➝ $33.00+6.58%
8/8/2025Wells Fargo & Company
3 of 5 stars		Andrew Nowinski
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost TargetOverweight ➝ Overweight$37.00 ➝ $40.00+28.15%
8/8/2025Barclays
3 of 5 stars		Saket Kalia
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost TargetEqual Weight ➝ Equal Weight$32.00 ➝ $33.00+16.73%
7/14/2025B. Riley
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Hal Goetsch
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated CoverageBuy$46.00+60.33%
7/1/2025Evercore ISI
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Robert Coolbrith
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated CoverageOutperform$35.00+19.05%
4/16/2025Morgan Stanley
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Hamza Fodderwala
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower TargetEqual Weight ➝ Equal Weight$27.00 ➝ $25.00+0.97%
12/4/2024UBS Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		R. Boyd
Subscribe to MarketBeat All Access for the recommendation accuracy rating		UpgradeStrong-Buy
5/28/2024Argus
Subscribe to MarketBeat All Access for the recommendation accuracy rating		J. Bonner
Subscribe to MarketBeat All Access for the recommendation accuracy rating		UpgradeStrong-Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 03:14 PM ET.


GEN Forecast - Frequently Asked Questions

According to the research reports of 7 Wall Street equities research analysts, the average twelve-month stock price forecast for Gen Digital is $35.33, with a high forecast of $46.00 and a low forecast of $25.00.

7 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Gen Digital in the last year. There are currently 3 hold ratings, 3 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" GEN shares.

According to analysts, Gen Digital's stock has a predicted upside of 17.25% based on their 12-month stock forecasts.

Gen Digital has been rated by research analysts at B. Riley, Barclays, Evercore ISI, Royal Bank Of Canada, and Wells Fargo & Company in the past 90 days.

Analysts like Gen Digital more than other "business services" companies. The consensus rating score for Gen Digital is 2.71 while the average consensus rating score for "business services" companies is 2.70. Learn more on how GEN compares to other companies.

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This page (NASDAQ:GEN) was last updated on 8/29/2025 by MarketBeat.com Staff
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