LifeVantage Corporation (NASDAQ: LFVN) is a science-based nutraceutical company that develops and distributes dietary supplements, personal care products and wellness solutions. Founded in 2003, LifeVantage operates through a direct-to-consumer, multi-level marketing model, leveraging a network of independent distributors to market its core offerings, including the Protandim® line of cellular health supplements and the TrueScience® skin care collection. The company’s research and development efforts focus on harnessing the power of nutrigenomics and antioxidative support to promote long-term health and well-being.
LifeVantage’s flagship Protandim® NRF1 Synergizer™ and Protandim® NRF2 Synergizer™ products are formulated to target cellular homeostasis by activating key pathways associated with oxidative stress and mitochondrial function. In parallel, the TrueScience® skin care range features anti-aging serums, cleansers and moisturizers designed to support skin health through peptide technology and botanical extracts. The company periodically introduces new products following internal clinical studies and third-party testing to validate efficacy and safety.
Since its incorporation, LifeVantage has expanded its geographic footprint to serve customers across North America, Europe, the Asia-Pacific region and select markets in Latin America. The company maintains corporate offices in Sandy, Utah, and field operations in major international hubs, with dedicated teams managing regulatory compliance, distribution logistics and distributor training in each region. This global presence allows LifeVantage to adapt its product portfolio to local regulations and consumer preferences while fostering cross-border collaboration among its distributor community.
Leadership at LifeVantage includes Chief Executive Officer Darren E. Jensen, who joined the company in 2017 and brings extensive experience in consumer products and direct sales. Jensen is supported by a management team with backgrounds in biotechnology, regulatory affairs and supply chain management. Under their direction, LifeVantage continues to emphasize scientific validation, quality manufacturing practices and distributor education as pillars of its growth strategy, aiming to strengthen its position in the competitive wellness and anti-aging market.
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